Webbiquity

MAY 22, 2018

Do a bit of research with an SEO tool like SEMRush to identify the best keywords to use in your bio. As web development is a visually-charged business, consider using YouTube. Optimizing YouTube clips for SEO can drive a lot of valuable traffic and help you answer common questions from your audience. 5. Use Social Proof.

Social Media 215

Social Media Tips Media Ideal Customer Profiles 215

KoMarketing Associates

FEBRUARY 10, 2021

That same research found that the value of a #1 organic SERP listing fell by 37% in just the years between 2015 and 2017 alone. While recent research has found that Google rewrites meta descriptions 70% of the time , it’s still worth the effort to write them. Video thumbnails appear in results (mostly from YouTube).

SERP 295

SERP Features Google Top of Funnel 295

Online Marketing Institute

DECEMBER 6, 2011

Original Research. 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Last year, the Content Marketing Institute (CMI) and MarketingProfs published a popular study on B2B content marketing and repeated the research survey this year to see how the field is changing. Content Marketing World.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Excelsior Research

FEBRUARY 1, 2022

The first step to this is comprehensive research. It showed that he had researched the brand and had the right attitude, creativity, and sense of humor to fit the team perfectly. 3) Buy a Billboard: In 2012, Adam Pacitti, a graduate, applied for 250 companies and was unemployed. Market Research Guide. We have you covered.

Ideal Customer Profiles 52

Ideal Customer Profiles Youtube Creativity Paid Search Agency 52

Convince & Convert

APRIL 16, 2015

Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Facebook video is taking over.

Facebook 166

Facebook Video Marketing Tips Youtube 166

Martech

FEBRUARY 15, 2023

In 2012, The Wall Street Journal caught travel website Orbitz charging Apple device users more for hotel rooms than PC users. For instance, Alphabet’s YouTube is strongly interested in increasing the time people watch videos on its platform. The more people watch, the more ads YouTube can serve them.

Ethics 97

Ethics Marketing AI Multivariate analysis Paid Search Agency 97

Biznology

APRIL 17, 2020

And for those, like me, that need daily doses of laughter, you will find a link to the recently launched Robin Williams YouTube channel. Others are using their time at home to write and report a burst of research productivity. ” “ Robin Williams : YouTube Channel Launched with Classic Standup, Interviews.”

Youtube 104

Youtube Conference Work Management Validation 104

Hubspot

OCTOBER 29, 2019

You'll want to use keyword research, include internal and external links, and create educational content that likely matches your target audiences' search queries. Read industry news and research new, up-and-coming sites. Having an online presence is all about showing up in search engines, on social media, and sites like YouTube.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Biznology

JULY 31, 2013

The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. Social media video is hugely popular and includes everything from Vine (Twitter’s 6-second mobile video app) to long-form videos on YouTube.

Social Media 80

Social Media Social Marketing Video Marketing Media 80

Convince & Convert

NOVEMBER 2, 2015

In March 2012, they released a promotional video entitled “Our Blades are F ing Great!” Within just 48 hours, the Dollar Shave Club received 12,000 new monthly subscribers, and the video has since generated more than 20 million YouTube views. Image via the Humor Research Lab. And guess what? So how did they do this?

Television marketing 149

Television marketing Youtube Video Marketing Newsletter 149

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. Pew Research ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Hubspot

JULY 22, 2019

In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. For instance, considering research from the same group in 2018, you'll see 69% of homes in 2018 were subscribed to a video streaming service -- which is up from 52%, just two years prior.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

KoMarketing Associates

MAY 1, 2013

According to the research, software marketers are using an average of 14 content marketing tactics, most notably including: Social media (excluding blogs) (93%). YouTube (69% vs. 61%). B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report. How Are They Doing It? Webinars/webcasts (88%). Videos (87%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

ClearVoice

JUNE 28, 2023

Its two largest acquisitions to date, are Instagram ($1 billion) in 2012, and WhatsApp ($19 billion) in 2014. Its most significant purchases have been YouTube ($1.65 In a recent Yale study , researchers tracked the percentage of tech startups that were being acquired. Google: Google has acquired more than 200 companies.

