| | Blogger + Google + Online Marketing | 377 articles |
| Page 1 of 4 | Previous | Next | WRITING ON THE WEB DECEMBER 16, 2010 3 Online Marketing Tasks: Get Found, Get Known, Get Clients Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. How do you check your online marketing to see where it’s working, where it needs improvement? Look at your marketing tasks as having 3 purposes: Get found: How visible are you online? Do you need to be seen online? Blog this on Blogger. | WRITING ON THE WEB JULY 4, 2012 Social Media for Busy Business Bloggers If you want customers, you need to go where they are online. Let’s be clear: Social networking now accounts for 22% of all time spent online in the US. Facebook tops Google for weekly traffic in the U.S. If you expect that your business blog is going to skyrocket off the Google charts, then you’re in for a disappointment. It’s the numbers. | | | | | | | WEBBIQUITY SEPTEMBER 1, 2010 Best Social PR Guides and Tips of 2010 (So Far) And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches from corporate PR departments and firms over the past two years. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. by MediaPost Marketing Daily Commentary. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. How to Reach Out to Bloggers by Chris Brogan. | WRITING ON THE WEB FEBRUARY 26, 2011 High Quality Content Sites Is What Google Wants There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing. Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. | WRITTENT APRIL 29, 2013 Why Digital Influencers Can Explode Your Company’s Bottom Line Google CEO Eric Schmidt has stated that every two days, the amount of information published online is equivalent to everything created between the dawn of time and 2003 – 5 extrabytes of data. Simply defined, individuals with online influence are “ digital tastemakers. Content Marketing Online Marketing Social Media Marketing | WRITING ON THE WEB JULY 12, 2011 6 Writing Tips for SEO Friendly Content Marketing This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Use a handy tool like Google AdWords to work out which keywords are going to be best for you. Possibly the most important point in this list: Don’t forget that while climbing the Google rankings may be on your mind, if you write boring, dull and uninteresting copy, people just aren’t going to want to read it. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Both, of course. | | | | | | | | | -
WEBBIQUITY | MONDAY, MARCH 14, 2011 What’s So Funny About Social Media and Online Marketing? 2010 Edition Take a break from the marketing/PR grind and enjoy! The Google Toilet by Current. Now that Google knows what you search for and what websites you visit (personalized search), what you write (Gmail), what you say on the phone ( Google Voice) and where you live ( Google Maps), there’s no more of your privacy to invade, right? Marketing’s Greatest Creation: The iPhone Cult by The Great Startup Game. Stephen Colbert’s take on social media, Google and online privacy. This post is more ambitious: wasting your entire day. MORE >> -
