Biznology

OCTOBER 17, 2017

They’re talking about your products, services, experiences, and travel; they’re sharing their hobbies, hopes, dreams, passions, aspirations, memories, and fascinations, online. Micro-influencer marketing is one of the services that sets my agency, Gerris Corp , apart from other Digital PR firms. John Heywood.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Biznology

JANUARY 9, 2014

Check out these 25 awesome outreach tools for your smash business strategy. The world’s best-known bloggers have the ability to make or break their brand’s reputation with a simple Tweet to their massive audience. Blogger LinkUp. This company’s stellar outreach tools help connect brands and bloggers. MyBlogGuest.

Outreach 80

Outreach Paid Content Tools Enterprise Management 80

Biznology

APRIL 18, 2017

Twitter’s struggles haven’t abated, but what would it mean to PR if it went out of business? Frank Eliason , a partner at Brain+Trust Partners , is a renowned customer experience leader who introduces disruptive and transformative strategies to revolutionize businesses. There are things about it that could, maybe, give it legs.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Biznology

JULY 26, 2016

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response.

PR 80

PR Web 2.0 Blogger Public Relations 80

Biznology

JULY 17, 2018

If you can’t budget the minimum equivalent of $250 of value per influencer–be it in retail value of the products and services you provide them or cash money to their PayPal account–you will not be either effective or successful in online influencer marketing circa 2018. And this is the basement. Doing Well Without Pay?

Budget Programs 135

Budget Programs First-Mover Advantage Ad brokers Long Tail Marketing 135

Biznology

MARCH 15, 2016

Even before the internet, I am sure you’ve been to a mixer and have seen people really work the room. They flit about the room like bumblebees collecting business cards in lieu of pollen. They leave these people, represented by their business cards, alone in their respective cabinet until they need a favor.

Blogger 80

Blogger Work Management Burn Rate PR 80

Biznology

JUNE 13, 2017

The Product or Service is Almost Never Enough. The Product or Service is Almost Never Enough. Some few Unicorn products and services are so amazeballs that they speak for themselves — they just naturally sell like hotcakes — they sell themselves. It’s a Lot of Work, Both Up Front and All Along the Way.

Social Media 179

Social Media Storytelling Social Marketing Work Management 179

Biznology

JANUARY 5, 2016

Here’s a list of all the panelists: Shel Holtz , ABC (Accredited Business Communicator), is principal of Holtz Communication + Technology. Lynette Young is co-founder and Director of Marketing ClaimWizard , a software-as-a-service workflow management system for the public adjuster industry.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.]. Really big.

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

NOVEMBER 10, 2015

The Language of Business is Moving Faster Than You Are. Reputation management is much hotter than ever, search engine optimization (SEO) is no longer considered snake oil, and blogger PR and social marketing. They want you to work hard to woo them, but not too hard, because that’s desperate.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Biznology

APRIL 5, 2016

When I pitch my influencer marketing services these days on behalf of my digital agency Gerris , I find that I am not competing against humans at other agencies, I am fighting it out with Google AdWords , Facebook Ads , Twitter Ads, Bing Ads and even Pinterest Ads. Let ’em know you mean business. Payola, baby!

Advertising Agencies 80

Advertising Agencies PR Outreach Advertisements 80

Biznology

AUGUST 15, 2017

Add 500 Words to a Product or Service Page by COB : Over 90% of all the outdated, over-synthesized, or over-edited sites I have seen just don’t have enough text for Google to really get a handle on. But, with a CDN, presumably there’d be a working copy of RNNR somewhere in the UK. I blame the elevator speech for this.

CMS Development 210

CMS Development Google Blogspot SEO 210

Biznology

APRIL 26, 2016

When it comes to campaigns like this, I get the explicit OK for me to leverage my own personal social networks — that’s why I work so hard on developing my 79 Klout — because the only online influencer I can 100% rely on is me. Twitter : @chrisabraham : 51.5k followers. The Keys to the Kingdom.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

NOVEMBER 15, 2016

Moreover, moguls, oligarchs, and high-net-worth individuals tend to be both too busy and private to invest the time and energy registering, building out, and keeping fed a small army of social media profiles, including more than just LinkedIn. They do superb work. What you need to do is armor-up, soldier! It’s simple.

