Writing on the Web

OCTOBER 1, 2014

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content , and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Trigger Marketing Business Blogging Opinions 100

Webbiquity

OCTOBER 22, 2020

This free advice can be a great way of building trust in your company and can help generate new business. Blogs can have other benefits such as improving SEO and as a regular source of content to promote on social media. This blogging resource guide may be useful when building a blog on your business website.

Business 217

Business Ideal Customer Profiles Work Management Youtube 217

Writing on the Web

OCTOBER 3, 2012

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content, and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Content Trigger Marketing Business Blogging 100

Webbiquity

MAY 6, 2020

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week.

Enterprise Management 202

Enterprise Management Work Management Marketing Management Multi-Channel 202

Hubspot

MARCH 31, 2020

If you were to take a quick scroll down my Instagram feed, you'd see the three types of accounts I follow: reality TV stars, musicians, and food bloggers. Yes, you read that right: food bloggers. Blog owners can see great success on social media. You may be on the fence about whether or not your blog needs social media channels.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Writing on the Web

JUNE 7, 2012

Does your business blog make sense to readers? The most frequent complaint I hear about blogging is “I don’t know what to write about.” ” This is because many business bloggers don’t have enough clarity about their blogging goals. There will be an order. Brains love order.

Blogger 100

Blogger Class Business Blogging Order 100

ViewPoint

JULY 25, 2013

Running A Successful Business Blog: Why It Pays to Post. Anthony Iannarino, founder of the popular blog The Sales Blog , shares his knowledge on how to create and maintain a successful blog that will drive traffic to your site and generate more leads. The Five Cs of a Successful Blog. Via Funnelholic.

PointClear 120

PointClear B2B Marketing Trends B2B 120

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. Business bloggers are spending more time per post, as this chart shows.

Business Blogging 242

Business Blogging Enterprise Management Work Management Marketing Management 242

Writing on the Web

MAY 22, 2013

Having guest bloggers post content for your blog can be a great tool to get more readers to visit your site. Typically, guest blogging involves a good deal of cross-promotion, which can be beneficial for all parties involved. A guest blogging relationship can be as basic or as involved as you and your guest blogger would prefer.

Blogger 100

Blogger Marketing Proposals Small Business Marketing Opinions 100

Webbiquity

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. After a demo, usually people are at least a bit less skeptical.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

OCTOBER 12, 2011

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. So many new bloggers adopt the simple "if you build it, they will come" mentality. So many new bloggers adopt the simple "if you build it, they will come" mentality.

Business Blogging 28

Business Blogging Business Blogger Act-On 28

Writing on the Web

OCTOBER 14, 2015

The first step is to identify your blog goals – you’ll want to keep these in mind as you consider the ways you can earn money directly with a blog. How to Make Money Directly from a Business Blog. This list is in no particular order, nor is it exhaustive, but in a nut shell, here is how it works: Advertising.

Cost Per Click 100

Cost Per Click Merchandising Cost per Acquisition Adsense 100

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Hence, 1,000.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. you can make your job a heck of a lot easier -- and your blog posts even better -- if you have a supplemental arsenal of tools. Here are 10 free tools that will make you a better business blogger , and how to use them.

Blogger 28

Blogger Top of Funnel Tools Business 28

Hubspot

DECEMBER 10, 2010

How do you drive traffic to your blog? In order to start driving traffic to your blog, you will need to carve out a niche—focus on your industry and optimize your blog posts around specific industry key phrases. Consider accumulating blog posts and use Dan’s research to publish them on best days.

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Hubspot

JUNE 16, 2020

A full outline with short sentences about my introduction, the body of the post, and what to highlight in the conclusion are a huge asset for keeping ideas in order. Blogger allows users to create, monetize, manage, and archive a fleshed out blog, all under a free domain. Blogger is also an integratable platform.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

MARCH 13, 2012

That being said, getting your guest posts accepted by and published on the blogs of others is no easy feat. As a guest blogger, you need to have the skill sets of an SEO expert, a public relations professional, and obviously, a blogger , in order to be successful. Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

The Effective Marketer

JANUARY 17, 2012

ProbBlogger was started by Darren Rowse, who wrote the most popular of the ProBlogger products, 31 Days to Build a Better Blog. Written specifically for bloggers, this online marketing guide features yet another set of 31 steps intended to help bloggers start making money with their blogs. Features and Freebies.

Online Marketing 100

Online Marketing Planning Blogger Template 100

Hubspot

SEPTEMBER 30, 2010

It can be very tricky to come up with ideas for new blog posts, especially if you’re just getting started and need inspiration. I have a brainstorming method that I love to use when helping teach new bloggers how to get started thinking about their keywords while creating good content. Free Webinar: Blogging for Business.

