Whale Pages

APRIL 28, 2020

How to Find Affiliates To Help Promote Your SaaS. “Affiliates can be a huge source of SaaS growth. Simon Alcott is a growth hacker and the driving force behind WhalePages , a SaaS marketing agency ?. Simon Alcott is a growth hacker and the driving force behind WhalePages , a SaaS marketing agency ?. to learn more.

Paid Search Agency 59

Paid Search Agency Companies Product Case Studies 59

Sana Commerce

MARCH 30, 2023

In this article, we’ll show you why security is critical to your business, the security risks that threaten e-commerce sites, and how ERP-integrated e-commerce protects against security issues. It is based on open source, but can only be used and modified by a select group of developers, partners, and users. The result?

Phishing 59

Phishing Lock-In Communities Software 59

Martech

MARCH 14, 2022

With that said, let’s begin the journey to unlock the power of your marketing technology with this advice: Do not purchase another platform, point solution, service, or analyst report until you read this article and share it with the rest of your marketing organization. You’ll thank me later, I promise.

Work Management 128

Work Management Marketing Management Paid Search Agency Planning 128

Zoominfo

AUGUST 5, 2021

Our research suggests that the events of 2020 have made SaaS customers more demanding than ever. Make sure your reps have access to your full array of customer testimonials, social proof articles, and case studies. Blog posts, checklist articles, and white papers are great for building traffic. Focus on Customer Success.

Top of Funnel 130

Top of Funnel Webinar Metrics Work Management Marketing Automation Services 130

TrustRadius Marketing

APRIL 29, 2022

Digital experience (DX) software-as-a-service (SaaS) can be used to retain and even grow your customer base. For a more in-depth view of DXP software, see our definition article here. The Salesforce Experience Cloud offers a few separately priced services such as External Apps and Partner relationship management. What is a DXP?

Digital Experience Platform 52

Digital Experience Platform Pricing Price CMS Development 52

Outgrow

DECEMBER 27, 2022

Future applicability of cloud-based SaaS. EPISODE 093: Insights on SaaS, Remote Culture, and Ecosystems From HubSpot’s #1 Elite Partner Agency. And as long as the platforms are out there, the cloud-based SaaS that is being produced and marketed, and sold is helping people. Saksham Sharda: Hi everyone.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Work Management 52

Hubspot

OCTOBER 13, 2020

You have to be everywhere that matters — in recommended lists, comparison articles, review websites, etc. — In this article, I’ll take you through how HubSpot uses surround sound to track and improve its products’ visibility and awareness. How to Start a Surround Sound Content Program. so your brand stays top of mind.

SERP 64

SERP Lead Scoring Lead Ranking Enterprise Management 64

Nuvi

JANUARY 11, 2021

She holds a bachelor’s degree in communications and business management from Rhode Island College and is a graduate of the renowned Walt Disney World Disney Management Development Program. The SaaS-based platform manages tens of millions of reviews and interactions across hundreds of thousands of customer touchpoints. Related Articles.

Resources 40

Resources Lead Scoring Lead Ranking Work Management 40

DemandBase

APRIL 21, 2020

If you’re committed to true end-to-end ABM execution, consider separating your programmatic ad spend from your more brand-oriented programs. With B2B DSPs, economies of scale are made possible by combining your SaaS license and your ad campaign spend under one end-to-end ABM partner.

Advertising Agencies 52

Advertising Agencies Account Based Marketing DemandBase Paid Search Agency 52

Computer Market Research

MAY 3, 2016

Vendors that participate within the indirect B2B sales funnel are left with an ambiguous marketing obstacle; a challenge that requires intuitive, transparent thinking in order to entice (and maintain) the interest of channel partners. Don't have time to read this article right now? Download the PDF!

Advertising Agencies 60

Advertising Agencies Advertising Channels Marketing Management Co-Registration 60

Zoominfo

AUGUST 5, 2021

Our research suggests that the events of 2020 have made SaaS customers more demanding than ever. Make sure your reps have access to your full array of customer testimonials, social proof articles, and case studies. Blog posts, checklist articles, and white papers are great for building traffic.

Top of Funnel 100

Top of Funnel Webinar Metrics Work Management Marketing Automation Services 100

MKT1

OCTOBER 24, 2023

Ten Speed Agency - Content & SEO Ten Speed is a content optimization agency for early and growth-stage SaaS companies like Bitly, Workvivo, and Visible. 42 Agency - Demand Gen & RevOps 42 Agency is a trusted growth partner for B2B SaaS companies—including startups in the MKT1 Capital portfolio.

