Biznology

AUGUST 23, 2021

My post from 2012 shows the Omani team (above) and how carefully they branded themselves with red head scarfs (their app was something dealing with blood distribution, hence the color and the logos on their shirts). This is over the period from 2005 to 2017.

Education 104

Education Stats Distribution Positioning 104

KoMarketing Associates

JANUARY 4, 2018

Melanie Seibert, a senior content strategist at WillowTree, wrote a great article about this in November 2017. When I look at the stat that says 80 percent of those in the sophisticated/mature phase of content marketing (i.e., It can be found here. In your opinion, what was the most interesting statistic/finding in the report? “The

Content Marketing 120

Content Marketing Planning Lead Ranking Lead Scoring 120

Hubspot

MAY 4, 2017

While organizations no doubt have to be more transparent these days, 2017 is no different from other years; it’ll always be the responsibility of PR to represent clients in an accurate and honest way. The stats don’t lie. This means mistakes are more likely to get through unless your press release is clear and concise.

Advertising Agencies 72

Advertising Agencies PR Paid Search Agency Advertisements 72

Contently

DECEMBER 5, 2016

2017 is approaching, so it’s time to plan how we’re going to kick ass next year. I got a ton of questions about scaling a content marketing program in 2017, so this week, we’re sticking to just one topic. But as you finalize your growth plan for 2017, keep a few key principles in mind: 1.

Budget Programs 60

Budget Programs Marketing Budget Planning Content Marketing 60

Contently

MARCH 6, 2018

The worst performing posts were the ones that began with bland stats or facts. At the end of 2017, aspiring Black Mirror villain Mark Zuckerberg made a New Year’s resolution to crush the hopes and dreams of any marketer or media company hoping to generate organic engagement on Facebook. Jason, Detroit.

Content 167

Content Linkedin Facebook Analysis 167

Contently

OCTOBER 25, 2017

Here are three great stats that could help you make your case: 1. According to a 2017 Contently survey , 98 percent of marketers believe that “having and following a content marketing strategy is important for content marketing success.” This holds true for B2C companies as well, as we see in CMI’s 2017 B2C report.

Marketing & Strategy 150

Marketing & Strategy Lead Ranking Content Marketing Analytics Tools 150

Contently

DECEMBER 6, 2016

With this view of the landscape and what’s coming up on the horizon, we see zombie content marketing as the biggest challenge for brand publishers in 2017. As you plan your content strategy for 2017, that’s the fundamental question you can’t stop asking. Two forces are causing this crisis. Rigorously strategic.

Television marketing 60

Television marketing Content Marketing Brand Identity Branding 60

Content Standard

DECEMBER 16, 2016

From turning raw stats into a narrative or generating headlines, AI can—over time—fuel a marketing transformation. Recommendation systems are already popular in the creation and distribution of content. In 2017, consider embracing AI technology to improve performance and gain the most from your team and campaigns.

Marketing AI 40

Marketing AI Work Management Planning Paid Search Agency 40

Brandpoint

SEPTEMBER 19, 2019

Last year, holiday retail sales were predicted to increase 4% from 2017 , with consumers saying they’ll spend an average of $1,007 compared to $967 the year before. The stats show that when it comes to getting trusted information, people rely on newspapers. Why newspapers are still an effective medium. 82 percent of U.S.

Tips 88

Tips Distribution Bundling Advertising Agencies 88

Content Marketing Institute

MAY 22, 2018

Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic. Virginia Aquarium (@VAAquarium) January 25, 2017. The latest stats on their usage in B2B and B2C organizations.

Content Marketing 102

Content Marketing Microsite Planning Paid Search Agency 102

EveryoneSocial

NOVEMBER 24, 2020

Content that is created and distributed by employees is highly effective for expanding a company’s reach and impact. I won’t spend much time here, as the UGC stats in the next section will really open your eyes up to the bright future of employees making and sharing of their own volition. User-generated content benefits.

User-Generated Content 63

User-Generated Content Paid Content Statistics Generation 63

EveryoneSocial

NOVEMBER 20, 2018

Here are a few -even surprising- social media stats. In Q4 2017, Twitter estimated an average of 330 million monthly active users across the globe–a 4% increase from 2016. By reading those stats above, it’s should be pretty obvious that its where current customers and potential new buyers are. Statusbrew ). LinkedIn ).