Business Blogging 28

Business Blogging Peer-to-peer Business Long Tail Marketing 28

Hubspot

OCTOBER 23, 2012

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? Wouldn't it be great to have some blogging benchmarks to go by?

Advertising Benchmark 28

Advertising Benchmark Business Blogging Business Landing Pages 28

Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. This is a common feeling. (I

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28

EMagine B2B Blog

NOVEMBER 9, 2010

We’ve blogged numerous times about the many benefits of business blogging (see this post, for example) …benefits that include thought leadership, traffic, search-engine rank, inbound links, etc. Now, posting on Industrial Marketing Today, Achinta Mitra adds yet one more claim: blogging will [.].

Sales Qualified Leads 40

Sales Qualified Leads Lead Scoring Lead Ranking Blogger 40

Writing on the Web

MARCH 31, 2011

Here’s what else Joe says in his post: So, in order to position ourselves as the trusted thought leaders, we need to act like media companies and curate the best content on the planet in our niche. Blog this on Blogger. Content Marketing with Blogs: What Do You Believe? And, you do need to add your point of view.

Curation 100

Curation Digg Content Buzz 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. How-to posts are favorited by bloggers and readers alike. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. the options are numerous.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Biznology

OCTOBER 14, 2011

What I am writing here is not a reaction to the great posts that Chris Abraham wrote recently here at Biznology: How to pitch a blogger and How NOT to pitch a blogger. Did you notice how my blogging “career” came about? It wasn’t by putting out thousands of blind sales letter like requests to be a guest blogger.

Blogger 80

Blogger Internet Marketing Opinions Intent 80

Webbiquity

FEBRUARY 2, 2015

The focus on social media marketing is so high that some marketers forget the other assets of the business. In order for social media marketing to reach its full potential, it has to be tied in with a business’s website, blog, product pages, and other digital platforms—the essence of the web presence optimization (WPO) framework.

Social Media 100

Social Media Social Marketing Media Business 100

Writing on the Web

SEPTEMBER 15, 2010

Those involving faulty word order, ambiguous pronouns and lack of parallel structure can be tricky to straighten out. You’ll get more attention and interaction from your people and they’ll appreciate the time and care you put into your blog writing. Blog this on Blogger. What’s your favorite writing tip?

Digg 100

Digg Buzz Blogger Amazon 100

Writing on the Web

SEPTEMBER 22, 2010

If you are asking for a big commitment from readers, your copy will need to be longer in order to cover possible objections and to facilitate trust. Blog this on Blogger. You will have to weave in social proof, statements from satisfied users, or examples and case studies. Subscribe to the comments for this post?

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JULY 27, 2010

Formatting: Not enough links to sources, no references to other posts on the topic, not even links to your own website and to your products and services (you are in business, ya remember?). Outreach: Blog authors spend far too little time on other blogs in their field and don’t use commenting to spark interest with other audiences.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Directive Agency

MAY 24, 2017

Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. When this happens, your business can suffer. Customers, site visitors, and readers expect to see consistent activity, indicating that a blog and business are up and running.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

Heinz Marketing

MAY 2, 2018

There is a vast difference between simply blogging in your free time and writing a business blog. You don’t need any prior experience to write a blog, but in order to have an effective business blog, it must drive current and prospective customers, create added value, and incorporate useful content.

Practices 56

Practices B2B Thought Leadership Lead Scoring Lead Ranking 56

Biznology

MARCH 20, 2014

Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time. We know you need a bit of assistance with your blog. Image credit: HubSpot. Collect Research.

Copywriting 80

Copywriting Facebook Twitter Blogger 80

Writing on the Web

AUGUST 2, 2010

Most of the time, if the brain feels comfortable with a feeling decision, it will skip the process of laboriously weighing logical arguments in the cortex in order to save time and energy. Ah, yea, verily… and as Shakespeare would say, and there’s the rub … Blog this on Blogger. Share this on del.icio.us.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. Consider using a dynamic page if you’re a blogger who prefers having your newest content appear at the top of your pages.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Webbiquity

OCTOBER 25, 2010

social networking profiles, social bookmarking sites, other bloggers). But two great sources are blog directories and RSS syndication sites. The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Tweet This!

RSS 100

RSS Promotion PR PageRank 100

Webbiquity

JANUARY 30, 2012

Blog Technology: Most Downloaded WordPress Plugins by Marketing Technology with @iamreff. John Refford lists the top 15 WordPress plugins in order of popularity. ” This brilliant article delves into the technological, economic, cultural and environmental factors behind the success of WordPress, and inspired more than 70 comments.

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100