Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 4 Content Strategies for B2B Corporate Blogging Derek Edmond | Apr 1, 2011 | 0 Comments No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. The key is figuring out the best way to present and share it.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Savanta

FEBRUARY 1, 2012

It all began with a study Circle Research conducted for B2B Marketing late in 2011 to establish the ‘state of the nation’ in B2B social media. Mavens: Accounts sharing summaries of and links to deeper content (their own or others). Subscribe and receive new posts by email or RSS. What kind of Twit are you? Enjoyed this post?

Twitter 120

Twitter Brand Identity Branding B2B 120

The Effective Marketer

APRIL 6, 2009

You should also be checking for industry related news and is a good idea to email the hiring manager a link to an interesting article or press release that might be relevant to the company, this shows you’re up to date on the industry and is really interested. You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Work Management Marketing Management Trade Show 100

The Effective Marketer

JUNE 23, 2009

SEO Tactics : He did a great job at distilling tactics into byte sized advice that we can all use for link building, content creation, and domain names. They always have great content based on lots of testing they’ve done and publish their results frequently. You can follow any responses to this entry through the RSS 2.0

Training 100

Training Planning Marketing Budget Creation Work Management 100

The Effective Marketer

JUNE 13, 2009

As an attendee the question is whether the content will be good. Of course not, but putting some thought into getting quality content available without too many hurdles for the users couldn’t hurt either. You can follow any responses to this entry through the RSS 2.0 I sure hope yes for the first and no for the second.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

MARCH 9, 2010

Design #7 Email Sender: Omniture Email Title: A Recipe for Relevance What I Like: Clean, nice looking header containing image of the whitepaper and download button. You can follow any responses to this entry through the RSS 2.0 Very light on copy but direct to the point and making good use of bullet points. United States License.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

The Effective Marketer

JULY 21, 2009

You can follow any responses to this entry through the RSS 2.0 9 Responses to Why Social Media Is Not For Everyone neoco says: July 22, 2009 at 3:44 am Nice post and very relevant. It is a great post and the content you provide is very helpful.I You can leave a response , or trackback from your own site. would be more helpful.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Adobe Experience Cloud Blog

MARCH 4, 2011

However, email marketing isn’t always an easy channel to conquer with its unique resource requirements including those dedicated to content creation, landing page creation, distribution and measurement. Automation makes your communication with prospects timely and relevant. Increase segmentation options. Track and optimize.

Email Marketing 48

Email Marketing Marketing Management Paid Search Agency RSS 48

Adobe Experience Cloud Blog

FEBRUARY 25, 2011

Rather, relevant information generates increased response rates. The best practices use message mapping to align lead nurturing goals and content before the actual work begins. To learn more about lead generation in 2011 and it impacts your revenue cycle, subscribe to the Modern B2B marketing Blog RSS feed or follow Marketo on Twitter.

Work Management 48

Work Management Leads Lead Marketing Qualified Leads 48

Adobe Experience Cloud Blog

MARCH 31, 2011

Successful content appeals to the community-oriented atmosphere and offers valuable information that research-oriented viewers crave. Leverage keywords to make your content visible – Integrating the phrases your brand is trying to be visible for online is critical in reaching your online marketing goals with your press release.

Press 48

Press B2B Marketing Tips B2B 48

Adobe Experience Cloud Blog

MARCH 28, 2011

If visitors are clicking to multiple pages on your site, we can often assume that they are more likely to have found information relevant to their search. Are they relevant? It might be one that seemed relevant, but after second inspection it’s not going to send the right type of traffic. Are they competitors? See example below.

Analytics 48

Analytics Landing Pages Planning Marketing Analytics Tools 48

Hubspot

SEPTEMBER 24, 2013

Facebook prioritizes newsfeed content based on our past engagement. The Huffington Post , The New York Times , and other major media channels all provide recommended content for users. Others worry that personalization will lead to a narrower perspective and trap content consumers in a limited "filter bubble.". We research.

Personalization 28

Personalization Content Amazon Trigger Marketing 28

Valasys

SEPTEMBER 4, 2019

While creating & running social media campaigns , marketers have all kinds of questions in mind, whether they are relevant, whether they will appeal to the buyer persona & whether they are worth the investments made. PostRank: This is a great tool to measure the performance of content with RSS feed.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Online Marketing Institute

JANUARY 4, 2011

Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas. Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Hubspot

OCTOBER 6, 2010

Subscribe to Your Blog - Give your new leads the chance to subscribe to your blog by email or through RSS from your thank you page. Direct Visitors to Other Relevant Content - Based on the offer the lead converted on, you should have a good idea of what content is right for them. Free Download: Lead Generation 5-Pack.

