Contently

SEPTEMBER 24, 2021

Facebook’s algorithm was incredibly friendly to “link posts” that sent users to news or blog articles. In October 2013, a hot social media startup, started by a trio of Stanford students, released a feature that would alter the course of social media: Stories. The Second Era of Social: Stories.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

illumin

SEPTEMBER 25, 2023

The once famous MySpace was the ultimate spot for teens and young adults to gather online – ranking friends, publishing blogs, customizing profiles, and sharing photos and music. Instagram introduced its own advertising options in 2013, a full three years after the app first launched.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. More than 50 percent of videos on YouTube include comments from the community; make sure yours is one that people are talking about.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Vidyard

JUNE 24, 2014

In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website. Moreover, once you have all of your content in a Video Hub, you can push all of the videos to your YouTube channel with their optimized titles, descriptions, and tags.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

B2B Marketing Traction

AUGUST 23, 2013

According to the 2013 Social Media Marketing Industry Report , 75% of marketers have less than three years experience in social media. Your consultant should blog, tweet, and participate on Facebook, LinkedIn, Google+, YouTube, maybe even Instagram and Pinterest as well. That’s a topic for another blog post.

Social Media 100

Social Media Consulting Media Linkedin 100

Exo B2B

OCTOBER 16, 2020

Who has been able to take advantage of next-generation virtual tools such as Zoom, Facebook LIVE, Hopin and others to complement blogs, videos and webinars in quality? So it is with a certain amount of apprehension that we’ve scoured blogs and marketing sites, B2C and B2B. no false accounts). Michelle Blanc.-

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

ViewPoint

MARCH 6, 2014

According to Forrester’s “Q3 2013 North American and UK Digital Maturity Online” report (based on an August online survey of 395 marketers), onsite ratings and reviews are rated No. Following in 2nd through 7th place are paid search, email, branded communities and word-of mouth (tied), branded blogs, and online display advertising.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Webbiquity

JUNE 16, 2015

And trying to use content too blatantly to drive sales often backfires. • Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. – Blogs (62%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Convince & Convert

OCTOBER 29, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. As a comedy writer and producer, Tim’s main role at Cisco is to create storytelling content for YouTube. Jess Ostroff , Nick Westergaard , Jay Baer , and Tim Washer doing the show live at Social Brand Forum 2013. Listen Now.

Social Media 139

Social Media Skype Paid Search Agency Storytelling 139

Optinmonster

JANUARY 13, 2020

Whether your sales department is waiting on a landing page to be completed or your editor is waiting to review one of your many blog posts , everyone should have access to what is getting done, where it is in the pipeline, and who is in charge of completing the task. We’ll start with the blog posts. They’re living documents.

Conversion 97

Conversion Youtube Hubspot Planning 97

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). We hope you will use these highlights to help shape your content marketing strategies in 2013 and beyond. YouTube (69% vs. 61%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

Marketing Insider Group

MAY 19, 2014

YouTube launched in 2005. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Content on the internet tripled between 2010 and 2013. Social media sharing has doubled from 2011 to 2013. This was 1999. Before Facebook. Before Twitter.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Moz

FEBRUARY 25, 2020

Back in 2013, we analyzed 10,000 searches and found out that the average #1 ranking began at 375 pixels (px) down the page. In 2020, over 1,600 (16.6%) of the searches we analyzed had #1 positions that were worse than the worst-case scenario in 2013. This is a slightly more conservative measure than our 2013 study.

SERP 72

SERP Case Studies Verticals Lead Scoring 72

Exo B2B

APRIL 11, 2019

With great enthusiasm, we’ve scouted blogs on B2C and B2B marketing sites. We’ve already written two blogs on the subject to try to define the profile of these funny little “bugs”. The influencers in marketing are not the young youtubers or maniacs of Instagram who acquire some celebrity and make easy money. The Annual List.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. ” The SEO tactics of yore (keywords, links, guest blogging, short blog posts for the sake of headlines and keywords) are not working anymore. Use of images and substantial articles or blog posts are the new winners. SEO Is dead.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

Valasys

MARCH 4, 2020

LinkedIn Groups are analogous to real-world professional associations and have a long-term blogging platform. Recently LinkedIn has made it easy for users to incorporate videos from sites like YouTube & Vimeo in the ‘About’ & ‘Experience’ sections of their profiles. Instagram, however, took stories to new heights.

Linkedin 64

Linkedin Planning Thought Leadership Youtube 64

Biznology

MAY 19, 2014

81% of businesses consider their blogs to be an important asset to their businesses (source: Search Engine Journal ). 81% of businesses consider their blogs to be an important asset to their businesses (source: Search Engine Journal ). 25% of Google searches come from YouTube in 2013; up from 17% in 2007 (source: comScore). #1,

Social Media 80

Social Media SEO Media Youtube 80

Martech Advisor

MARCH 30, 2020

Every time I have looked at other blog articles or formula for Viral Growth, they appear to have gotten this part of the calculation wrong." Learn More: The Anatomy of a Viral Video: Ideas for YouTube, Facebook, & Instagram for 2020. — OREO Cookie (@Oreo) February 4, 2013. Capitalize on trends. No problem. Summing Up.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. “The blog has always been our anchor. Tweetable Moments.

Television marketing 138

Television marketing Skype Social Media Public Relations 138

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Magisto

JANUARY 13, 2020

The story format emerged on Snapchat in 2013. Podcasts are not as searchable and discoverable as a YouTube video, for instance. From a one hour podcast episode, you can film it and have three or four 5 to 10 minutes video for YouTube, around ten 59 seconds clips for Instagram, Twitter and Facebook, and some quotes for your Twitter.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

flux.la

MARCH 25, 2021

Maintain a Blog. In 2020, a post here on ‘How to Build Trust in Your Brand’ began with the idea of writing a blog. As that post stated, establishing a blog shows your visitors you know what you’re talking about, and can thus be the first step toward generating trust. A few ideas come to mind. turns a business into a resource.

