Contently

SEPTEMBER 24, 2021

On June 30, Adam Mosseri, head of Instagram, posted a video to Twitter that included a bold statement about Instagram’s priorities moving forward: It was “no longer a photo-sharing app.” The First Era of Social: The News Feed. Second, Facebook introduced the News Feed. It was basically a directory.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Webbiquity

JANUARY 12, 2022

Feed the hungry at a local food drive. RefiJet, an auto loan refinancing company, makes charitable efforts by having its employees participate in a campaign to feed at least 1,000 families for the whole month. Enabling staff to help feed the local community is one example of an excellent team-building activity, too.

Paid Search Agency 299

Paid Search Agency Companies Advertising Agencies B2B 299

Webbiquity

FEBRUARY 16, 2021

But small businesses also use this platform to interact with their target audience and spread the word about their products and services. Moreover, 65% of people are visual learners, which means having a cohesive Instagram feed is a potentially powerful way to grab the attention of your target audience and spark interest in your business.

Paid Search Agency 297

Paid Search Agency B2B Marketing Examples Enterprise Management 297

Act-On

NOVEMBER 7, 2023

Here’s another stat for you, just to back up these assertions: According to Curata’s 2016 Content Marketing Staffing and Tactics Study , only 21% ― about one in five ― content marketers have a specific process in place to optimize their content reuse and repurposing. Still worried about this? Swap images, for example.

Social Media 179

Social Media Top of Funnel Media Marketing Automation Services 179

Convince & Convert

DECEMBER 13, 2023

Or maybe your initial thoughts lack that ‘ je ne sais quois’ that ends up pushing your content to the top of the Trending Topics feed on Twitter or Instagram’s Explore pages. But what’s the fuss all about? Before making a video, consider what the key point or idea will be and develop your piece around it. Say Cheese!

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Search Engine Journal

MAY 31, 2023

Discover how the Instagram algorithm tailors your Stories, Feeds, Reels, and Explore experiences, and learn about the factors that influence what content you see first. The post How The Instagram Algorithm Works For Stories, Feed, Reels, And Explore appeared first on Search Engine Journal.

Content 121

Content Social Media Media 121

Martech

DECEMBER 13, 2023

For category pages, about pages and other static pages for users. Feed management as an SEO skill Throughout 2023, SEOs have observed changes in crawl rates and percentage of pages indexed by Google bots. Feeds left unmanaged trigger errors and distributed accurate information, wasting time for users and bots.

CMS Development 108

CMS Development SEO Trends API 108

Top Rank Marketing

APRIL 18, 2024

Here’s what we’ve learned about B2B podcasting: B2B podcasting: What, why and how Let’s start with the easiest question first: What is a podcast? A podcast refers to a series of recordings that are organized in an RSS feed, listed in public directories, and available for listeners on demand. Need help getting started?

B2B 104

B2B Demand Generation Agencies RSS B2B Thought Leadership 104

Marketing Insider Group

OCTOBER 28, 2020

Believe it or not, there are many movies that have a lot to teach us about the world of business and the essential traits needed in order to become a successful marketer. Here are 5 classic movies that will spark nostalgia and feed your creative marketing mind. 5 Movies that will Feed your Marketing Mind. The Truman Show.

Planning 363

Planning Forrester Work Management Storytelling 363

SocialPilot

DECEMBER 6, 2023

A social media algorithm is a complex set of rules and calculations used by social media platforms to prioritize the content that users see in their feeds. Social media algorithms determine which content will make it to your feed based on your behavior. No social media users see the same content on their feeds daily.

Social Media 82

Social Media Paid Content Media Lead Ranking 82

Martech

SEPTEMBER 27, 2023

Real-time feed stock updates A shocking fact: for more than 95% of ecommerce brands, even after their products go out of stock, their product ads stay active on Google Shopping for 12 to 24 hours, and in some cases longer. Real-time feed price updates Real-time stock updates are important, but the same goes for pricing.

Cost Per Click 105

Cost Per Click Google Optimization CPC 105

Martech

OCTOBER 13, 2023

“The level of data we’re playing with and are able to have to engage with our media partners to bring the power of first- and third-power data together has fundamentally changed the way we think about media,” said Tariq Hassan, McDonald’s USA’s Chief Marketing and Customer Experience Officer. Experiential culture. Image: DPAA Global.

