Hubspot

NOVEMBER 21, 2016

In fact, data from HubSpot Research revealed that a whopping 33% of respondents use their smartphone as their primary device for internet use. And, in part, to compete with Apple News and Facebook Instant Articles.). It's also created a carousel of “Top Stories” in Google Search that highlights web pages and articles built with AMP.

Mobile Marketing 28

Mobile Marketing Google Clickthrough Marketing Management 28

Hubspot

MARCH 20, 2018

This means if you've published an article in two different languages, both will rank in results for each international reader. Headers, keywords, and other elements of article structure are some important ones. For this survey, I collaborated with Sam Mallikarjunan , Executive Strategist at HubSpot, to craft and analyze the surveys.

SEO 97

SEO Marketing Websites Optimization Domain 97

SnapApp

APRIL 4, 2018

It signals brand awareness, and is a much better leading indicator than total traffic. This number can be broken out by source to see which channels are driving the largest increase in traffic month-over-month. . Top level traffic, before and after. Organic traffic, before and after. Email open and clickthrough rates.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Hubspot

AUGUST 25, 2014

Here''s what a link post looks like: Post by HubSpot. Here''s what a photo post that includes a URL in the caption looks like: Post by HubSpot. Here''s an example: Irresistible headlines like these draw people to click on them more often, which causes them to take over users'' News Feeds even if the article itself isn''t interesting.

Facebook 28

Facebook Clickthrough Click Rate Display 28

Hubspot

JANUARY 6, 2014

In fact, HubSpot''s own software only recently, with the launch of our new Blog tool on HubSpot''s new COS , started giving customers the ability to truly customize their blog subscriber emails. This makes it easy for recipients to identify that the email is coming from, say, the marketing section of HubSpot''s blog.

Optimization 28

Optimization Clickthrough Hubspot Template 28

Hubspot

APRIL 29, 2014

If you''ve started to see a disappointing leveling off of your CTA clickthrough rates (not submission rates, mind you), it could be due to design overexposure. I know it might be a good use of time because when I compare the clickthrough rates on these two CTAs, the latter is almost double the former. You''re not updating your design.

RFP 28

RFP Clickthrough Planning Blogger 28

Hubspot

OCTOBER 19, 2012

link] ) or checking out the permalink of an individual blog article (e.g. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. Within Individual Articles. These options will be visible whether your readers are visiting the homepage of your blog (e.g.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

OCTOBER 11, 2012

So let's say you've worked through step 1, and you've got a good amount of blog traffic flowing. In this article, which is an excerpt from our new ebook, How to Grow & Scale Your Business Blog , we’ll give you some great step-by-step tips for turning those casual visitors into valuable, dedicated subscribers.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

Hubspot

SEPTEMBER 11, 2013

This article originally appeared on LinkedIn Today. You write an article. Within 48 hours your post has received over 1 million page views -- and from that one article, over 500K people decide to follow you so they can read subsequent posts. More on some of the other influencers later in the article; first some background.

Linkedin 28

Linkedin Clickthrough Thought Leadership Aggregators 28

Hubspot

APRIL 21, 2014

We have traffic data, conversion data, lead data, email marketing data, social media data. Look at traffic. Increasing the amount of traffic to your website is important as you begin to gain more brand awareness. You should also look at how much traffic is coming to your homepage, specifically. the list goes on.

Analytics 28

Analytics Landing Pages Top of Funnel Sales Qualified Leads 28

Hubspot

APRIL 7, 2014

Blogging is a great way to get more traffic to your site, and if you play your cards right, you can also generate tons of leads. Typically, many blogs (including HubSpot''s blog) end each post with a call-to-action (CTA) that leads to a landing page. But the question is. are readers noticing your blog''s CTAs? You can do the rest.

CTR 28

CTR Landing Pages Click Rate Clickthrough 28

Hubspot

OCTOBER 2, 2015

List posts or listicles are articles that are organized around a numbered list. 11 Great Landing Page Examples You'll Want to Copy ( HubSpot ). If you want to stop reading this article at this point, fine. More organic traffic. Based on the study, numbered articles are preferred because they are so clear.

Dwell 28

Dwell Clickthrough Case Studies Domain 28

Hubspot

SEPTEMBER 10, 2014

I Just Discovered Why I’m Losing Traffic! The Freaky Reasons Why I’m Losing Traffic! This Guy Knew Something Was Wrong With His Traffic. The Secrets That I Just Realized About My Traffic! Are they okay for some sites or articles? Wait Until You See Them! I Won’t Be Able To Sleep For Weeks!

