Exo B2B

OCTOBER 16, 2020

Who has been able to take advantage of next-generation virtual tools such as Zoom, Facebook LIVE, Hopin and others to complement blogs, videos and webinars in quality? Marketing influencers are not the young YouTubers or Instagram maniacs who get fame and easy money. We forget the number as in Onalytica’s rankings for example.

Marketing AI 98

Marketing AI Advertising Agencies Lead Ranking Lead Scoring 98

LeadSquared

JANUARY 28, 2015

The webinar on ‘7 Killer Content Marketing Strategies for 2015’ conducted by our expert content marketer, Meenu Joshi and LeadSquared CEO, Nilesh Patel was a huge success. We saw a record number of registrations for the webinar. You can watch the webinar recording here: View the Recording. You should look at blogging as well.

Webinar Metrics 52

Webinar Metrics FAQ Work Management Marketing & Strategy 52

NuSpark Consulting

MARCH 3, 2016

Relevant Blogger Outreach. Compile a list of influential bloggers and online editors who cater to your audience, and send them a release on your paper, and explain the rationale for why readers would be interested in reading it. Webinars and SlideShare. Here’s a list of paid and free press release sites. Third Party Email Lists.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Valasys

JULY 31, 2023

You create insightful blog posts, engaging videos showcasing your product’s features, and host webinars addressing common industry challenges. If you’re a cybersecurity company, partnering with a renowned cybersecurity expert on YouTube can introduce your services to a wider audience concerned about online security.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

ConvertKit

APRIL 21, 2019

As a blogger and content creator, utilizing content upgrades is one of the best strategies for building your email list and converting otherwise passive blog readers. One of the most popular lead magnet examples among content creators is the infamous instant downloadable. Video series. Downloadable. Discounts and special offers.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

ConvertKit

APRIL 21, 2019

As a blogger and content creator, utilizing content upgrades is one of the best strategies for building your email list and converting otherwise passive blog readers. One of the most popular lead magnet examples among content creators is the infamous instant downloadable. Content upgrade. Video series. Downloadable.

Lead Scoring 74

Lead Scoring Lead Ranking Leads Lead 74

NuSpark Consulting

DECEMBER 9, 2012

Relevant Blogger Outreach. Compile a list of influential bloggers and online editors, and send them a release on your paper, and explain the rationale on why readers would be interested in reading it. LinkedIn Example: How has technology improved the performance of your sales staff? Webinars and Slideshare. Social Media.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Writing on the Web

MAY 17, 2011

For example, although I live and work from Mexico, I do almost all my business and shopping in the US, in English. ET, I’m hosting a free webinar about YouTube and online video marketing presented by Colin Martin and Marc Bullard, and you can get the info here: [link]. Blog this on Blogger. Share this on Facebook.

Facebook 100

Facebook Google Digg Buzz 100

Vidyard

DECEMBER 17, 2019

The rising popularity of this type of video , along with websites like YouTube and Vimeo, is part of it. Plus, Google’s research found that the most popular queries on YouTube are “how-to” searches—meaning users want to find video answers to their queries. Presentations or Webinar Videos 3. What’s causing this trend? No worries!

Video Marketing 65

Video Marketing Screencast Work Management Tips 65

KoMarketing Associates

DECEMBER 14, 2015

For example, Sumome is a pop-up plug-in that you can add on your website to encourage e-mail subscription. When customers, friends, family, industry analysts, and bloggers say wonderful things about your company and convince others to buy your product, you’ve made it. Modify your e-mail templates to fit your content.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

KoMarketing Associates

NOVEMBER 15, 2013

Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. Should I add schema.org markup on my videos even if they are on YouTube? Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

Hubspot

JUNE 20, 2018

For example, we've created quite a few free tools, like Marketing Grader , to gather email addresses. For example, HubSpot created a Pinterest board where we pin the well-designed covers of our marketing ebooks. Add engagement features to your YouTube channel. Host an online webinar. Create a free online tool or resource.

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Optinmonster

JANUARY 26, 2024

Did you know webinars have the potential to generate tons of new leads within an hour? That’s right, and this article will show you why webinars are so successful and provide an introductory guide to webinar marketing. What Are Webinars? What Is Webinar Marketing? What Is Webinar Marketing?

Lead Generation 69

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 69

Hubspot

MARCH 3, 2020

Here's an example of a page that is well optimized for local search. If you are a franchise, for example, it's crucial to tell users you have multiple locations. Be a guest blogger, talk to and about (positively, of course!) And now that Google owns YouTube, it's a good idea to show up on that platform. Get links online.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

SpotMe Blog

JUNE 2, 2021

There has never been an easier time for a company to host an event, whether it’s a webinar, virtual, or hybrid event. Generating B2B leads typically involves both of these: Demand generation: Creating targeted online and print content marketing materials, ads, webinars, etc. Sessions and live streams can be recorded and edited.

