Hubspot

SEPTEMBER 24, 2013

It’s 2013, and now, more than ever, the pressure on businesses to determine the exact value of social media marketing is high. As a social media manager, it’s your job to figure out how to find who those prospects are and get them to your sales team -- and fast. Let me explain. Finding Leads Quickly Can Be Done.

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

Hubspot

MAY 20, 2013

and statistics from the recently released 2013 State of Inbound Marketing Report. 86 Revealing Charts From the 2013 State of Inbound Marketing Report. 86 Revealing Charts From the 2013 State of Inbound Marketing Report from HubSpot All-in-one Marketing Software. The Industry Reach of Inbound Marketing. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Outbrain

SEPTEMBER 4, 2019

Marketing automation platforms typically provide tools spanning content and campaign creation, personalization, distribution, customer journey funnels, analytics and reporting to enable efficient, streamlined execution of digital marketing processes, and – ultimately – to boost ROI of marketing activities.

Marketing Automation Services 36

Marketing Automation Services Enterprise Management Marketing Automation Automation 36

Hubspot

MARCH 14, 2018

Welcome to this week's edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. According to certain expert panels, it seems that users are generally looking to revisit a more human element in the technology they use, from social media to smart speakers and digital assistants.

Wikipedia 72

Wikipedia Social Networks Twitter Network Marketing 72

Hubspot

AUGUST 21, 2013

We founded HubSpot with a basic observation -- that people navigate to content, products, and companies they find interesting. We made a major stride last year when HubSpot introduced the first version of its Inbound Database, which included detailed contact profiles. The Inbound Database is the class historian of HubSpot.

Inbound Marketing 28

Inbound Marketing Hubspot Enterprise Management Work Management 28

Hubspot

MARCH 10, 2017

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. The battle over the disappearing social media story continued yesterday with Facebook’s launch of Messenger Day. Differences. The size of its user base.

Facebook 78

Facebook Curation First-Mover Advantage Social Media 78

Marketing Insider Group

JANUARY 6, 2020

Topics covered include content strategy, usability and design, customer engagement, social media, targeting and optimization, marketing automation, and more. SUPERWEEK is an annual five-day conference completely focused on digital analytics. Social Media Marketing World. Friends of Search Amsterdam.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

SmartBug Media

MARCH 19, 2020

Wistia is a professional video hosting platform with analytics and video marketing tools (it also has HubSpot integration). You’ll learn more about using videos on all of the different social media platforms available. SmartBug Media ® is ready to help you from campaign concepts to execution.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

JANUARY 15, 2014

Created by HubSpot, Signals notifies you when a contact has opened an email you''ve sent their way. You don''t even know it''s there until you need it". -- santafescribe, iPhone, 12/2013. The app was redesigned in spring 2013 to be cleaner and simpler and make it easier to find what you need. 5 stars, 11/2013. 5) HubSpot.

Lead Scoring 28

Lead Scoring Lead Ranking Mobile Marketing Hubspot 28

Hubspot

FEBRUARY 7, 2018

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. The Snapchat vs. Facebook showdown is a story of user base vs. user engagement, and the outcome of this social media arms race is being watched closely.

Facebook 76

Facebook Curation First-Mover Advantage Social Networks 76

Hubspot

SEPTEMBER 19, 2018

The summer might be coming to an end, but the Big Tech community is still hot with news around Google's meaning-based algorithm update, social media leaders' upcoming Senate appearance, and more from just this past week. Oh, and Facebook might be making a real difference against misinformation. Read full story >> 2.

Facebook 71

Facebook Amazon Lead Scoring Lead Ranking 71

Valasys

OCTOBER 8, 2019

Almost all of them provide free trials, a wide array of email templates, social media integrations & email scheduling. The Email Marketing Tool by HubSpot : The email marketing tool from HubSpot is studded with features to suit the requirements of the growing businesses worldwide. Why Use Email Marketing Tools.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Hubspot

AUGUST 4, 2015

The good news is you've got a great tool at your disposal: Twitter's free analytics. Not sure which Twitter analytics features you should be using? If you click on a Tweet, you’ll see engagement broken down even further into Retweets , Favorites, clicks on media, replies, link clicks, follows, and more. 1) Get monthly reports.

Twitter 28

Twitter Analytics Features SMB 28

Hubspot

JANUARY 9, 2014

You''ll find help with this structuring below, where I''ve outlined numerous steps we take when planning our own campaigns at HubSpot. Here are a couple of examples of HubSpot’s goals from a recent product launch. The product we were launching was Social Inbox , a social monitoring and publishing tool.

Planning 28

Planning Inbound Marketing Campaigns Paid Search Agency 28

Hubspot

NOVEMBER 27, 2012

Here are the biggest social media updates of 2012, and why they were so darn important to marketers. Here, look at Facebook's own Facebook page, for an example: This update makes the job of a social media marketer much more efficient and effective. Which updates are you hoping to see in 2013? 11) Promoted Updates.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Hubspot

APRIL 4, 2018

Welcome one, welcome all to Wednesday -- the day that marks not just the week's halfway point, but another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. In 2013, the company launched Amazon Smile, which lets users pick a charity that will receive 0.5% Source: Amazon.