Social Media 103

Social Media Peer-to-peer Advertising Channels Social Marketing 103

Content Standard

MAY 12, 2021

Consider the stats: Driven by convenience and value, 40 percent of consumers tried new brands. As McKinsey & Company summed up in 2017: “Consumer packaged goods, which were once purchased almost exclusively in stores, have moved into the ‘digital battleground.'” The entire landscape has changed.

Demand 130

Demand Marketing & Strategy Marketing Strategy Paid Search Agency 130

Sword and the Script | B2B

NOVEMBER 23, 2019

Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. 84% of B2B marketers use paid distribution channels for content marketing purposes. The Big Book of Webinar Stats by GoToMeeting. About half of businesses outsource some content marketing.

Advertising Benchmark 91

Advertising Benchmark Webinar Metrics Top of Funnel Studies 91

Content Marketing Institute

DECEMBER 12, 2018

That so many B2C marketers are concerned with creating content to nurture relationships they’ve established makes sense: A 2017 Accenture study found that 66% of U.S. 9 Stats That Will Make You Want to Invest in Content Marketing. Which paid methods of content distribution marketers use most. 66% of U.S.

Research 89

Research Top of Funnel Content Marketing Budget Programs 89

Contently

NOVEMBER 16, 2016

Perhaps that’s why the top priority for marketers in 2017 is developing a content strategy that unifies departments across an enterprise. It’s no wonder, then, that 67 percent of marketers say data analysis it the most important skill for content strategists to have in 2017—even above content editing and writing skills.

Studies 60

Studies Content Cost per Lead Paid Search Agency 60

Content Marketing Institute

DECEMBER 19, 2018

The print magazine costs $12 per issue ordered via the website or purchased at Casper’s recently opened brick-and-mortar retail shops, while some copies are distributed to customers on delivery of their Casper mattresses. Chris Miller (@Chris_Miller_6) December 15, 2017. Princess Cruises presents original romance stories ( May ).

Sample 89

Sample B2B Marketing Planning Content Marketing 89

Top Rank Marketing

FEBRUARY 1, 2017

They just released their 2017 Marketing Benchmark Report for North America, and it’s a doozy. While businesses have always had a few key accounts they pursued with extra attention and personalized content, new technology makes it easier to personalize and distribute content. Here are just a few key takeaways.

Advertising Benchmark 52

Advertising Benchmark Marketo Account Based Marketing Organization 52

Contently

MAY 6, 2019

But if there’s one part of our jobs that calls for investigative skills, it’s when we’re looking for content marketing stats. But if you can spare five minutes, research the origin of a marketing stat you come across one time. You may have seen roundup lists of marketing stats before. Content distribution.

Stats 167

Stats Content Marketing Marketing Budget Planning 167

Buffer

APRIL 29, 2019

And the stats seem to point to a shift as well — or perhaps to a signal that live video never really took off in the way we thought it would. According to the annual State of Social Media report that we conduct at Buffer, 25 percent of brands had posted a live video in 2016, and the number only grew to 30% in 2017.

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

SnapApp

JANUARY 24, 2017

Distribution Through Various Channels. . The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. This is something to keep in mind as you put together a marketing strategy for 2017. Blackbaud Case Study. . Content loading.

Top of Funnel 48

Top of Funnel Lead Ranking Paid Search Agency Campaigns 48

SnapApp

JANUARY 24, 2017

Distribution Through Various Channels. . The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. This is something to keep in mind as you put together a marketing strategy for 2017. Blackbaud Case Study. . Content loading.

Top of Funnel 48

Top of Funnel Lead Ranking Paid Search Agency Campaigns 48

Heinz Marketing

MARCH 21, 2022

Our teams worked together on the latest iteration of this state of lead management research and it was something that your team did in 2017. I think one of the stats that jumped out to me from the state lead management, by the way, the report, thanks to the support of Heinz Marketing and Sales Hacker had 1700 responses.

Work Management 95

Work Management Marketing Management Budget Programs Marketing Budget 95

Hubspot

FEBRUARY 7, 2018

At the end of November 2017 a pilot, involving 35 regional titles from 14 publishing groups including Archant, Independent News and Media and Johnston Press, resulted in multiple versions of four stories being distributed. We want to know people's thought and feelings on the facts and stats.

