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The State of B2B Publishing 2024: A Conversation with ASBPE Leadership, Cory Sekine-Pettite and Davide Savenije

Trade Press Services

Trade Press Services recently sat down with Cory Sekine-Pettite and Davide Savenije of the American Society of Business Publication Editors (ASBPE). The ASBPE is the professional association for full-time and freelance editors, writers, art directors, and designers employed in the business, trade, and specialty press.

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Activate Acquires Green Leads

Smashmouth Marketing

2008 The two of us get married. Click for Press Release. We then started Green Leads in an oversized closet in our apartment. A closet, two computers, and a credit card. Here’s the fifteen year timeline: 2007 Formed Green Leads, providing SQLs (appointments). 2011 Acquired Target 250 in London to enter the EMEA market.

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Bop Design Recognized as a Top Web Designer & Digital Agency in Clutch’s Global Leader Press Release

BOP Design

Our approach has enabled us to exceed the expectations of our clients and rise to the top of two fields over thousands of other agencies in Clutch’s Global Leader Press Release. We have been in the business since 2008, and we have helped many B2B companies who are serious about growing, achieve their goals.

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The Essential Behavioral Science Reading List for Marketers

B2B Marketing Directions

Nudge: The Final Edition by Richard Thaler and Cass Sunstein (Yale University Press, 2021) Source: Yale University Press The original edition of Nudge was published in 2008, and "nudging" soon became a popular behavior change/management tactic in both the public and the private sectors.

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Attack of the Customers Press Release

Paul Gillin

I’ve read thousands of press releases over the years but don’t believe I ever wrote one until now. A popular speaker and writer, he has addressed more than 150 conferences and groups and published more than 200 articles about social media marketing since 2008. It was more difficult than I expected!

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Backfill your corporate history onto your blog for Google

Biznology

You won’t confuse your visitors or p**s off Google Search if you start posting historical newsletters, news items, press releases , product launches, and blog posts — as long as you’re honest. Once they get to your site, they’ll have the opportunity to get to know the new you.

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How Homethreads is leveraging data to create a new customer experience

Martech

Then you have the folks who want somebody to guide them, but they actually want to press the button to purchase. I’ve been working from home since 2008 and soon one reason people will be buying decor is they’ll be getting bored with their stuff. Typically home decor customers have been put into one of three groups.

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