KoMarketing Associates

DECEMBER 27, 2016

One of the primary challenges with being a content marketer is constantly coming up with new and different blog post topics to write about. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Stacy Thompson.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Marketing Insider Group

MAY 12, 2020

The research is clear: A blog post should be more than 1,000 words. Of course, blog articles should only be as long as they need to be. But the fact is, when researching online, most readers want more information that a 300-word article can convey. The Reason Behind the 1,000-Plus Words Blog Post Rule of Thumb.

Lead Scoring 282

Lead Scoring Lead Ranking Paid Search Agency Keywords 282

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Launch Marketing

DECEMBER 15, 2021

Blogging is a popular content marketing tactic for marketers, with over 79% of B2B marketers utilizing it. When measuring marketing success, both the qualitative and quantitative metrics matter and blogging contribute to both. Blogging Benefit #1: Increases the Number of Inbound Links to Your Website.

Planning 147

Planning B2B Thought Leadership Lead Scoring Lead Ranking 147

Goodish Agency

JANUARY 29, 2021

Before we get started, we need to define what brand positioning is. So, what is brand positioning? Therefore, before we define our brand position, we must first define these 3 things: The what – What are you doing, or what problem are you solving? Merged together they form a brand positioning statement.

Positioning 98

Positioning Brand Identity Branding Enterprise Management 98

Marketing Insider Group

MARCH 30, 2020

The good ‘ole weekly Blog with consistently published articles is the proof your prospects are looking for. Weekly blogging is the express lane to boost your B2B sales by a factor of ten. Regular, frequent blog posts at intervals of one week or less keep your company on potential customers’ radar.

B2B Sales 285

B2B Sales B2B Marketing Agencies 2 Sales Qualified Leads 285

Marketing Insider Group

AUGUST 7, 2023

When I created my own B2B Marketing Blog almost 14 years ago, I looked out across the web and asked “what do I have to say that is unique, valuable and helpful?” This article aims to guide you through the all top B2B marketing blogs that are guide our thinkings, share expert tips, and shape the industry today.

B2B Marketing 138

B2B Marketing Paid Search Agency Marketing Agencies 2 B2B Thought Leadership 138

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. That’s why we created this ultimate list of blogging statistics and facts. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future.

Statistics 93

Statistics Paid Content Stats Blogger 93

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

ClearVoice

AUGUST 18, 2023

You need to have a well-defined AI positioning statement to navigate the new digital landscape. This article will comprehensively guide crafting a powerful and meaningful statement. And that’s where an effective AI positioning statement comes in. So, who are you communicating your AI positioning to?

Positioning 52

Positioning Effectiveness Lead Ranking Advertising Agencies 52

Biznology

APRIL 10, 2020

Highlights of this week’s missive include an array of articles and TED Talks on navigating through these unprecedented series of events, with timely and thoughtful counsel that is equally applicable to our professional and personal lives. Be a force for good, positive change. I hope you are all remaining healthy, safe and sane.

Lead Scoring 197

Lead Scoring Lead Ranking Thought Leadership Leads 197

Televerde

APRIL 9, 2020

If we can find a way to foster a positive culture of personal growth and upward mobility – believe me; you can, too. As a company with a more than 25-year tenure as a sales and marketing extension of some of the world’s largest companies, we’ve learned a ton about leveraging our positive culture to get us through uncertain times.

Positioning 98

Positioning Peer-to-peer Business Lead Ranking 98

Zoominfo

APRIL 8, 2018

If content is king, consider your blog its throne. In the B2B space, consistent blogging can have a huge impact on the success of your business—i.e. If your company isn’t blogging—it’s time to start. Check out these numbers: 33 Business Blogging Statistics. General B2B Blogging Statistics: 1. Not convinced?

Business Blogging 201

Business Blogging Statistics Business Lead Scoring 201

Metadata

MAY 19, 2021

The reason most campaigns fail is because of a weak (or non-existent ) positioning and messaging strategy behind it. But here’s the good news: if you get your positioning and messaging down, you have a lot less to fear with campaign flops. No positioning and messaging? Weak positioning and messaging is a serious problem.

Positioning 96

Positioning Campaigns Copywriting Paid Search Agency 96

Launch Marketing

AUGUST 25, 2021

Among the various types of content that one can create and distribute, blogs can be one of the simplest, yet most effective avenues. When compared to articles, eBooks, white papers and other long-form written content, blogs are typically the shortest in length, making them helpful for releasing tidbits of information about a new product.

Product 133

Product B2B FAQ Verticals 133

Biznology

MAY 22, 2020

I have included, among other things, articles addressing over-identification with our work and how to stay mentally healthy, why continued upskilling, with a special focus on adaptability to facilitate indispensability, is necessary, the danger in overplaying to our strengths and tips for minimizing complexity. On predicting the future.

Lead Ranking 104

Lead Ranking Communities Work Management Paid Search Agency 104

Adobe Experience Cloud Blog

SEPTEMBER 6, 2018

Is this blog long enough? SEMrush has analyzed more than 6,000 articles using the SEO Writing Assistant tool to determine the preferences of content gurus. According to our study, editors use an average of two target keywords in their articles, with at least one of them in the title. Using Keywords .

SEO 133

SEO Content Marketing SERP Case Studies 133

Webbiquity

MARCH 13, 2019

And they need a pipeline of candidates to fill those positions. ” Leave a comment (or subscribe) to a blog about IT recruiting. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing Supports Blogging by Driving Traffic to the Blog.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

ClearVoice

AUGUST 23, 2022

Not only does this content educate them but it positions you or your brand as the expert on this topic. This could be in the form of blog comments or social media interactions, whether liking, sharing, or commenting on your posts. American Express has geared its Business Class blog specifically to professionals and business owners.