Growth Marketing 59

Growth Marketing Paid Search Agency Marketing Analytics Tools Sales Management 59

Belkins

FEBRUARY 21, 2021

Use marketing automation programs to create more personalized messages. Secondly, such programs can help you get through to your audience by creating specific messages. List your company in the relevant software directories, such as: CabinetM; GetApp; Software Advice; G2Crow; SaaS Genius; Capterra. Apply Marketing Automation.

Sales Qualified Leads 67

Sales Qualified Leads Enterprise Management Ideal Customer Profiles Marketing Automation Services 67

Optinmonster

MAY 11, 2023

In this article, we’ll go over 15 free website promotion ideas you can start using today. A clothing brand might partner with a stylist rather than a competing fashion retailer. Referral programs are also amazing for building customer loyalty. If starting an affiliate program sounds really technical, don’t worry!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Optinmonster

MAY 8, 2023

Freelancing You can use your skills in digital marketing, writing, designing, or programming to serve individuals or businesses. Software as a Service (SaaS) If you know how to program, you can create a piece of software or application that solves a problem. Partnership: This is when you start a business with a partner.

Paid Content 64

Paid Content Work Management Marketing Management Business 64

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Their blog features the latest how-to articles spanning various B2B marketing topics including hands-on guides that help marketers implement best-in-class strategies for their business.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Their blog features the latest how-to articles spanning various B2B marketing topics including hands-on guides that help marketers implement best-in-class strategies for their business.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Hubspot

JANUARY 27, 2020

I like this definition (and the whole article) from John Cutler: "Success Theater is celebrating hitting the quarterly goal without acknowledging the corners you had to cut and the people who will have to clean up the mess. My failure-related articles are consistently the most popular with my readers.". Be Careful With Case Studies.

Multi-Touch Attribution 100

Multi-Touch Attribution Lead Ranking Case Studies Case Study 100

Contently

JUNE 29, 2016

In September 2015, Gild partnered with Contently to access the talent, editorial services, and content marketing technology that would help Carroll’s small editorial team establish a unique brand voice. “It wants to be a real media company, not just another SaaS solution with a blog no one reads.”

Cost Per Click 62

Cost Per Click CPC Marketing & Strategy Advertising Agencies 62

Hinge Marketing

MARCH 11, 2021

There are new investment requirements for skills, technologies, programs, and more. A while back I worked at a large, SaaS-based company and one day was sitting in a meeting right next to our Chief Revenue Officer. Give the CXOs or partners the visibility they need to help you. It has to be a top priority for your organization.

Marketing Budget 93

Marketing Budget Research Lead Scoring Lead Ranking 93

Lenny's Newsletter

SEPTEMBER 5, 2023

We didn’t want SaaS, because SaaS companies actually don’t build that many internal tools. I went through the list of old YC companies, worked with our partner to prioritize them, and wrote outbound emails to the founders. They do now, though. I’ll sing their praises for the rest of my life.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Terminus

OCTOBER 29, 2021

B2B companies with long and complex sales cycles also need demand generation, inbound marketing , lead nurturing programs, sales enablement and paid acquisition. For example, an article you published as a part of your inbound marketing strategy can generate website traffic. In fact, you can combine different approaches.

Ideal Customer Profiles 58

Ideal Customer Profiles Account Based Marketing ABM Campaigns 58

Metadata

FEBRUARY 2, 2023

This article will walk you through the steps necessary to do that. Shiv Narayanan, Founder and CEO of How to SaaS, dove into this topic during DEMAND 2022. Or they have a sophisticated demand generation program but need more team members to power it for the long haul. Rather watch a video? Check it out here.

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Cost per Lead Demand 52

seo.co

SEPTEMBER 25, 2023

Old-school manufacturers who have legacy client bases will likely be less interested in an SEO business than emerging SaaS companies, for example. Partnerships The best option for most new SEO agencies is partnering with other firms outsource their SEO services. For example, you could partner with a link building agency like SEO.co.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

ClearVoice

AUGUST 1, 2023

This comprehensive article will cover the essential skills that make a successful CSM and their unique challenges with subjective products. You become a strategic partner. Trust and Confidence: Time to Value also increases when customers can truly rely on not only the business they partner with but the CSM as well.

