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Four (of the) Worst Practices for Pitching Bloggers

Webbiquity

Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Yet bad, even horrible , blogger pitching practices remain common—because they are easy. ” Perfect!

Blogger 100
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5 Marketing Plan Examples to Help You Write Your Own

Hubspot

There’s one small problem, though: your boss wants you to write and present a content marketing plan to her, but you’ve never done something like that before. Fortunately, we’ve curated the best content marketing plans to help you write a concrete marketing plan that’s rooted in data and produces real results.

Planning 101
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Robot Writing, AI, and Marketing: It’s the End of the World as We Know It

Content Standard

Picture if you will, dear reader, the marketing apocalypse, a place where human-powered engines are less and less relevant and we are facing a new dawn: robot writing, triggered email campaigns, automated social scheduling and responses, ways to track users wherever they go. And not robot writing. Oh, hang on. Isn’t that. ?

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What to Know Before You Start Your Blog

Webbiquity

Whether you’re starting a business, documenting your travels or writing for self-expression, transferring great ideas to the Web is a step-by-step process. Do you want to build relationships with other bloggers and develop an authoritative voice in the blogging community? Establishing partnerships with other bloggers.

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Blogging for SEO: How to Write Blogs that Rank on Page One

Hubspot

You also need to focus on writing SEO-driven, keyword-focused content that attracts not only website traffic, but the right kind of traffic. Depending on your business or industry (or budget or bandwidth for SEO efforts), it may be important to rank for high competition, short tail keywords. Numbers don’t lie. Headings and subheadings.

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When You Should (and Shouldn't) Outsource Your Marketing

Hubspot

So, if you have the bandwidth and budget, it can make more sense for some tasks to be kept in-house, or to use a combination of the two. Rather than paying an in-house blogger to write full-time for your brand, you might consider hiring a freelancer to write those two posts per week, which is undeniably cheaper than the alternative.

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Affiliate Summit West 2020: All the Key Takeaways

Outbrain

Run a broken link ONCE a month – don’t run them all the time; they take up a lot of bandwidth. What about writing? Write for your users to a word count – even short posts can be relevant and super useful too. Bloggers need to focus on being USEFUL. Keep it Simple Stupid! Being relevant is no longer enough!