Press 78

Press Content Work Management Training 78

Hubspot

SEPTEMBER 3, 2020

As business leaders, it's impossible to ignore those stats. With allyship, the burden of speaking up is fairly distributed across everyone on your team. A 2017 Deloitte study showed that over 75% of employees at all levels would consider leaving their current organization for a more inclusive one," Obleada adds.

Paid Search Agency 101

Paid Search Agency Companies Thought Leadership Customer Satisfaction 101

chiefmartech

MAY 10, 2017

I’m delighted to release the 2017 edition of the marketing technology landscape , which we’ve nicknamed the Martech 5000 , here at the MarTech conference in San Francisco. Marketing Technology Landscape Supergraphic (2017) — 37.7MB hi-res JPEG. Marketing Technology Landscape Supergraphic (2017) — 61.2MB hi-res PDF.

Enterprise Management 112

Enterprise Management Marketing Management Marketing Automation Services CMS Development 112

Outbrain

JULY 3, 2019

Advertising is distributed in many ways, including print (magazines, flyers, direct mail), digital (internet, mobile, email), visual (TV, billboards, catalogs) and audio (radio, robocalls). In 2017 , global spending on paid advertising was forecast to reach $584 billion. trillion searches on Google in 2017. Paid Advertising.

Paid Content 35

Paid Content Advertisements Advertising Banner Ads 35

Hubspot

MAY 24, 2019

In the past two years, "Near me" searches have witnessed exponential growth, as highlighted in the stats below: There has been 150% growth for phrases like " near me now ". Additionally, from 2013 to 2017 there was a 900% increase in "near me" searches: Image Source. The Rise of "Near Me" Searches. For example " Pizza near me now ".

Mobile Advertising 78

Mobile Advertising Amazon Mobile Marketing Tagging 78

KoMarketing Associates

DECEMBER 30, 2019

The first core value of our organization is to “acquire and share knowledge” We do this through a range of tactics including twice monthly team trainings, collaborative monthly planning for client programs, and group email distributions sharing articles and resources of value for both individual and organizational impact.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

SnapApp

DECEMBER 4, 2017

. With 2017 coming to a close, now is the time to look ahead and start planning for the lap around the sun. . That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JANUARY 1, 2019

Written almost exactly a year ago, this post compiled and analyzed the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts during the last two months of 2017. 47 Superb Social Media Marketing Stats and Facts. So it’s no surprise posts about social media marketing stats remain popular.

Work Management 208

Work Management Marketing Management Screencast Stats 208

RebelMouse

MARCH 25, 2019

In order to define distributive publishing, we have to ask the following question: If you have quality content, but nobody sees it, does it even exist? million, which is a 27% jump from 2017. Stats from a client powered by RebelMouse using a subscription model. want , and publishers get the cash they need.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Work Management 40

RebelMouse

MARCH 25, 2019

In order to define distributive publishing, we have to ask the following question: If you have quality content, but nobody sees it, does it even exist? million, which is a 27% jump from 2017. Stats from a client powered by RebelMouse using a subscription model. want , and publishers get the cash they need.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Work Management 40

RebelMouse

MARCH 25, 2019

In order to define distributive publishing, we have to ask the following question: If you have quality content, but nobody sees it, does it even exist? million, which is a 27% jump from 2017. Stats from a client powered by RebelMouse using a subscription model. Click here to learn more.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Work Management 40

SnapApp

MAY 25, 2018

Converting leads to customers was the top marketing priority for 70% of organizations in 2017. HubSpot, Demand Generation Marketing Survey 2017 ). 79% of B2B marketers credit email as the most effective distribution channel for demand gen efforts. DemandGen 2017 Lead Nurturing & Acceleration Study ). Brighttalk ).

Stats 74

Stats Demand Top of Funnel Cost per Lead 74

Vidyard

MARCH 16, 2017

But it’s 2017, and the times, they are a’ changing! So to help you – or your boss – understand the power of video, we collected over 50 video marketing stats spanning everything from why video is effective at driving customer intent all the way through to what videos you should be posting to your social channels.

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113

Hubspot

AUGUST 1, 2017

Snapchat has more than doubled its monthly active users , scaling from 71M at the end of Q4 2014 to 166M at the end of Q1 2017. The new written post design incorporates large block quotes for highlighting key quotes and stats, easily shareable text, and a whole lot of white space to make for a clean, inviting experience.

Hubspot 0

Hubspot Long Tail Marketing Advertising Mediums CTR 0