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Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

Martech

This is not only true for SEO specialists who currently use website traffic from organic search to measure their results, but is also the case for other marketing professionals, who could use website traffic from referral, organic social or other default channels to measure their contribution to the success of their company or clients.

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12 Ways to Make Money From Your WordPress Blog

Optinmonster

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Blogs have been around for over 20 years. But even in the age of social media and video, blogging is still a great strategy for making money. You can also monetize your blog audience.

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Why Your B2B Marketing Should Feature Case Studies

Webbiquity

If you’re tight on funds, one of the most cost-efficient ways to spend your limited marketing dollars is to utilize information you already have to bring more traffic to your site. Driveline Retail Merchandising showcases the solutions they’ve provided for numerous retail chains. Image credit: Driveline.

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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

Pop-Up Shops or Experiences: Set up temporary retail spaces or experiential installations in high-traffic areas. Non-Digital Marketing That Increase Brand Visibility Branded Merchandise: Create custom-branded merchandise like apparel, mugs, or tote bags that people can use in their everyday lives.

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5 Google Business Profile Tweaks To Improve Foot Traffic

Moz

Today, I’m sharing five GBP tweaks worthy of implementation to help turn digital traffic into foot traffic. The faster your client responds to incoming queries, the better their chances of winning the foot traffic. Encourage your retail clients to sign up and give them an amazing competitive edge on driving foot traffic!

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Why lifecycle marketing matters for your social team

Sprout Social

A bonus—for customer loyalty teams with unique merchandise or referral programs, people sharing these on social media can also give your organization extra praise. While blog posts can often reach those who may not be current customers, a lot of this content is valuable for (and may be unseen by) your current user base. Instagram Reel?

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10 Tips for Writing Productive Description that Converts Leads

Valasys

Besides this, practical and informative merchandise information makes it easier for you to improve your long-term purchaser terminal. Most eCommerce brands understand the purpose of writing product descriptions; hence they are looking for effective ways to help them to drive more sales and traffic. You can begin by setting a scene.