MODERN B2B MARKETING | TUESDAY, DECEMBER 15, 2009 Online Marketing News in 2009: The Year’s Hottest Events Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. MySpace and Facebook sign real-time search deals with Google. Google Announces New Offerings in Real-Time, Mobile and Social Search. November 2009 Online Marketing News. FTC Urged To Clamp Down On Data Collection Online. 40% of Marketers plan to increase their budgets in 2010. IT marketers meeting buyers' online content needs. October 2009 Online Marketing News. MORE >> -
WRITING ON THE WEB | TUESDAY, DECEMBER 7, 2010 Emotional Marketing Makes Memories If you want your content marketing messages to be remembered, you must engage the emotional memories of your readers. As a content marketing professional, you have words and visuals in your quiver of tools. We can all learn to use more emotion in our content marketing. As for selling more widgets through emotional story-telling, that’s the art and craft of content marketing, isn’t it? Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Online Persuasion: Creating Desire. MORE >> -
WRITING ON THE WEB | TUESDAY, NOVEMBER 2, 2010 Search Engine Results: 3 Tips for Savvy Bloggers Here’s where I’ve posted more information about the Scribe sale , and these 3 tips on how to get great search engine results : SEO for Smart Content Marketers: You’ve got to do keyword research (so you know what words people will use to find you). Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. No More Geek-Speak: SEO for Smart Bloggers. Thank you thank you, Brian Clark of Copyblogger. You’ve saved me from oblivion. At first I thought, an SEO tool? can’t live without it now. MORE >> -
DELICIOUS B2BMARKETING | MONDAY, JUNE 15, 2009 How NOT to pitch a blog | Online Marketing Blog Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers. Please don’t. Just like tip #1. MORE >>
- Feed Your Blog Automatically to LinkedIn & Twitter WRITING ON THE WEB | MONDAY, FEBRUARY 21, 2011
- Content Marketing Matters: What’s Your Brand Personality? WRITING ON THE WEB | THURSDAY, NOVEMBER 11, 2010
- 14 Basic Blog Measurements SAZBEAN | MONDAY, OCTOBER 25, 2010
- How to Make Social Proof Work Online WRITING ON THE WEB | THURSDAY, JULY 29, 2010
- SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do WRITING ON THE WEB | WEDNESDAY, AUGUST 15, 2012
- 4 SEO Reasons Why You Need to Stop Ignoring Google+ ENGAGE | TUESDAY, APRIL 16, 2013
- Twitter: the little bird that grew up strong WRITING ON THE WEB | TUESDAY, JUNE 15, 2010
- 10 Ways to Use Facebook as a List Building Tool WRITING ON THE WEB | FRIDAY, DECEMBER 3, 2010
- What My Paper Route Taught Me about Content Marketing THE EFFECTIVE MARKETER | THURSDAY, MAY 3, 2012
- 5 Reasons to Hire a Content Marketing Writer for Your Business WRITING ON THE WEB | WEDNESDAY, DECEMBER 26, 2012
- Social Networking for Business: What’s Right for Yours? WRITING ON THE WEB | TUESDAY, SEPTEMBER 7, 2010
- Social Business Success Starts at the Top WRITING ON THE WEB | WEDNESDAY, AUGUST 8, 2012
- 5 Ways to Get Readers to Respond WRITING ON THE WEB | WEDNESDAY, FEBRUARY 1, 2012
- Bloggers, Stop Thinking… “Just Do It” INBLURBS | SATURDAY, SEPTEMBER 17, 2011
- Content Marketing to the Male Brain WRITING ON THE WEB | TUESDAY, NOVEMBER 9, 2010
- What’s So Funny About Social Media and Online Marketing? April 2012 WEBBIQUITY | MONDAY, APRIL 23, 2012
- Brain-Based Blogging: The 4 F’s of Action WRITING ON THE WEB | MONDAY, AUGUST 30, 2010
- New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions WEBBIQUITY | MONDAY, NOVEMBER 19, 2012