Advertising Agencies 119

Advertising Agencies Paid Search Agency Top of Funnel Multi-Channel 119

Martech

NOVEMBER 1, 2023

Product feed recommendations. Given the right data (which we’ll get to in a minute), just about any ESP makes it easy for you to build dynamic audience segments. That said, there are three distinct ways we do recommend leveraging AI in your email marketing — and they shouldn’t be new to you: Send time optimization.

Marketing AI 125

Marketing AI Email Marketing Psychographics Advertising Agencies 125

Buffer

JANUARY 3, 2023

Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. The best thing you can do is be authentic and talk about what is important to you. What should I post on LinkedIn?

Linkedin 125

Linkedin Ad Frequency Webinar Metrics Distribution 125

illumin

APRIL 24, 2024

Tell me about AI without telling me about AI Although almost every session flirted with AI in one way or another, one thing almost universally missing was the application of AI; which isn’t necessarily a bad thing since we live in a world where our LinkedIn feed is already full of “the next big, hot generative AI tool.”

CMO 59

CMO Emarketing Work Management Buzz 59

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. You can save your stories into Story Highlights and keep it visible even after it disappears from you stories feed. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

Marketing Strategy 117

Marketing Strategy Marketing & Strategy Planning Work Management 117

SocialPilot

APRIL 26, 2024

This blog will help you learn about scheduling social media posts, the best tool, top tips, and creating a perfect content calendar. For this understanding, social media scheduling tools like SocialPilot offer analytics and let you know more about your audience with the heat map based on their most active and engaging hours.

Social Media 92

Social Media Effectiveness Media Top of Funnel 92

Martech

MARCH 5, 2024

Meta’s online properties were down for about two hours Tuesday, preventing more than half a million Facebook, Instagram, Messenger, WhatsApp and Threads users from using their accounts, and disrupting ad creation and management as well. The incident began around 10:00 a.m. Eastern time.

Facebook 98

Facebook Work Management Marketing Management Twitter 98

Sprout Social

MARCH 28, 2024

But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Track the sentiment for certain hashtags A solid social media strategy also tracks how people feel about the content you’re putting out. Hashtags may be the answer.

Linkedin 103

Linkedin Analytics Work Management Marketing Management 103

Vidyard

OCTOBER 26, 2021

KITCHENER, Ontario – October 26, 2021 – Vidyard , the leading video platform for businesses, today announced the launch of Sales Feed , a digital media network dedicated to serving a new generation of sellers with the latest sales tips, news, and entertainment. Now live on the Sales Feed YouTube channel. Episode 1 is available now.

Top of Funnel 100

Top of Funnel Generation Media Digital Marketing Funnels 100

Salesforce Marketing Cloud

MARCH 20, 2024

While AI-powered tools are great at projecting confidence and certainty in their responses, chances are you know little about the origin of the AI’s data. Jared Kaplan, co-founder and chief science officer of Anthropic, talks about how LLMs work, trusted AI, and more. Do you trust generative AI to help you with tasks at work?

Copyright 113

Copyright Wikipedia Peer-to-peer Lead Ranking 113

Blue Flame Thinking

MARCH 13, 2023

The one area you may not think of right away is data feed integration. Since these feeds power the information used to research and make decisions about your solutions, you need to understand what’s involved with these integrations and make sure they’re set up and working correctly. Know your data feeds.

Work Management 91

Work Management Marketing Management Marketing Websites Sample 91

Search Engine Journal

MARCH 14, 2023

Learn more about the STEM feed coming to TikTok users in March and explore the differences between TikTok and Douyin, China's version of TikTok. The post TikTok Introduces STEM Feed: Safe, Educational Content For Teens appeared first on Search Engine Journal.

Education 83

Education Content Social Media Media 83

Martech

MARCH 11, 2024

Search engines and social networks are optimizing for in-feed consumption. We must adapt and create ads that drive the value in-feed — or promote existing organic content. And don’t let the org have you obsessing about tracking every ebook download or webinar view. If they’re in a buying cycle at all. Stop stalking people.

Efficiency 81

Efficiency Marketing Automation Services Lead Ranking Brand Identity 81

Sprout Social

AUGUST 7, 2023

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. What do consumers think about it? The Following feed displays posts only from profiles you follow. Threads has generated a lot of discussion since then.