Clickthrough 28

Clickthrough Traffic Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 10, 2013

Check out this article for some small, quick wins and this post from KISSmetrics for advice on running larger A/B tests. For the purpose of this article, we''ve decided to run an A/B on our CTAs to what changing the color of the button does. Need ideas for your own A/B test? 5) Promote your test -- but maybe not to everyone.

FAQ 28

FAQ Landing Pages Click Rate Conversion Rate 28

Hubspot

APRIL 10, 2013

Understanding and measuring user intent is not just a way to increase conversions, trust, or clickthroughs; it’s also a consideration you need to make to get better at SEO and provide more value to your visitors. And by fulfilling these needs, an increase in clickthrough rates, traffic, conversion rates, leads, and sales is sure to follow.

Keywords 28

Keywords Intent Marketing & Strategy Long Tail Marketing 28

Hubspot

JANUARY 14, 2013

Did you know that, according to HubSpot's 2012 Marketing Benchmarks Report , companies with over 200 blog articles generate >5X the leads than those with 10 or fewer ? Responsibilities Include: Writing various types of articles on a wide range of topics for our blog. Growing the company's social media reach.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

DECEMBER 31, 2012

If you’re not sure where to begin, for starters, HubSpot would love to help! We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. 3) I will become an active contributor to social media by posting articles to my company’s social channels. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Hubspot

AUGUST 13, 2014

Earning attention for a brand’s content can drive brand awareness, traffic, and conversions. The example below helped drive nearly 5,000 unique website visitors to the article and over 500 Google +1s in just two weeks. Bylined Articles. Some are one-and-done, and others are a series of articles or even a weekly column.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

Hubspot

OCTOBER 17, 2014

We''ve compiled an in-depth guide to generating leads with SlideShare, showing you how to design, optimize, and promote your presentations to get more traffic and leads. Headlines often feel subjective -- and truthfully, they are -- but there are some formats you should try out to boost your traffic: Go Negative.

Lead Scoring 28

Lead Scoring Lead Ranking Generation Leads 28

Hubspot

OCTOBER 17, 2012

According to the Aberdeen Group , personalized emails improve clickthrough rates by 14% and conversion rates by 10%. So when we say dynamic CTAs -- or Smart CTAs , as we refer to them at HubSpot -- we're simply applying the concept of dynamic content to the calls-to-action on your website or in your emails. 1) By Lifecycle Stage.

Sales Qualified Leads 28

Sales Qualified Leads Personalization Top of Funnel Work Management 28

Hubspot

NOVEMBER 29, 2012

The "Destination URL" is the place on your website where you want the PPC traffic to end up. Do not drive them to your home page or a blog article in the hopes that they will stumble upon a lead generation form somewhere; that’s the job of organic search. This is how A/B (and C and D) testing works.

PPC 28

PPC Template Work Management Marketing Management 28

Hubspot

JANUARY 22, 2016

Facebook introduced i nstant articles , which contain the full article within the Facebook app rather than requiring a clickthrough. Instead of funneling traffic to blogs, news sites, and other sites around the Web, the “read more” button will keep you playing in Twitter’s own garden.".

SEO 28

SEO Amazon Top of Funnel Internet Marketing 28

Hubspot

OCTOBER 19, 2012

Posts from Google+ are being indexed in the SERPs, and authors' Google+ profiles are showing up next to those results and improving clickthrough rates on listings. Companies with 1000+ more Twitter followers get 6X more traffic. Love this article on #socialmedia #marketing that talks about #pinterest and has an image of a #puppy #lol.

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Hubspot

FEBRUARY 25, 2014

For this article, I''m going to talk about how to add those keywords to your website once your research is complete. This article is appropriate for anyone just getting started with SEO, or adjusting their keyword strategy. Start With a Site Audit. Then, as you create more pages, be sure to optimize as you go.

Keywords 28

Keywords SEO Optimization Clickthrough 28

Hubspot

DECEMBER 17, 2013

The more unique ways you can address a subject matter, the more likely it is you''ll bring in some highly targeted search traffic -- and increase the overall value of your site in the process. Most topics are pretty multi-faceted, and the questions people have will run the gamut. 3) Optimize your blog posts for topics. and keywords.

