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MarTech’s ecommerce experts to follow

Martech

Ecommerce isn’t only digital anymore, it’s a key part of shopping at physical stores, too. Here are six must-follow experts to help you deliver the kind of ecommerce experience shoppers are looking for. It won the Shopify Build-A-Business competition in 2013 and has millions of sales worldwide. LinkedIn: Marsha Collier (12.8K

eCommerce 110
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Why CMO’s Need To Be More Involved in Ecommerce

Buzz Marketing for Technology

Posted in Commerce Conversion Optimization Customer Experience eCommerce Leadership Online Testing Optimization Personalization Testing. Related posts: 10 Ecommerce Predictions for 2013 2013 just might be the year we see a real. If the $42.3 But online is a big place. More Traffic? Or More Conversions? No Contest.

eCommerce 100
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Social Media is a Terrible Ecommerce Tactic – or is it?

Convince & Convert

Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. Social Media is a Terrible Ecommerce Tactic – or is it?

eCommerce 150
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The Entrepreneur Interview Series #9: Amanda LaGrange, Tech Dump/Tech Discounts

Webbiquity

Tech Discounts operates an ecommerce site and a retail outlet in Golden Valley, Minnesota, that offer affordably priced refurbished electronic devices. She took on the Director of Marketing role there in 2013, and in 2015 became CEO and launched Tech Discounts. We believe that everything and everyone has value.

Barriers 239
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Hinge’s Fab Five: September 2013

Hinge Marketing

Top Professional Services Marketing Content from September 2013. Categories include social media, copywriting, optimization, PPC, design, ecommerce, email and more. Each month an enormous amount of content is published on marketing. This monthly column will help you keep up with the best marketing articles on the web.

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How SMB eCommerce retailers can turn everyday challenges into sales

Biznology

Small and mid-sized eCommerce retailers face many challenges online. Now let’s analyze the data for this fake eCommerce site. Looking at the graph, we can clearly see that neither social nor email drove sales in 2013 — neither assists nor actual conversions. This ecommerce site needs a strategy to improve organic search.

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Blogging Labor: Top 10 Posts of the Past Year

Webbiquity

In honor of Labor Day, here’s a summary of the 10 most-viewed posts on Webbiquity since the summer-ending holiday weekend of 2013. August 27, 2013. The Ultimate List of The Best WordPress eCommerce Plugins. 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013). January 2, 2013.

Stats 100