Positioning 52

Positioning Thought Leadership Brand Identity Branding 52

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Why Your Law Firm Needs a Blog. Blogging isn’t something you do to fill your time and hear yourself talk. Establishes linkable assets.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

seo.co

FEBRUARY 15, 2022

How would you like to gain at least 100 readers for your blog every day? There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. However, it’s not enough just to set up a blog to attract readership. How about 200?

Paid Content 117

Paid Content Traffic RSS Blogger 117

Navigate the Channel

JANUARY 19, 2024

Integrating social media strategies into your blogging routine can significantly amplify your reach and engagement. This article explores three effective ways to use social media to grow your blog. Social media can drive considerable traffic to your blog. This can make your posts more discoverable to a wider audience.

Social Media 65

Social Media Media Blogger Demographics 65

ConvertKit

JANUARY 29, 2021

The advantages of building ebooks from blog content. Use your blog as a content testing platform. Tools and techniques for turning blog content into an eBook. If you’ve ever written a popular blog post that engaged readers , you have material. The advantages of building ebooks from blog content. Speed to market.

Lead Scoring 145

Lead Scoring Lead Ranking Course Press 145

SEMrush

AUGUST 9, 1901

How to position your blog post for success in 2021? Explore these 15 blog writing tips to get more traffic, rank higher, and generate more leads with every article you publish.

Tips 96

Tips Lead Scoring Lead Ranking Traffic 96

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. For manufacturers, creating industrial blogs is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Optinmonster

MARCH 9, 2020

Are your blog posts not converting as well as you’d like them to? Want to know the secrets of how to write a blog post that converts? In this article, we’ll share 7 tips that will help you write a blog post that converts. Here’s a killer article that will help get your blog started in 7 easy steps.

Tips 145

Tips Lead Scoring Lead Ranking SEO 145

Content4Demand

FEBRUARY 2, 2021

LinkedIn articles expand your text real estate to as many as 125,000 characters —an ideal way to supplement your paid LinkedIn ad strategy or simply to build brand awareness and connect your thought leadership among key audiences. Craft Your LinkedIn Article. Users prefer articles between 1.900 and 2,000 words. Keep It Social.

Thought Leadership 66

Thought Leadership Linkedin B2B Thought Leadership DemandBase 66

Marketing Insider Group

JANUARY 29, 2024

Generating Blog Post Titles Coming up with catchy blog post titles is crucial. “ChatGPT, I need some creative blog post title ideas for articles focusing on leveraging social media for B2B marketing.” The goal is to make it not just SEO-friendly, but also compelling and informative for your target audience.

Copywriting 222

Copywriting Optimization Marketing AI FAQ 222

Biznology

APRIL 3, 2020

This article, authored by our executive coach, Kevin Jordan, continues a special series titled “Creating Resiliency During the COVID-19 Crisis.” . ” Blog Posts (excerpt below with links to the full post). I hope you are all remaining healthy and safe as we get to know our families in ways that we never thought possible! .

Thought Leadership 104

Thought Leadership Consulting Work Management Lead Ranking 104

SmartBug Media

SEPTEMBER 7, 2022

If you’ve done inbound marketing for any length of time, chances are your organization has written some blog posts. Before you start making changes to your old blog posts, you need to know which keywords you’re targeting with the changes. Now, knowing what you’d like to rank for, let’s move on to look at your historical blog posts.

Optimization 98

Optimization Keywords Traffic Tagging 98

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. The following article outlines the thought-process behind our ABM campaign and offers four important lessons we learned along the way. Let’s jump right in! Continue reading. Key Takeaways.

Account Based Marketing 154

Account Based Marketing Data Hygiene B2B ABM 154

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Adobe Experience Cloud Blog

JUNE 21, 2017

Today’s savvy internet surfers are accustomed to getting all the information they need in a short social media status message or in a brief article online. Creating short, simple, and actionable marketing messages using the techniques I described here can have a positive impact on conversion rates. Please share them here!

Positioning 134

Positioning Conversion Tips Landing Pages 134

ClearVoice

JANUARY 20, 2020

In this article, we'll show you how to use data to get the results you're looking for with influencer marketing! You can do this by searching Google, social media, and/or blogs you may already read or follow. Get the positive results you're seeking from #InfluencerMarketing: 1. Click To Tweet. Click To Tweet.

Positioning 77

Positioning Ideal Customer Profiles Planning Marketing & Strategy 77

SmartBug Media

APRIL 9, 2020

Website copy, blog copy, print copy—what’s the difference? For me, writing concise, snappy web or print copy leaves me feeling like Don Draper (minus the bar cart and cocktails), while blogging (which I’ve been doing since before blogs were “blogs”) leaves me feeling like investigative journalist Bob Woodward.

Marketing Websites 105

Marketing Websites Copywriting Urgency Marketing Buyer Personas 105

Stevens & Tate

MAY 22, 2023

Meghan Trainor’s “All the Ways” song in Target’s Same Day Delivery Commercials This upbeat, positive song gets the attention of people of all ages, and not just the young ones. The post Brand Leveraging: Partnering with a Positive Brand Brings Attention to Your Own appeared first on Stevens & Tate Marketing.

Advertising Agencies 70

Advertising Agencies Positioning Brand Identity Branding 70

ClearVoice

JANUARY 17, 2020

If you are a freelance writer, for example, and your client is wanting a blog post, you can ask what their goal is with the post. Then position yourself by the solutions you offer rather than the time. A client or company that may not be able to pay you a lot now could grow or end up in a much better position in the near future.

Positioning 121

Positioning Work Management Click Rate Deliverability 121