Work Management 80

Work Management Marketing Management Ideal Customer Profiles Class 80

Biznology

JULY 26, 2011

I am in the middle of guiding some new bloggers over at Marketing Conversation. What I mean is that my bloggers tend to write based on a lot of assumed context. and services intimately, their brand perception hasn't evolved at the speed of your business. service should be linked to its exact corresponding sub-page on the.

RSS 80

RSS Blogger Paid Search Agency Aggregators 80

Biznology

FEBRUARY 14, 2014

Everyone understands that “build it and they will come” no longer works with websites. aligned that content to the products or services we’re offering. Here are a few ideas you can make work immediately. . And this really only works if it is a two-way street. (Photo credit: AltimeterGroup).

Promotion 80

Promotion Content Marketing Ad Building Content 80

Biznology

APRIL 15, 2014

Promoting yourself, your brand, your products, your services, and your clients via social media is what we’re about here at Biznology. Social media marketing is what I have been doing for my clients, my business, and my own brand since 2003. Make it work or try to add LinkedIn into your daily or hourly routine.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Biznology

OCTOBER 29, 2013

It’s a great time to be passionate about social media, the Internet , online community, and the Google suite of products and services: Google’s about to reward you big-time just as Google pulls the rug out from under the feet of traditional SEO link strategies. Good for you, bad for online business.

Google 80

Google Youtube Blogger Domain 80

Biznology

AUGUST 14, 2012

If you’re a serious businessman who’s business isn’t digital, you’re probably too busy making money to fart around on social media. Just because you’re old-fashioned doesn’t mean it isn’t working. You cannot afford to ignore the power of search on you and your business.

Ning 80

Ning Best Practices Enterprise Management Social Media 80

Biznology

MAY 27, 2015

His firm was working with an SEO company that provided content creation as part of its monthly retainer. Here was his question: The SEO and marketing company I’m working with keeps sending me “SEO rich” content designed for off-site placement that needs my approval. This low quality reflects directly on your brand.

Paid Search Agency 80

Paid Search Agency SEO Companies Copywriting 80

Biznology

DECEMBER 4, 2012

Well, in a practical sense, your online home is your web site — maybe your blog; more philosophically, your home is your business and yourself. It allows my web site so things not just when I am available but it can work on my behalf even when I am on a plane or asleep. What is home? What do I mean by this?

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Biznology

MARCH 22, 2016

And, it’s so very rare that anyone who pitches bloggers and expects them (us) to do stuff for free ever asks bloggers (us) out to do stuff IRL (in real life). But you also must remember that most bloggers have very rich lives outside of their blogging life. Bloggers and their readers know each other.

Blogger 80

Blogger Social Media Media Outreach 80

Biznology

OCTOBER 2, 2012

Your corporate bio, what you do, your products and services were probably written back either when your company opened, when you ported your brochures to the web, or the last time you did a major revision. Then it became social media marketing, then blogger outreach, then digital PR and digital marketing.

Keywords 80

Keywords Paid Content Adwords Ideal Customer Profiles 80

Biznology

SEPTEMBER 15, 2015

Oddly enough, I feel that my Amy currently has all those things because she’s in training and is probably not being allowed to work autonomously yet. I often get to work at 5AM and shoot off a dozen requests for Amy to ask for her to help me schedule lots of physical and virtual meetings, phone calls, and the like.

Training 80

Training Blogger Amazon Google 80

Biznology

APRIL 25, 2014

Building your personal brand takes a lot of hard work and dedication. WordPress and Blogger are two that provide a profile and image for heightened visibility. In no time, you’ll build an enviable online presence that will quickly boost your business. What good are they if no one is reading?