Amazon 66

Amazon Ideal Customer Profiles Advertising Agencies Paid Search Agency 66

Hubspot

FEBRUARY 23, 2016

Looking to bring in more leads and customers to their website, the folks at Marco teamed up with HubSpot Partner Leighton Interactive to explore the possibilities of inbound marketing. As part of HubSpot's 2015 Year in Review , we wanted to celebrate the success of our partners and the impact they've had on their clients businesses.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

FEBRUARY 14, 2017

NetBase, a social media analytics platform, releases a Valentine’s Day Sentiment Analysis , measuring how people engage with and discuss the holiday on social media. On February 14, 2005, YouTube -- which originated as an online dating site -- makes its debut. Source: Uber. February 14, 2016.

Ad Exchange 78

Ad Exchange Paid Search Agency Paper Sample 78

Hubspot

DECEMBER 17, 2015

ConAgra’s award-winning "Unleash the Joy" campaign was the 2013 predecessor to 2015’s "Share the Joy." One look at WestJet’s 2013 “Christmas Miracle” campaign – which sees the airline hand out personalized Christmas gifts to unsuspecting flyers – proves the worth of joy marketing instantly. 4) Reddi-wip: Unleash the Joy.

Examples 28

Examples Campaigns Planning Paid Search Agency 28

Hubspot

JULY 22, 2015

Because we didn't have access to the submitted website's analytics, we used SEMRush to look at traffic trends. Looking at the chart below, you can see one of the websites that was submitted had an extremely sharp decline in traffic in January 2013. HubSpot customers can use the Keyword Tool do just that.

Cost Per Click 28

Cost Per Click Traffic Marketing Websites CPC 28

Hubspot

MAY 22, 2013

“Two roads diverged in the social media wood, and I, I took the one less traveled,” said 21.7% In a recent survey of 511 predominantly B2B sales reps and executives published on A Sales Guy Consulting, approximately 22% of salespeople claimed they didn’t use social media to close deals , while an overwhelming 78.3%

Social Media 28

Social Media B2B Sales Domain Case Studies 28

Hubspot

OCTOBER 23, 2013

The Future of SEO - 2013 edition from HubSpot All-in-one Marketing Software. HubSpot uses responsive design for our website, landing page, and blog software). 2013 : Studies from Moz and Search Metrics find high correlations between search results and social shares (particularly Google +1s). Source: comScore ).

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Hubspot

DECEMBER 18, 2012

We’d like 2013 to be the year you clean up your marketing toolkit. This blog post is going to outline five activities many marketers waste time but won't help you move the needle in 2013 -- so you can eliminate them for good! 1) Those Social Networks No One Uses. What are you wasting time on? Not necessarily.

Tactics 28

Tactics Microsite Planning High Quality Lead 28

Velocity Partners

AUGUST 20, 2018

That company was acquired last summer and I joined HubSpot as VP of platform ecosystem, helping HubSpot integrate and work better with all of these other amazing marketing and sales technologies out there in the world. It’s not just an analytical thing. There’s something visceral about it. ” I appreciate that.

Budget Programs 45

Budget Programs Vendors Paid Search Agency Advertising Agencies 45

Webbiquity

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Hubspot

MAY 23, 2013

It''s no wonder the 2013 State of Inbound Marketing report revealed that 18% of marketers are making quality content their top priority this year. According to the 2013 State of Inbound Marketing , only 9% of companies employ a full-time blogger , but I bet we''ll see this percentage grow in the coming years. People like.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

JANUARY 1, 2014

So take the time to crunch the numbers, discover what is and isn''t already working for you, modify your campaigns accordingly, and your 2014 is bound to be just as -- if not more -- successful than 2013. Well, believe this: As of February 2013, there were 6.8 5) Adjust your social and email strategies as needed.

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Webbiquity

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Hubspot

SEPTEMBER 23, 2016

And until 2013 , that technology powered Apple’s Siri. But in 2013, that all changed, when Apple began using Bing’s search engine technology to power Siri. Fun and Entertainment: Searching for and playing music and video, social media interactions, sports and TV schedules. But there's a hack.

Search Marketing 28

Search Marketing Marketing Strategy Marketing & Strategy Planning 28

Hubspot

SEPTEMBER 30, 2012

Take a look at our this video that explains more about our European expansion: The new HubSpot office will be opening January, 2013 and is on pace to provide 150 new jobs within 3 years. Social media marketers and advertisers are certainly attracted to this new design and are curious to see where brands will fit within the model.

Mobile Marketing 28

Mobile Marketing Twitter Advertising Agencies Mobile Advertising 28

Hubspot

OCTOBER 3, 2012

Today, Twitter announced an exciting new partnership with media measurement and analysis company Nielsen. This feature is still in beta, being tested with a select few advertisers before it rolls out to more brands in early 2013. What applications do you see for these Twitter surveys?

Customer Surveys 28

Customer Surveys Twitter Mobile Advertising Purchase Intent 28

Hubspot

DECEMBER 29, 2011

5) I resolve to build stronger relationships with my prospects by engaging with them more in social media. Today, using social media to direct traffic to your website and generate new leads is an indispensable part of your marketing mix. Connect with HubSpot : Tweet this resolution! ). Why make this resolution?

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Hubspot

APRIL 7, 2014

Several of my colleagues here at HubSpot have been hacked in the past, and when I receive a direct message from them I email or respond to them letting them know I think their account has been compromised. shortener, URL shorteners are still used by many companies to help with analytics. — Yahoo News (@YahooNews) April 23, 2013.

Twitter 28

Twitter Domain Godaddy CAN-SPAM 28