Work Management 52

Work Management Marketing Management Product Customer Satisfaction 52

Apollo

OCTOBER 23, 2018

Since launching RevenueZen in early 2017, I’ve helped over 30 startups with their outbound sales initiatives, mostly consisting of building either the entire sales development program or a piece of it, from scratch. Great, try typing “Customer Success” into a search bar, and you’ll end up excluding “ client success”, “ partner success”, etc.

Sales Management 68

Sales Management Work Management Top of Funnel Practices 68

EveryoneSocial

JULY 8, 2019

Cloud-based software and multi-device – Most large businesses have made the switch to cloud-based programs, which offer more functionality and ease of use for team collaboration. Something Dell has done well with, like being one of the first to adopt an employee-driven social media program internally. . Assess digital skills.

Budget Programs 56

Budget Programs Training Statistics Ethics 56

Moz

AUGUST 7, 2019

We had to “reverse engineer” SEO — In short, we got free community-generated and sponsored content from top sales and marketing leaders at SaaS companies like Intercom, HubSpot, Pipedrive, LinkedIn, Adobe and many others, but none of it was strategically built for SEO out of the box. And the result…. Before and after: “Sales operations”.

Case Studies 49

Case Studies Case Study Paid Search Agency SEO 49

chiefmartech

APRIL 4, 2017

This article is a guest post by Steve Nakata of The Pedowitz Group. via Marketo sync filter or Eloqua program) to meet their requirements. There are plenty of articles and discussions on the Internet on these, so if you want more details, just google for them. Its time has passed, and it’s not relevant in a SaaS world.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Valasys

FEBRUARY 17, 2023

AdWords is a powerful pay-per-click (PPC) advertising platform that allows advertisers to reach their target audience with precision, while AdSense is a program that allows website owners to earn revenue by displaying relevant ads on their sites.

Adsense 40

Adsense Adwords Marketing Automation Services Advertising Agencies 40

Hubspot

MARCH 28, 2019

Though you may see the occasional article proclaiming “email marketing is dead,” you can safely continue your campaigns, and know that “the money is in the list” ( as they say ). This article will cover 7 ways to capture email leads, and we’ll also outline 7 lead capture tools to help you do it. Take, for example, WaitButWhy.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Apollo

OCTOBER 23, 2018

Since launching RevenueZen in early 2017, I’ve helped over 30 startups with their outbound sales initiatives, mostly consisting of building either the entire sales development program or a piece of it, from scratch. Great, try typing “Customer Success” into a search bar, and you’ll end up excluding “ client success”, “ partner success”, etc.

Sales Management 40

Sales Management Work Management Top of Funnel Practices 40

SnapApp

MAY 21, 2019

Editor’s Note: This is the second article in a two-part series that explores best practices for nurturing prospects, generating qualified leads, and improving conversion rate. Here are some of the other methods you might try to generate sales-ready leads: Partner and customer-referral programs (Cory Snyder, Zenreach ).

Sales Management 48

Sales Management Top of Funnel Sales Qualified Leads Lead Ranking 48

Single Grain

APRIL 22, 2021

At Supermetrics, we have thousands of partners in our affiliate base who use multiple channels to generate sales and earn affiliate commissions. In this article, I will share my best tips for maximizing your affiliate marketing sales based on my experience with managing our affiliate program together with my colleagues at Supermetrics. .”

Enterprise Management 98

Enterprise Management Work Management Marketing Management Paid Content 98

Single Grain

AUGUST 18, 2020

An average SaaS business spends 92% of their first-year revenue on customer acquisition. CAC is crucial for every business, but analyzing it is even more vital to SaaS companies because the industry depends on the lifetime value of the customer. Book My Free SaaS Marketing Consultation . What Is a Good CAC Ratio for SaaS?

Acquisitions 116

Acquisitions Cost Paid Content Lead Ranking 116

Directive Agency

APRIL 15, 2022

The key to running a successful SaaS business is to understand the customer journey. In this article, we’ll help you learn more about the SaaS customer journey, why you need to map it, and how to leverage each stage to optimize the customer experience, drive more conversions and retain customers for longer.

Paid Content 105

Paid Content Enterprise Management Work Management Marketing Management 105

SmartBug Media

OCTOBER 9, 2019

For example, a SaaS company that sells marketing automation software may use the following information to qualify their leads: Current technology used: Asked in a form to gauge what education is needed. Every blog article addresses a specific problem and its solution. Audit Conversion Paths for Premium Content.

Lead Gen 65

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 65