Ideal Customer Profiles 80

Ideal Customer Profiles CAN-SPAM User-Generated Content Internet Marketing 80

Biznology

OCTOBER 30, 2012

What online reputation management does is makes sure that the most accurate, positive, reflection of you, your brand, your products, and your services come up when your prospective clients search for you. And, to be honest, just hire a social media services company — authentic voice? Are there negative reviews or complaints?

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Biznology

FEBRUARY 21, 2017

Kimberly-Clark had a campaign to promote their Welcome Original Thinkers quiz, so we registered wotquizinfo.com just for the landing page that we put together for bloggers and online influencers. or any of those other profile aggregators work — take control and choose your own domain. Same thing with Skinny Coconut Oil.

Domain 153

Domain Buy Service Product 153

Biznology

OCTOBER 21, 2014

People are so busy. Forget a one-two punch, you’ll need to work on your one two three four five six seven combination. We’re personally, by hand, reaching as far down the tech, app, and gadget A-list as possible, reaching hundred of bloggers and social media writers. You need to be both patient and persistent.

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80

Biznology

NOVEMBER 27, 2012

So, if you’re in business, you need to learn to make you and your business as attractive as possible. Well, the best way is to let them in on your process, your magic, and what makes your products and services special. I know how this works from my days as both a shooter and as a writing teacher. How, you ask?

Social Media 80

Social Media Process Product Media 80

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” I quickly responded, “Funny.

Blogger 80

Blogger Outreach PR Media 80

Biznology

JUNE 21, 2016

If you have widgets to hand out to bloggers, YouTubers , Instagrammers, and top Vine, SnapChat , and Periscope rockstars , but you’d better be ready for some serious noes. A rate card is generally the way a smart blogger or online influencer says no. Well, you can. Oh, you’ll also get lots of request for money.

Demand 145

Demand Media Blogger Public Relations 145

Biznology

DECEMBER 27, 2016

Folks are really starting to understand the value of the micro-influencer when it comes to promoting their event, brand, product, service, or cause. I look forward to continuing to selflessly and shamelessly share every single little business thing in my head openly and honestly. The state of the blogger outreach union ten years on.

Best Practices 146

Best Practices Long Tail Marketing Blogger Outreach 146

Biznology

JANUARY 3, 2019

The top reason why I love my work is the fascinating people I have the privilege to meet. She’s everywhere, providing advisory services to marketers grappling with how to go to market in an increasingly complex world. He’s the insightful blogger of ChiefMarTech and program chair of the informative conferences.

B2B Marketing 126

B2B Marketing Advertising Agencies B2B Paid Search Agency 126

Biznology

SEPTEMBER 6, 2016

So much, in fact, that I often forget to do the sales and business development work required to keep Gerris Corp moving forward. I am sure you’ve been here right with me, especially if you’re a small business, a solopreneur. It keeps me working that inbox hard, making sure no email back and forth goes unanswered.

Network Marketing 80

Network Marketing Advertising Agencies Linkedin Outreach 80

Biznology

SEPTEMBER 10, 2013

Read more… Blogger outreach is scary — I am still surprised that many companies don’t do blogger outreach, even today. Simply put, blogger outreach is scary. In many cases, the bad experiences that many agencies blame on the rudeness of the blogger is square on the agency’s shoulders. For real effect.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Biznology

MAY 9, 2017

They’ve been working on building respect-based and trust-based influencer relationships with his caregiver and patient community for over ten years before opening up the 100,000+ influencers they’ve cultivated over that decade to organizations, companies, and brands outside of their agency-side.

Advertising Agencies 178

Advertising Agencies Paid Search Agency Youtube Internet Marketing 178

Biznology

OCTOBER 25, 2016

I have been pitching bloggers, online influencers, micro-influencers, reporters, and journalists for exactly ten years today (let’s say that true). Firstly, remind me not to talk about myself at all if I ever write a business book (secondly, remind me to write a business book).

Long Tail Marketing 80

Long Tail Marketing Blogger Work Management CAN-SPAM 80