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The 5 Key 2016 Podcast Statistics

Convince & Convert

Edison first waived the flag on the explosive growth of podcasts in last year’s Infinite Dial study, but their new, 2016 podcast statistics show that momentum is building for the medium. Podcast Listening Grew 23% Between 2015 and 2016. I’ve just given you a tiny taste with these 2016 podcast statistics.

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The Founder Interview Series #43: Pavel Beinia, BuzzGuru

Webbiquity

According to Google Trends, average monthly searches related to influencer marketing have increased 6X since early 2016. billion in 2016 to $16.4 93% of marketers have used influencer marketing at some point, and collectively they plan to directly spend almost twice as much on influencers in 2023 as they did in 2016.

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2016 End-of-Year Recap [Video]

Hubspot

2016 brought change the marketing industry in many ways -- from powerful innovations to continuously evolving mediums. Now that we've rung in the New Year here at HubSpot, we wanted to remember the biggest changes that happened in the world of marketing in 2016. What was your favorite social media moment of 2016?

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The Mx Group Named One of Illinois’ Best Places to Work for Fourth Straight Year Digital and Demand Generation Agency Recognized as Leading Medium-sized Employer

The Mx Group

This year, The Mx Group was selected in the medium employer category for the first time, reflecting the firm’s consistent growth. employees), 25 companies in the medium employer category (100–499 U.S. Qualification for this prestigious list is heavily based on employee feedback. It was also ranked a top 10 U.S. employees).

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The 6 Biggest Marketing Storylines of 2016

Contently

For more than half a century, TV had been the primary advertising medium for marketers. The internet changed all that—and we’ll look back at 2016 as the year that digital officially assumed the mantle. 2016 was a landmark year for the marketing, media, advertising, and tech space. India’s blockage of Free Basics.

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You Are What You Learn: The Best Marketing Conferences to End 2016

Vidyard

Now that Dreamforce 2016 is in full swing this week and some of the top industry conferences are behind us, don’t think you can just go home and take a nap until 2017. Are you using the best medium to engage your viewers and convert them into customers? Which have you found the most valuable of 2016? There you have it!

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Study Finds Marketers Are Increasing Spend on Original Video Content

KoMarketing Associates

This is a 68 percent year-over-year increase dating back to 2016. These findings reflect consumers’ enthusiasm for the dynamic storytelling which original video programming delivers in spades, and the power of the medium to deliver strong ROI. This is an increase from 44 percent in 2017 and 43 percent in 2016.

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