- Content Marketing Today Hits #15 on the Junta42 Top Blogger List CONTENT MARKETING TODAY | FRIDAY, APRIL 9, 2010
- Google Launches A More Social Search HUBSPOT | FRIDAY, FEBRUARY 18, 2011
- How to Write a Content Marketing Blog Post WRITING ON THE WEB | MONDAY, NOVEMBER 22, 2010
- Brain Scans Reveal 3 Elements of “Buying Brain” WRITING ON THE WEB | TUESDAY, OCTOBER 19, 2010
- Blog Checklist: 10 Items BEFORE You Publish… WRITING ON THE WEB | WEDNESDAY, JULY 14, 2010
- Print Consumer Magazines Score Big in Europe WRITING ON THE WEB | THURSDAY, NOVEMBER 18, 2010
- Blog Marketing: How Readers Find Your Business WRITING ON THE WEB | MONDAY, JULY 26, 2010
- Why Content Marketing with Video Is Key WRITING ON THE WEB | WEDNESDAY, MAY 18, 2011
- What Drives Us? 4 Keys to Creating Compelling Content WRITING ON THE WEB | MONDAY, OCTOBER 18, 2010
- The B2B Manifesto: Trust Building Comes First WRITING ON THE WEB | THURSDAY, SEPTEMBER 23, 2010
- Content Marketing Tips: Get Your Stories Straight WRITING ON THE WEB | WEDNESDAY, JANUARY 12, 2011
- Business Blogging: 4 Ways to Have Fun and Profits WRITING ON THE WEB | THURSDAY, SEPTEMBER 9, 2010
- 24 (of the) Best Business Blogging Guides, Tips and Tools of 2011 WEBBIQUITY | MONDAY, JANUARY 16, 2012
- Engaging Content: 7 Tips to Get Readers to Think WRITING ON THE WEB | THURSDAY, JUNE 23, 2011
- Basic Human Motivation: 4 Ways to Engage Readers WRITING ON THE WEB | THURSDAY, OCTOBER 28, 2010
- When Business Blogging Works Too Well… WRITING ON THE WEB | THURSDAY, FEBRUARY 10, 2011
- Content Marketing with Stories: Better than Facts WRITING ON THE WEB | TUESDAY, JANUARY 11, 2011
- Neuromarketing Books for Marketing to Brains WRITING ON THE WEB | SUNDAY, OCTOBER 24, 2010
- Writing Web Content: 5 Simple Steps for Results WRITING ON THE WEB | FRIDAY, SEPTEMBER 24, 2010
- A Tale of Two Websites: Good/Bad Content WRITING ON THE WEB | MONDAY, MAY 9, 2011
- Writing Better Web Content: Ask what? Who? Why? WRITING ON THE WEB | MONDAY, SEPTEMBER 20, 2010
- Blog or Website: Do You Use Wordpress as a Website? WRITING ON THE WEB | WEDNESDAY, JUNE 16, 2010
- 4 Content Marketing Goals for a Coach Website WRITING ON THE WEB | MONDAY, MAY 2, 2011
- Penguin 2.0 Rolls Out This Summer: Please Calm Down BIZNOLOGY | MONDAY, MAY 20, 2013
- Content Marketing Tips: The Brain Runs the Show WRITING ON THE WEB | TUESDAY, NOVEMBER 16, 2010
- What Are Your Target Audience’s 5 Top Web Sites? WRITING ON THE WEB | WEDNESDAY, DECEMBER 15, 2010
- Content Marketing Biases: Your Attitude Is Showing WRITING ON THE WEB | MONDAY, OCTOBER 11, 2010
- Content Rules: Insight and Originality Attracts Clients WRITING ON THE WEB | WEDNESDAY, APRIL 13, 2011
- Content Marketing Challenge: What to Write? WRITING ON THE WEB | TUESDAY, DECEMBER 14, 2010
- Content Marketing Results: Landing Pages Rule WRITING ON THE WEB | MONDAY, JULY 12, 2010
- Content Checklist: Don’t Publish Without It WRITING ON THE WEB | THURSDAY, APRIL 7, 2011
- The Senior Brain: How to Market to Oldies but Goodies… WRITING ON THE WEB | MONDAY, NOVEMBER 8, 2010
- 3 Web Tools to Make Money Online WRITING ON THE WEB | WEDNESDAY, FEBRUARY 2, 2011
- Business Blog: 4 Reasons to NOT Write Your Own WRITING ON THE WEB | MONDAY, FEBRUARY 7, 2011
- Using a Business Blog: Are You Hard to Find on the Web? WRITING ON THE WEB | FRIDAY, JUNE 29, 2012
