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6 Great Conferences to Attend Before the End of 2012

Convince & Convert

If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. Not to mention the killer networking.

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I’ve joined HubSpot as VP platform ecosystem, and this is why

chiefmartech

I’ve basically had two themes on this blog that I’ve been writing about for 10 years: The blending of marketing and technical talent — marketing technologists — empowering businesses to thrive in a digital world. As I noted in a post back in 2012 — Is marketing technology consolidating or diversifying?

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Welcome to The New Decade of Marketing

Hubspot

Marketers, welcome to 2020. Since 2010, the marketing world has changed. In the early 2010s, social networks were only starting to gain traction. Facebook reached one billion users in late 2012. Social networks have grown into a foundational aspect of our culture. This year begins the next decade of our profession.

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16 Examples of Twitter Brand Page Backgrounds to Inspire You (Clone)

Hubspot

The background of the page literally provides businesses with a blank canvas to decorate , so to overlook the marketing potential of this valuable Twitter real estate would be a disadvantage to marketers. Zipcar's background creatively showcases its happy users, putting customers at the forefront of its Twitter marketing strategy.

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How to Cultivate a Data-Driven Marketing Team

Hubspot

At least, that's how a lot of marketers feel. In fact, the affair between marketers and their data is often somewhat of a love-hate relationship. Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. So be empowered, marketers! But boy, has that changed.

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The 10 Best Marketing Infographics of 2012 (So Far)

Hubspot

Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What has 2012 delivered marketers in the way of awesome infographics? Take a look at our favorite marketing infographics so far in 2012! Seriously Awesome 2012 Marketing Infographics.

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Will Marketers Return to Offices in 2021? What Companies Need to Know [Data + Expert Tips]

Hubspot

Back in 2018, I chose to work at HubSpot because I loved HubSpot's content, and its culture. In fact, HubSpot has been touting the benefits of remote work since 2012 in its Culture Code , which states: "Work isn't a place we go, it's a thing we do.". Let's explore how marketers across the U.S.