Landing Pages 28

Landing Pages RSS Top of Funnel Advertising Funnels 28

Webbiquity

APRIL 16, 2012

But competitors aren’t the only group whose backlinks hold possibilities…it’s always worth looking at the backlinks of any website, or single page, that is relevant to your topic. Reporting that “The first quarter of 2011 provided some of the most dramatic news in recent search engine marketing memory.

Link Building 100

Link Building SEO Ad Building PageRank 100

Hubspot

APRIL 28, 2011

In this episode we chat about: What types of content work best within Facebook to boost engagement. What Types of Content Should You Be Sharing Out? "I I like to recommend a mix of what I call your own intellectual property and OPC, other people’s content. Weight - "which is the type of content. Short and sweet.

Facebook 28

Facebook Practices Lead Scoring Lead Ranking 28

Content Marketing Institute

JUNE 27, 2018

We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. And not just for in-house research.

Curation 110

Curation Tools Enterprise Management Content 110

Webbiquity

JANUARY 9, 2012

What’s the best way to build a quality, relevant Twitter following? Dave offers “25 ideas for ways you can get value out of Twitter, with a mix of business and personal focus,” such as meeting new people, staying on top of the news, influencing the influencers, and re-purposing content. The conclusion?

Twitter 100

Twitter Tactics Tools Tips 100

Hubspot

JUNE 9, 2011

Contest ends on Wednesday June 15th 2011. And if there's already something in Google, you now need to create content that's more relevant and more popular. Ideally, you want to be building content all along -- not just when a crisis comes along. Put some of your content on each of those sites, and also utilize subdomains.

Marketing Management 28

Marketing Management Social Media RSS Transparency 28

Online Marketing Institute

DECEMBER 23, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Just keep it relevant to your industry and safe-for-work.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

JULY 20, 2012

The RSS feed is: [link]. It’s almost like crowd-sourcing content. I mean the community votes on what’s the most relevant or important or news worthy event of the day. But, it’s you’re putting content on somebody else’s land. Listen Now. Find us on iTunes: [link]. Please Support Our Sponsors.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Online Marketing Institute

MARCH 30, 2011

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. Rohit describes this position as: Someone whose job it is not to create more content , but to make sense of all the content that others are creating. Heres what they found.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Webbiquity

JANUARY 5, 2011

Which tactics do the “experts&# believe will work best in 2011? Catherine Lockey has compiled a list of nearly 50 types of potential link sources, ranging from the obvious (RSS feeds, directories, online profiles) to the less traveled (letters to the editor, speaking opportunities, contributing to charities that link to donors).

Link Building 100

Link Building Linkbait SEO Ad Building 100

Convince & Convert

FEBRUARY 23, 2012

The RSS feed is: [link]. The content changes more frequently. You’ve got to keep your foot on the gas the whole time in terms of changing copy, updating content, promoting this tweet versus promoting that tweet. An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Online Marketing Institute

JANUARY 4, 2011

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? My take is that is at the top.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Online Marketing Institute

MARCH 24, 2011

“A blog has the flexibility to produce content easily, syndicate that content through any medium using RSS, and convert that audience into customers.&# If you can’t keep generating content, then don’t start,&# explains Karr. Your goals should drive your content. … [.]

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Online Marketing Institute

MARCH 24, 2011

The content of this post was sourced from the Young Entrepreneur Council, a non-profit led by the world’s top young entrepreneurs. Make your blog worth reading by collecting valuable content and making it easier to stay on top of for readers. Real-life stories written by readers are the best way to keep the content engaging.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Adobe Experience Cloud Blog

FEBRUARY 14, 2011

This makes it fast and easy to identify and pull relevant segments for custom campaigns and testing. As a person navigates your website and views your pages and content, they give you insight into their interests and how likely they are to buy your products or services. Quality Lead Generation.

Work Management 48

Work Management Marketing Management Lead Management Marketing Automation Services 48

PureB2B

MAY 29, 2016

If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. They’ve pretty much perfected and put into practice what content marketing should be. Their content is great for helping companies generate leads, as well as be more competitive in their respective fields.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

PureB2B

MAY 29, 2016

They also have this really neat infographic about the role of content in B2B lead generation, as well as a SlideShare presentation on why businesses should outsource their lead generation initiatives. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

They also have this really neat infographic about the role of content in B2B lead generation, as well as a SlideShare presentation on why businesses should outsource their lead generation initiatives. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Online Marketing Institute

DECEMBER 13, 2010

On Facebook this month, the average user created 90 pieces of content and contributed to the more than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) Also worthy of mention, bloggers are looking to increasingly create content through their mobile devices.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40