- Content Marketing that Speaks to the Old Brain WRITING ON THE WEB | WEDNESDAY, OCTOBER 20, 2010
- Engaging Content: Get Emotional, Really Emotional WRITING ON THE WEB | WEDNESDAY, OCTOBER 27, 2010
- Your business should be blogging (actively!) CONFLUENT FORMS | THURSDAY, FEBRUARY 7, 2013
- 8 Blog SEO Tips for Top Search Results WRITING ON THE WEB | MONDAY, MARCH 7, 2011
- 7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing WRITING ON THE WEB | THURSDAY, OCTOBER 21, 2010
- Marketing with Videos: What’s Wrong with the Script? WRITING ON THE WEB | TUESDAY, MARCH 29, 2011
- Online Persuasion: How to Write to Create Desire WRITING ON THE WEB | FRIDAY, JULY 15, 2011
- 25 Awesome B2B Blogging Tips B2BBLOGGERS | WEDNESDAY, MAY 2, 2012
- Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog WRITING ON THE WEB | WEDNESDAY, SEPTEMBER 26, 2012
- Content Marketing Videos: Speak to Problems First WRITING ON THE WEB | MONDAY, MARCH 14, 2011
- Phony Testimonials and Dumb Social Proof WRITING ON THE WEB | WEDNESDAY, JULY 7, 2010
- Content Marketing Tasks: Practice Makes Progress WRITING ON THE WEB | MONDAY, DECEMBER 13, 2010
- Free Phone Consulting? 4 Reasons It’s a Good Idea WRITING ON THE WEB | THURSDAY, MARCH 17, 2011
- Content Marketing Tips: Find Your Online Voice WRITING ON THE WEB | TUESDAY, APRIL 19, 2011
- Is Your White Paper a Sales Pitch in Disguise? WRITING ON THE WEB | MONDAY, APRIL 4, 2011
- Why Use a WP Sales Page Template? WRITING ON THE WEB | MONDAY, JUNE 28, 2010
- 10 Conversion Tips from Brain Science WRITING ON THE WEB | MONDAY, SEPTEMBER 13, 2010
- Online Persuasion: Creating Desire WRITING ON THE WEB | WEDNESDAY, AUGUST 4, 2010
- Video: How to Create Great Sales Pages in WP WRITING ON THE WEB | FRIDAY, JULY 30, 2010
- Google Updates Algorithm to Provide Fresher Results for 35% of Searches HUBSPOT | THURSDAY, NOVEMBER 3, 2011
- Content Marketing Results: 18 Ways to NOT Get Blog Traffic WRITING ON THE WEB | TUESDAY, JULY 27, 2010
- Content Marketing to a Caveman’s Brain WRITING ON THE WEB | THURSDAY, OCTOBER 7, 2010
- The Real Reason Behind Blog Procrastination WRITING ON THE WEB | THURSDAY, NOVEMBER 4, 2010
- Top 100 Women Creating Online Income Streams WRITING ON THE WEB | TUESDAY, JULY 20, 2010
- Content Marketing from the Inside Out WRITING ON THE WEB | MONDAY, JANUARY 17, 2011
- 8 Ways to Use a Wordpress Sales Page WRITING ON THE WEB | TUESDAY, JUNE 22, 2010
- 3 Biggest Challenges for Online Content Marketing? WRITING ON THE WEB | TUESDAY, JULY 13, 2010
- The Ladder of Emotional Values: Pleasure Reigns WRITING ON THE WEB | MONDAY, NOVEMBER 15, 2010
- 7 Ways to Format Blogs to Engage Readers’ Brains WRITING ON THE WEB | THURSDAY, JUNE 16, 2011
- Content Marketing Tips to Get More “Juice” WRITING ON THE WEB | THURSDAY, DECEMBER 9, 2010
- 11.5 Steps to Video Blogging in 30 Minutes WRITING ON THE WEB | THURSDAY, MARCH 24, 2011
- Rant: The Problem with Formatting Sales Pages. WRITING ON THE WEB | THURSDAY, JUNE 17, 2010
- No More Geek-Speak: SEO for Smart Bloggers WRITING ON THE WEB | MONDAY, SEPTEMBER 6, 2010
- Content Marketing: Connect the Dots and Drive Results WRITING ON THE WEB | MONDAY, APRIL 18, 2011
- What the (Apple) Tablet Means for Online Marketers E-STORM | MONDAY, JANUARY 25, 2010
- Get Search Engine Optimized- Fast WRITING ON THE WEB | FRIDAY, AUGUST 13, 2010
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