Ad Building 52

Ad Building FAQ Social Media Lead Scoring 52

Content Marketing Institute

DECEMBER 4, 2018

Derek Gleason, content lead of CXL, says content platforms like Google, YouTube, and Facebook are set up to encourage clickbait-type headlines. Google, YouTube, and Facebook are set up to encourage clickbait. Derek offers the example of a hypothetical article called Blogging Best Practices in 2013. derek_gleason?

Content 100

Content Click Rate Classified Ads Youtube 100

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. In the blogs each interview is broken down into smaller segments that allow you to watch brief clips around a specific topic. Their comments will surprise and enlighten you. Nick Stein, Vision Critical, Youth Meets Experience in Sales Force.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

ViewPoint

JULY 17, 2013

As many as 100 million people are expected to telecommute to work by the year 2013. You can follow Josiane via the following resources: Inside Sales Thought Leadership Blog: www.tele-smart.com/blog. YouTube: youtube.com/user/josianefeigon. They will be calling from home or another wired office. Twitter: @josianefeigon.

B2B Thought Leadership 120

B2B Thought Leadership Skype Work Management Thought Leadership 120

Convince & Convert

APRIL 2, 2015

Recently, the Content Marketing Institute and MarketingProfs reported that social media, email newsletters, site articles, blogs, and video remain the most popular content marketing tools among B2B marketers. Called “Surplus Candy,” the videos ran on YouTube and were promoted on the Squarespace Facebook page.

B2B Marketing 152

B2B Marketing Paid Search Agency B2B Advertising Agencies 152

Hubspot

FEBRUARY 12, 2020

They launched the Romance on Demand campaign on their blog, via social channels with the hashtag #romanceondemand , with that adorable video you might have watched up above, and even by establishing local partnerships in the cities where they're running the campaign to enter participants into a drawing to win some extra goodies.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

KoMarketing Associates

MAY 22, 2014

Being able to reach and interact with your audience anywhere and at any time via mobile apps can be a huge tactical advantage for any company (Apple alone reported more than 10 billion dollars in mobile app sales for 2013). AdWords Blog Post: Sharing the Latest AdWords Innovations . Search Engine Marketing Blog' Google AdMob.

Mobile Advertising 120

Mobile Advertising Advertisements Advertising Adwords 120

Crimson Marketing

AUGUST 8, 2013

Does your company have a blog, podcast or YouTube series? Check out some of the popular platforms for 2013 below and see which is right for you; sometimes underutilized industry specific sites can be the perfect fit. Here are some key questions you might ask yourself for your next launch: What platforms should I use?

Buzz 100

Buzz Product Social Media Network Marketing 100

Envy

AUGUST 30, 2018

Co-founder of Bitcoin Magazine (2011) and Ethereum (2013), Vitalik Buterin is only 24 years old and someone we’re all keeping our eyes on! An investment partner at Santander InnoVentures , Pascal’s blog, “ Finiculture ” is a nothing short of a great read for insights on the finance sector. Vitalik Buterin. Pascal Bouvier. Jim Marous.

Work Management 98

Work Management Marketing Management Lead Scoring Lead Ranking 98

Marketing Insider Group

NOVEMBER 21, 2013

Thanks to Amanda Maksymiw , Joe Pulizzi , Ann Handley , Tim Washer , Todd Wheatland , Joe Chernov , Rob Yoegel and Jesse Noyes for sending me their ideas on the top content of 2013. They provided some amazing suggestions and mostly agreement (see below) on what was the best branded content of 2013. Content Marketing'

Video Marketing 100

Video Marketing Brand Identity Branding Training 100

Convince & Convert

NOVEMBER 8, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. When Paul joined Omaha Steaks , they already had some of the social channels in place: an Omaha Steaks Facebook page , a scattered Twitter presence, a company blog called Steak Bytes that shared recipes and resources. Listen Now.

Curation 141

Curation Skype Web 2.0 Paid Search Agency 141

Paul Gillin

JULY 19, 2013

What is surprising is the sudden popularity of corporate blogs. After stagnating at just above 20% for three years, use of corporate blogs has shot up to 34% of the Fortune 500 in the last two years. This comes just as many of the digerati are writing off blogs as yesterday’s news. That’s nearly a 50% increase.

Social Media 50

Social Media Social Networks Statistics Facebook 50

Marketing Insider Group

FEBRUARY 26, 2014

God Made A Farmer – Dodge Superbowl Commercial 2013. Want more, check out Slideshare’s , YouTube’s Popular feature, the Flickr blog and any other of your favorite sites for their popular content. Jean-Claude Van Damme’s Epic Split for Volvo – just awesome! Let me know what you think in the comments below.

Examples 100

Examples Peer-to-peer Content Hubspot 100

KoMarketing Associates

OCTOBER 20, 2015

According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action. Wordstream reveals that people in 2014 spent more time on apps than on desktop computers.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

NuSpark Consulting

MAY 5, 2013

When you run as many substantial internet marketing and paid search programs as we do, you realize how many new features occur over time, whether it is within Google Adwords, Bing Ad Center, Facebook Ads, or YouTube ads. We love the fact that these platforms continually to update features for more efficiency and better functionality.

Adwords 100

Adwords Features Google Mobile Advertising 100