Webinar Metrics 52

Webinar Metrics Lead Generation Paid Content Lead Scoring 52

Online Marketing Institute

JUNE 30, 2009

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. Q: How do you compare your video marketing efforts on YouTube with your blogging program? But, remember, a YouTube video can be easily embedded into a blog post.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

APRIL 21, 2020

Take a look at reviews on competitor app pages on the App stores, as well as checking reviews on YouTube and blogs to see what actual users have said about the competition. For an example of a fantastic mobile app demo, see CanadaQBank.com's Mobile App Demo , which shows how the app works, and who it's meant for: 7. Define Success.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. The videos on their website (embedded below) are some great examples of what they mean. How are you changing your customers and your prospects behavior?

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

Anything Goes Marketing

NOVEMBER 16, 2008

Here are my recommendations: Reuse your webinars. If you have run a live webinar, post the archived version on your website behind a form. It's been proven that archived webinars can generate more leads then the actual live event. Reuse your email newsletters by ensuring they are posted on your website.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Sales reps are sharing webinar recordings with prospects, the CEO is blogging his latest thoughts on the industry, the human resources manager is updating the company’s LinkedIn page. Does it sound familiar?

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Content Standard

AUGUST 20, 2015

If ads are blocked on mobile, it means everyone who uses mobile ads to generate revenue loses—from media publishers to bloggers to ad juggernauts like Google. Marriott offers one example of what a content-discovery-driven world could look like. While the door may be closing on digital ads, on mobile, content could open a window.

Webinar Metrics 40

Webinar Metrics Mobile Advertising Marketing & Strategy Banner Ads 40

Single Grain

OCTOBER 12, 2023

After reading this post, you’ll be inspired by successful video content marketing examples. These days, you can watch a podcast on YouTube or access the audio on Spotify. If you need a podcast for inspiration, the a16z podcast is the perfect example. Not to worry! This makes podcasts very versatile.

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

Directive Agency

SEPTEMBER 3, 2019

However, the competitive landscape of content marketing is flooded with thought leaders, “professional” bloggers, and people pretending to be one or the other. Give data-driven examples! For example, a client we worked with, who is a global influencer marketing agency, quickly grew their monthly organic traffic. Name: Pam.

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 7, 2010

That’s like finding a better way to punch people in the face&# is one of the more memorable examples of his outlook. The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. As you know, you’re my living example of how to write a blog.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

The Effective Marketer

MARCH 7, 2009

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. United States License. United States License. Theme: Contempt by Vault9.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. There are examples and additional resources too. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Optinmonster

JUNE 10, 2021

Registering to a webinar. This is where you take ordinary processes (like signing up for a newsletter, for example) and turn them into a game. The example you see above was created in less than 2 minutes and can be quickly configured to display on any page or post of your site. Making a purchase. a) Spin-to-Win Wheel.

Promotion 69

Promotion Landing Pages Template eCommerce 69

Webbiquity

MARCH 16, 2021

Best practices in SEO, for example, apply to pretty much any website, though ecommerce sites rely more on schema markup while B2B sites rely on thought leadership. Both use Facebook and YouTube. Blogger and author Neal Schaffer is an outlier at 220,000. On YouTube, the going rate is $20 per 1,000 channel subscribers.

B2B Marketing 357

B2B Marketing Enterprise Management Work Management B2B Thought Leadership 357

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Todd Defren and Dell have both shared excellent examples to build from.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources. Webinar: Blogging for Business. Webinar: Blogging for Business.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Single Grain

MARCH 9, 2021

For example, if you provide marketing automation software for enterprises, your target audience will comprise only large corporations (that fulfill certain criteria like revenue greater than $100 million or 500+ employees). When using these tools (we'll use SEMrush in this example), simply enter your seed keyword and analyze the results.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

JANUARY 19, 2015

SlideShare is like the YouTube of presentations. SlideShare’s can also be embedded onto other blog sites, much like a YouTube video, making it easy for people to share your content. Here are a few examples of the type of blog posts you could turn into videos: How-to posts. 4) SlideShare Presentations. Expert interviews.

Content 28

Content Webinar Metrics Template Social Networks 28

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

KoMarketing Associates

MAY 2, 2017

For instance, the Wall Street Journal has an entire partner portal where they showcase exclusive sponsored partner news: This story from accenture on digital disruption is a great example of B2B branded content that is also interesting and useful to most WSJ readers. ImageThink at SXSWi is a good example of this.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

Single Grain

AUGUST 23, 2019

People remember unique characters and therefore your protagonist must be able to give your story that extra edge in order to remain at the forefront (examples of this below). For example, instead of using a title like How I Became An Entrepreneur that doesn’t connect with the audience, use a title like How I Started Earning $100,000 Per Year.

Storytelling 111

Storytelling Examples Campaigns Top of Funnel 111

Hubspot

APRIL 21, 2011

Steve is the author of Get Seen: Online Video Secrets to Building your Business and is one of the web's first video bloggers and a mastermind when it comes to all things online video. Robert Scoble is a prime example of how he took a video camera behind the scenes in Microsoft. Webinar: How to Use Online Video for Inbound Marketing.

Video Marketing 28

Video Marketing Business Lock-In Youtube 28

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# For example, Flowtown’s data on me isn’t particularly accurate, because I use several different email addresses. Flowtown gives you the answer in seconds. Just a thought.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127