Act-On

SEPTEMBER 24, 2023

More traffic helps you support your audience on their buyers’ journeys, whether that’s providing blog content, downloading an eBook, signing up for your email list, scheduling a product demo, or taking some other action. Here are a few things to remember when it comes to page titles: Give each page a unique title tag.

Lead Scoring 130

Lead Scoring Lead Ranking SEO Top of Funnel 130

Marketing Insider Group

JANUARY 4, 2021

Creating optimized, quality content consistently is the way to win with SEO. There are technical aspects, including URL formatting, meta descriptions, and alt tags. It consists of back linking from high-quality sites. Check out this post on blog frequency. Focus on Organic SEO. See video below for an SEO checklist).

Growth Marketing 359

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 359

Marketing Insider Group

JANUARY 5, 2021

Data shows that audience trust is becoming increasingly important for brands. Whole Foods publishes an “inspiration” blog with tips, ideas, and recipes for a healthier lifestyle such as “How to store fresh produce so it lasts longer” and “7 ways to build a better bento box”. It can also offer a voice to your audience.

Trust Marketing 362

Trust Marketing Content Marketing Ad Building Content 362

Hubspot

APRIL 12, 2019

As a baseball player turned blogger, my blogging platform is just as important to me as my bat was to me. If I went up to the plate with a quality bat that I personally preferred swinging, I would feel more confident, boosting my chances of getting a hit. But, just like baseball bats, there are countless blogging platforms you can use.

CMS Development 101

CMS Development Best Practices Lead Ranking Template 101

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Quality matters. Hence, 1,000.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Marketing Insider Group

FEBRUARY 15, 2021

10x content is high-quality, compelling, relevant, useful, and interesting. Follows SEO best practices : Keyword in the title, first paragraph, meta title and description, alt tags, and throughout at no more than 3% of the content. Quality vs. Effort. As you can see, you must go way beyond minimum quality for SEO results.

Lead Scoring 342

Lead Scoring Lead Ranking Content SMB 342

Marketing Insider Group

APRIL 28, 2021

But back then, content was only a vehicle for injecting keywords into blog posts and other website content. As a result, it’s downright embarrassing to read awkwardly worded blog posts from that era that content teams haven’t taken the time to update. Include keyword-rich meta descriptions for your content and tags on your visuals.

SEO 309

SEO Content Marketing Marketing Analytics Tools Paid Search Agency 309

ClearVoice

FEBRUARY 4, 2020

If you haven’t, I’m here to bring you up to speed before passing on Andy’s sage blog content wisdom. Orbit Media’s 2019 Annual Blogging Survey has been my security blanket these past few months, so I decided to see if Andy would be willing to expand upon this research and help us all level-up our blogging content strategy.

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Convince & Convert

DECEMBER 15, 2023

As algorithms have become smarter, it reduces the impressions of those posts that have too many spammy or unrelated tags. Use most relevant hashtags—the ones that best describe your post Avoid using too long or extremely crowded tags. Quality and quantity are two sides of the same coin, and you need both to win the SEO race.

Social Media 154

Social Media SEO Cost Per Click Media 154

Martech

DECEMBER 13, 2023

The AI Image generator is useful for helping users create illustrative images to accompany blogs and other content. The AI Meta Tag Generator works in tandem with the Semrush keyword research integration and helps to ensure that blogs and other pages have well-structured keyword-optimized meta tags.

CMS Development 112

CMS Development SEO Trends API 112

Webbiquity

FEBRUARY 6, 2024

Consequently, creating high-quality images is quickly turning into one of the marketing priorities for a conversion-driven image SEO strategy. For articles and blog posts, make sure to specify a featured image, which will be a strong signal showing Google which of the on-page images is the primary one.

SEO 159

SEO SERP Conversion Eye-Tracking 159

Golden Spiral

DECEMBER 6, 2018

Is a blog still important for B2B tech marketing in 2019? 91% of B2B marketers say their company has a blog ( Content Marketing Institute ). 55% of companies say blog content creation is one of their top marketing priorities for 2018 onward. 57% of marketers plan to increase their use of blogging specifically in the near future.

Paid Content 81

Paid Content Ad Frequency Marketing Budget Creation Budget Programs 81

Sword and the Script | B2B

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. If you are looking for ideas, I have many years’ worth of useful ideas organized under the content marketing tag on this blog. 2) Blogging benchmarks. 2-4 posts per month.

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

FMG Suite

APRIL 25, 2024

They might blog, but only inconsistently, and they might avoid social media. Comment, like, and share what you find interesting, and tag other users. Not Finding Time To Blog Blogs can provide a dramatic boost to your return on investment for a few reasons. They also make your blog post more enjoyable to engage with.

Planning 52

Planning Marketing Management Marketing & Strategy Social Media 52

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! MSR Leadership Consultants India Contact Professor M.S.

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? But how exactly do you write a great (or even good) B2C blog post? Build trust and authority.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Brightedge

NOVEMBER 19, 2021

We noted in the webinar that MUM reinforces the need for quality content and creates a virtual mandate that all content (video, images, PDFs, etc.) How much is title tag rewriting impacting your business? As we noted in the webinar, Google’s rewritten tags can impact your search ranking negatively.

Webinar Metrics 135

Webinar Metrics SEO SERP Tagging 135

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

ClearVoice

APRIL 7, 2023

What if there was an established, legitimate platform that was still aching for quality content? Of those millions, only a few are creating quality content compared to other platforms. LinkedIn allows users to add up to three keyword tags to each long-form post. Choose tags that specifically relate to your post.