API 93

API Ideal Customer Profiles Social Media Social Networks 93

Top Rank Marketing

FEBRUARY 19, 2024

B2B marketers recognize that the audience on LinkedIn is immensely valuable: more than 1 billion professionals scrolling their feeds with a career-focused mindset. The algorithm used by LinkedIn to determine which content shows up on whose feeds is, in many ways, a mystery.

Linkedin 89

Linkedin Marketing & Strategy Viral Marketing B2B Thought Leadership 89

EveryoneSocial

APRIL 25, 2023

This aim affects how the LinkedIn algorithm prioritizes what posts people will see in their feeds. Posts don’t appear in LinkedIn users’ feeds chronologically — what you see in your feed and in what order is all influenced by the LinkedIn algorithm. How Does the LinkedIn Algorithm Work? So give LinkedIn what it wants.

Linkedin 96

Linkedin CAN-SPAM Tagging User-Generated Content 96

Sprout Social

JULY 28, 2022

This guide will tell you everything you need to know about TikTok’s new Story feature. Your story will be featured as an in-feed post with a story tag in the top left corner. TikTok Stories live on your profile within your standard feed. Of course, social media is about building an audience. With short-form video being 2.5x

Social Media 126

Social Media Tagging Segmentation Profiling 126

SocialPilot

FEBRUARY 26, 2024

Did you know that the LinkedIn algorithm determines what content appears on your feed ? The LinkedIn algorithm is a supersmart filter ensuring that only the most relevant, personalized, and interesting content reaches your feed. One thing that keeps us hooked to our social media feed for hours is how personalized it is.

Linkedin 82

Linkedin Tips Lead Scoring Lead Ranking 82

Sprout Social

JUNE 30, 2021

Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. Let’s dive into a little bit more about what these stories are, what platforms you’ll find them on (for now) and some of the best ways you can use this feature.

Social Media 137

Social Media Media Curation Twitter 137

RebelMouse

NOVEMBER 19, 2023

That's why we want to set you up for success starting with optimized RSS Feeds. During Your Kickoff Meeting The MediaFeed team will review your publishing cadence, the types of content that work best on MSN, monetization opportunities, and feed management options. A function in the RSS Feed that maps content to MSN categories.

Cost Per Thousand 52

Cost Per Thousand CPM Industry CMS RSS 52

Heinz Marketing

APRIL 17, 2024

I learned the high-level information given to me in laymen’s terms and felt convinced that perhaps some of these platforms were so user friendly that just about anyone with a sense of data could use them. I do not yet know how to train models. I proceeded to feed it the same data again using the automatic presets.

Marketing AI 59

Marketing AI Analytics Case Studies Training 59

Animalz blog

MARCH 21, 2024

.” Editor’s note: This post was updated in 2024 by the Animalz team, based on a recent Q&A with Jimmy Daly to reflect the evolution in his thinking about the Library vs. Publication Framework. John’s quip summed up what so few seem to understand about content strategy: You must be able to afford your own approach.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. It helps you keep your feed fresh and engaging without stressing to create new content every time. That’s where content curation comes in.

Curation 141

Curation Content Social Media Custom Publishing 141

Heinz Marketing

AUGUST 29, 2021

Whether that be getting local updates on the COVID-19 situation, specific industry news, or maybe content marketing inspiration, Flipboard curates a news feed for you. How To Curate Your Feed. Build a news feed that is valuable to you by following tags specific to professional or even personal interests. What is Flipboard?

Curation 115

Curation PR Tagging Consulting 115

EveryoneSocial

NOVEMBER 16, 2022

The concept is simple: It’s all about enabling employees to be social, so they can drive attention both to the company and to their own personal brands. In other words, your company has to pay for its content to appear in people’s feeds. Let them do it, or get left behind as employees at your competitors dominate the social feeds.

Paid Content 136

Paid Content Linkedin Ad Building Marketing & Strategy 136

SocialPilot

JANUARY 21, 2024

A lot has been said about how Facebook’s algorithm hinders brands’ organic reach on the platform, but what can be done about it? It’s important to think about why you’re boosting a post and what you’re aiming to achieve. Boosting your Facebook posts adds more power to them and helps your posts appear in more users’ feeds.

Facebook 98

Facebook Allocation Budget Programs Ad Frequency 98