Marketing Budget Creation 52

Marketing Budget Creation Acquisitions Amazon Paid Search Agency 52

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Dave Stein, ES Research Group, How Much Social Selling Should Sales Reps be Doing? Dave Stein, CEO and Founder of ES Research Group Inc. Their comments will surprise and enlighten you. Nick Stein, Vision Critical, Youth Meets Experience in Sales Force.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

Contently

JUNE 8, 2016

Adidas, Carlsberg, McDonald’s, and Coca-Cola are just a few of the brands looking to double down on long- and short-form digital content this year, building on lessons they’ve learned at Euro 2012 and other global sporting events. The tournament attracted 300 million global viewers in 2012.

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

ViewPoint

OCTOBER 2, 2012

Each interview is only about 25 – 30 minutes and all are available on our blog and YouTube channel. Purchasers are doing a lot of research before they engage with your company. I came away with at least one new piece of insight from each and wanted to share some of my favorites with you. Buying cycles are changing.

Sales Qualified Leads 120

Sales Qualified Leads Lead Generation Lead Ranking Marketing Qualified Leads 120

Paul Gillin

JULY 19, 2013

Nora Ganim Barnes and her team at the Charlton College of Business Center for Marketing Research at the University of Massachusetts Dartmouth continue to produce some of the most consistent, rigorous and comprehensive research on social media adoption by both small and large businesses. This represents a 4% increase since 2012.

Social Media 50

Social Media Social Networks Statistics Facebook 50

Biznology

JUNE 17, 2013

61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands (Forbes). 16% of YouTube videos are embedded, linked or shared on Tuesdays between 11 a.m. Million words is the value of one minute of video according to Dr. James McQuivey of Forrester Research. YouTube ). (comScore and Nielsen ).

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Convince & Convert

JANUARY 18, 2011

According to Forrester Research, U.S. companies will spend $1.676 billion on email in 2012. The only people that see your tweets, status updates, foursquare check-ins, and notifications of your new YouTube musings purposefully signed up for the privilege. These are the ways social media is different. Market Size. Audience Count.

Social Media 119

Social Media Media Digg Opt-in 119

KoMarketing Associates

MAY 31, 2012

Research shows social media usage is steadily on the rise as companies look to promote brand awareness and nurture leads. Everyday 200 million tweets are shared and 70,000 hours of video are uploaded to YouTube. Analyze and monitor [competitors’] social media,” writes Brian Carroll, Executive Director of Applied Research, MECLABS.

Social Media 120

Social Media Media Work Management Marketing Management 120

SocialPilot

FEBRUARY 9, 2024

He posts mostly on Youtube paid ads and relevant business strategies. He has worked with major brands like BBC, London 2012, British Airways, IKEA, and Sky. Chad works as head of marketing research at Oracle, so you will find many blogs concerning digital marketing from Oracle. Why should you follow him?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

EMagine B2B Blog

MARCH 18, 2015

After surveying over 3,000 B2B researchers and decision makers, they found 5 new realities that are changing the face of B2B marketing. 1: A shift in B2B researcher demographic. By far the most interesting take away from this survey was the dramatic shift in the B2B researcher demographic. So what does that mean for you?

B2B Marketing 40

B2B Marketing Planning B2B Search Engine Marketing 40

Marketing Insider Group

MARCH 12, 2014

Many people have conducted research and written about this topic, especially if you’ve read the work of Thomas Friedman. Research shows that people from across the globe are more similar to others in their generation, than to people across generations in the same country. In March 2012, 2 Billion YouTube videos watched a day.

Work Management 100

Work Management Demographics Loyalty Youtube 100

NuSpark Consulting

MAY 3, 2012

The Good: Adds more functionality to keyword and traffic research. A multitude of targeting options- YouTube, Google Display Network, keyword targeting, channel targeting, topic targeting, and a variety of unit options. Love the Idea saving options as well. The Bad: None seen yet.

