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8 Content Marketing Research Tools You Should Be Using

Marketing Insider Group

That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities. In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. It’s certainly one of ours.

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Marketo April 2024 releases: Webinar enhancements, Activities API update and more

Martech

The April releases for Adobe Marketo deliver enhancements to existing features and changes permissions for both users and administrators. Why it’s a win: Users with access to the Asset Audit Trail can track down the timing and source of recent edits to assets in Marketo. Here’s what Adobe released for Marketo users in April.

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Google will start phasing out third-party cookies in weeks with new feature

Martech

Google will begin testing a new feature that restricts third-party cookies by default in the coming weeks. The Tracking Protection tool will be rolled out on January 4, 2024, to 1% of Chrome users globally. Reduce cross-site and cross-app tracking while helping to keep online content and services free for all.

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TikTok monitoring tools to protect your brand and scale your social strategy

Sprout Social

By utilizing social media monitoring tools that offer advanced TikTok analytics , brands gain valuable insights to steer their strategies in the right direction. In this guide, we’ll define TikTok monitoring, why it’s so valuable, how to do it and six TikTok monitoring tools you can use. What is TikTok monitoring?

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.

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20 Top Social Media Monitoring Tools

Brandwatch Marketing

If you are a social media rookie, this list of the top free social media monitoring tools might come in handy. When looking for a tool, it’s a good idea to try a couple of them and choose the one that suits your needs best. 3) Klout Klout is probably one of the most controversial social media monitoring tools.

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10 social media monitoring tools to inform your campaigns

Sprout Social

With so many networks and interactions across social media, tracking your engagement data can be tricky. Below we’ve broken down some of the best social media monitoring tools and how to pick one that makes sense. Social media monitoring is the process of tracking and reacting to social engagements. The problem?