Thought Leadership 98

Thought Leadership Linkedin Marketing & Strategy Content 98

SmartBug Media

DECEMBER 19, 2022

Keyword research is the process of gathering data and determining which words, queries, and phrases will help you not only rank well on search engine results pages but also draw qualified people to your site. Quality Content. Producing quality content is the cornerstone of creating content that will rank well. Keyword Research.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Hubspot

MARCH 27, 2018

Let’s start with a common marketing challenge: You want to get more people to read your blog posts. For an individual blog writer, it's a critical tool to stay at the top of your game. For teams, it can transform the quality and effectiveness of your entire blog. Blog About What People Want to Read.

Marketing AI 95

Marketing AI Tools Cross-Selling Paid Search Agency 95

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! McKenna McKenna Associates Inc Contact Patrick J.

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

Stevens & Tate

MARCH 1, 2024

Content Creation and Blogging Creating informative and engaging content is at the heart of the inbound marketing methodology. Blogs, articles, and white papers that address your audience’s challenges and questions not only attract traffic but also establish your brand as a thought leader in your industry.

Inbound Marketing 59

Inbound Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 59

ClearVoice

SEPTEMBER 22, 2023

Content creation means creating new content to publish on your blog, in newsletters, and in social media feeds. The Value of User-Generated Content in Curation Strategy According to 2019 data from a Stackla survey , 79% of people say user-generated content highly impacts their purchasing decisions. Then, presenting it strategically.

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

SmartBug Media

MAY 21, 2020

Would you believe us if we told you that everything you need to craft high-performing social media posts across all of your channels is sitting on your blog? Businesses throw time, energy, research, and resources into producing compelling, persona-driven inbound marketing blog articles. How to Parlay Blog Content into Social Posts.

Social Media 71

Social Media Media Tips Buyer Personas 71

FunnelEnvy

FEBRUARY 5, 2024

Design a content strategy with high-quality content conforming to Google’s EEAT framework. Content creation should include blog posts, guides, webinars, and a case study of your ideal client’s success. Use PPC data for SEO targeting, optimize both channels’ landing pages, and leverage PPC boosts for new content.

Paid Content 62

Paid Content PPC Traffic SEO 62

Hubspot

MAY 27, 2020

If you're looking for the best way to divide a room full of marketers, bring up the topic of guest blogging. Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Find reputable guest blogging sites.

Lead Scoring 68

Lead Scoring Lead Ranking Blogger Ideal Customer Profiles 68

SmartBug Media

APRIL 15, 2024

Blog posts. We kept learning and refining as SEO eventually shifted to organic keyword use, backlinking, and meta tags, leading to better value that helped readers and search engines understand content relevancy. A combination of complex, data-based technologies. Google changing the rules seemingly every day. The next frontier?

Marketing AI 59

Marketing AI Optimization Lead Ranking Generation 59

BOP Design

JULY 30, 2021

Data can be extremely beneficial for those looking to get more out of their B2B email marketing campaigns. Whether you’re tracking general metrics like open and click-through rates or want to dive deeper and learn how users are interacting with your B2B website after receiving your communications, here are 5 key data points.

Email Marketing 125

Email Marketing B2B Marketing B2B Click Rate 125

Brightedge

MARCH 31, 2022

More technical blogs like SEO by the Sea are also worth keeping up to date with. Google regularly provides updates for web admins on Google Search Central , its search-focused podcast Off the Record , and its principal company blog, The Keyword. Meta Tags Are Irrelevant for SEO. Generic Top-Level Domains Improve Rankings.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Thinkers360

APRIL 20, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 42 David Food Board International Contact David Food Score: 31.33

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

ClearVoice

SEPTEMBER 6, 2023

So when you create high-quality YouTube videos and optimize them for search, there’s a good chance they will appear prominently on the results page for related Google searches. So enrich your keyword research with data from dedicated YouTube SEO tools such as TubeBuddy. That’s the power of high-quality videos.

Youtube 59

Youtube SEO Marketing & Strategy Case Studies 59

seo.co

APRIL 29, 2022

Interior pages like your Product page, Contact page, and all your blog posts are going to rank easier than homepages. Before thinking you might be keyword stuffing, first let the data do the talking! Keywords in the HTML Tag. For a given query, how many keywords are located in the HTML tag? Keywords in Body Tag.

Lead Scoring 111

Lead Scoring Lead Ranking Google Correlation 111

ConvertKit

FEBRUARY 9, 2021

Knowing certain data points about your email subscribers will help you know where they are on their journey and can help you continue to move them along from blog reader to email subscriber to customer. According to data from the Digital Marketing Association, segmented and targeted emails generate 58% of all revenue ( DMA 2015 ).

Segmentation 121

Segmentation Tagging Trigger Marketing Click Rate 121

Liveintent

OCTOBER 19, 2021

To help you make the most of your customer acquisition efforts, this blog post will dig into: The importance of diversifying customer acquisition channels Considerations for building a customer acquisition strategy How to use email newsletters to expand your customer base. First-party data. First-party data. their inbox.

Acquisitions 126

Acquisitions Newsletter Paid Content ROAS 126

B2B Marketing Insights - WE

MARCH 16, 2022

On-page SEO is the process of optimizing your website’s content, titles, meta tags, and other factors that influence your ranking. It’s also about creating high quality content that people will want to read and share. Collect the target keywords that you have identified to produce high quality content.

SEO 98

SEO Practices Best Practices Lead Scoring 98

Thinkers360

MARCH 1, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! How can I get on the Thinkers360 list in the future?

Education 129

Education B2B Thought Leadership Thought Leadership Lead Scoring 129