Adwords 100

Adwords Features Google Lead Scoring 100

Hubspot

FEBRUARY 23, 2017

According to their research, social networks with many users who only had one or two friends were much more vulnerable to collapse than networks with users who had several friends. Eons.com was launched in 2006 and shut down in 2012. Ping was launched as an iTunes feature in 2010 and was closed in 2012. 5) Open Diary.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

KoMarketing Associates

FEBRUARY 19, 2013

You don’t need to copy their efforts but you can let them at least do some of the research for you. For example, we know for most B2B companies, LinkedIn is better at driving conversions than Facebook or YouTube. According to Inside Facebook , the 2012 Q4 earnings call reported that 500,000 pages are now using promoted posts, 2.5

Paid Content 120

Paid Content Social Media Communities Social Marketing 120

Marketing Insider Group

NOVEMBER 21, 2013

I did my own research and found that almost all of the best content this year was video (hmm, what does that mean? ) The video has racked up 65 Million pageviews on YouTube. He won the 2012 Gordon E. They provided some amazing suggestions and mostly agreement (see below) on what was the best branded content of 2013.

Video Marketing 100

Video Marketing Brand Identity Branding Training 100

Moz

FEBRUARY 26, 2019

Further reading: YouTube SEO: Top Factors to Invest In - Whiteboard Friday A Step-by-Step Guide to Setting Up and Growing Your YouTube Presence Beyond YouTube: Video Hosting, Marketing, and Monetization Platforms, Compared. Further reading: Infinite "People Also Ask" Boxes: Research and SEO Opportunities. Dr. Peter J.

SEO 61

SEO Lead Ranking SERP Lead Scoring 61

Sprout Social

FEBRUARY 27, 2017

Mobile devices account for more than half of all YouTube views. 50% of millennials use the internet to research products before purchasing. In 2012, the average internet user had three social media accounts –now the average is closer to seven accounts. Mobile accounts for nearly 80% of time spent on social media networks.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

ClearVoice

DECEMBER 5, 2018

A large reason for the slowdown in the year-to-year amount of time spent may be because of Facebook’s influence on Instagram, which it purchased for $1 billion in 2012. Researchers expect that amount of time U.S. Like Facebook, Instagram introduced a tool in 2018 that lets users know just how long they are spending on the site.

Social Media 61

Social Media Media Emarketing Facebook 61

seo.co

APRIL 11, 2021

By 2012, the service had rebranded itself again and it was renamed Google Shopping. If you’re still not convinced that you need to take advantage of Google Shopping, consider the following: 51% of shoppers surveyed by Google say they use Google to research a purchase they plan to make online. Why Use Google Shopping?

Work Management 107

Work Management Google Marketing Budget ROAS 107

Biznology

MARCH 20, 2018

I hope you enjoy this historical perspective via all the posts that I’ve written since way back in 2012. These partnerships can include multi-year contracts, which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube, Google AdWords, and Instagram.”

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Parse.ly

AUGUST 22, 2019

The only platform that comes close to Facebook’s size is YouTube, with 1.9 That’s how little traffic actually comes from YouTube.). Alexis Madrigal coined the term back in 2012. The hangover we feel from Facebook-first marketing is far from over. billion MAUs. Can barely see it, right? There’s no power users you can contact.

Social Media 81

Social Media Traffic Media Privacy 81

Brandwatch Marketing

OCTOBER 5, 2020

I can’t think of anyone betting against the Internet in 2012.”. Perhaps to get rid of irrelevant or out of date content (this is a particular issue with YouTube). We won’t go through all of the platforms here, but do your research about what works where. How do I get started? Is your audience relevant to your company.

Social Media 105

Social Media Social Marketing Media Planning 105

Hubspot

JANUARY 23, 2020

This would also be a good time to research and identify your buyer personas. Whether it's a top tier athlete or a YouTube superstar, it's all about finding the right candidate to fit your brand's mission. In 2012, Kardashian partnered with QuickTrim and claimed the diet product was responsible for helping her lose weight.

Brand Identity 90

Brand Identity Branding Buyer Personas Advertising Agencies 90