Organization 28

Organization Long Tail Marketing Clickthrough SEO 28

Hubspot

FEBRUARY 26, 2018

If you're wondering whether you should run an A/B test versus a multivariate test, here's a helpful article from Optimizely that compares the two. See "The Science of Split Testing" ebook at the end of this article for more on calculating your sample size.). This is a process called multivariate testing. Identify your goal.

Clickthrough 101

Clickthrough Sample Multivariate analysis Landing Pages 101

Hubspot

JANUARY 24, 2013

As you can see, assessing both the content and technical aspects of your website will open up opportunities to drastically improve the traffic and conversions your website generates. Which keywords are giving you the biggest gains in traffic and leads? 1) The Content Assessment. Unless of course, you don't care about conversions (ha!).

SEO 28

SEO Marketing Websites Conversion Landing Pages 28

Hubspot

MARCH 21, 2018

HubSpot customers: you can check out the SEO panel in your HubSpot account to see how well you're optimized for those things. Organic search is a search marketing channel that can be used as part of inbound marketing to increase website traffic. What Is Organic Traffic? What Is Direct Traffic? What Is SEO Strategy?

Paid Content 77

Paid Content Paid Search Agency SEO FAQ 77

Atomic Reach

APRIL 2, 2019

This email received a staggering clickthrough rate of 40 percent. When asked the type of video content they would like to see more of from brands by HubSpot, the consumer’s top choice was “explainer videos.” ( Source ). The second page of search engines only attracts 5 percent of search traffic. Video Marketing Statistics.

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Hubspot

MARCH 14, 2014

Tracking the number of views you get per blog post is great way to get quick feedback on your blog articles. If you''re a HubSpot customer, you can get this information in Page Performance. 2) CTA Clickthrough Rates. How to Improve Your CTA Clickthrough Rates. 4) Email Clickthrough Rates. 1) Blog Post Views.

Clickthrough 28

Clickthrough Paid Search Agency Planning Landing Pages 28

SendX

SEPTEMBER 9, 2018

You probably know that Google Ads is the fastest way to 10X your sales, thanks to the high buyer intent traffic it drives towards your landing pages. It takes the following things into account: Clickthrough Rate (CTR). You’ll find out that it’s actually in Google’s best interests to send traffic to you. Landing page quality.

Paid Search Agency 151

Paid Search Agency Ads Google Cost Per Click 151

Hubspot

MAY 1, 2015

We landed our first paying customer through that article. In fact, the week after that article went up, four people signed up and paid for Interact. And since then, more than 500 paying customers have come our way just from articles like the “How to Make a Personality Quiz” article. Simple, right?

Clickthrough 28

Clickthrough Content Viral Marketing Long Tail Marketing 28

Optinmonster

NOVEMBER 22, 2023

In this article, we’ll share 17 strategies that email copywriters can start using right away. Get more traffic and conversions with our Ultimate Guide to Content Marketing in 2023. Sending relevant emails improves open and clickthrough rates, so segmentation is essential. In fact, over 1.2

Copywriting 102

Copywriting Email Marketing Planning Paid Search Agency 102

Hubspot

MAY 17, 2016

If you're wondering whether you should run an A/B test versus a multivariate test, here's a helpful article from Optimizely that compares the two. If you're a HubSpot Enterprise customer, you'll have some help determining the size of your sample group using a slider. This is a process called multivariate testing. 2) Choose your goal.

Clickthrough 53

Clickthrough Multivariate analysis Sample Landing Pages 53

Hubspot

SEPTEMBER 26, 2014

And we have ambitious goals here at HubSpot, so we need to be focused on achieving exceptional growth. Do certain times of the day and days of the week correlate with better traffic results? HubSpot''s Pages Report ), sort by time of day and day of week, and analyze trends you see in performance. 3) Content Balance.

Conversion Rate 28

Conversion Rate Clickthrough Conversion Ad Frequency 28

Hubspot

JULY 29, 2018

Clickthrough Rate - Clickthrough rate is a common social media metric used to represent the number of times a visitor clickthrough divided by the total number of impressions a piece of content receives. Digg - Digg is a social news website that allows members to submit and vote for articles.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

APRIL 18, 2015

This post originally appeared on HubSpot's Agency Post. Since HubSpot acquired Agency Post in December 2013, the team had been planning to redesign the site and move it to the HubSpot COS platform. So on December 4, 2014, we launched Agency Post on the HubSpot domain. We also noticed a decrease in organic search traffic.

Paid Search Agency 28

Paid Search Agency Google Advertising Agencies Domain 28