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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

Content foundations are must-have artifacts like buyer profiles, industry and competitor data, search keyword analysis, content performance data, and key marketing messages. Experienced digital agencies (mentor) are offering knowledge to help content marketers outsmart search engines (enemy) to achieve page one ranking (reward).

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MarTech’s event marketing experts to follow

Martech

LinkedIn: David-Adler (31K followers) Twitter: DavidAdler (51.5K followers) Rafat Ali In 2007, Rafat founded Skift Meetings (formerly EventMB), the first blog for event professionals, offering education, innovation and inspiration through daily articles, industry reports, and webinars. followers) Twitter: KatePatay (1.6K

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Tech layoffs? Great companies are actively hiring marketing technology talent

chiefmartech

15 years ago, when I started this blog, most marketing roles and most technology roles — IT, software engineering — were on opposite ends of the career spectrum. For my inaugural post in 2008 , I did a Google search for the phrase “director of marketing technology” It turned up 7,520 matches. Maybe not bad.

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Your Business Blog Year 10: Is It Still Worth It?

Writing on the Web

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? million blogs (Technorati).

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

B2B marketers need to look forward to nothing but the best B2B marketing blogs for entrepreneurs to accentuate their levels of creativity, industry benchmarking & Martech insights. Content Marketing Institute : Next-up on the list of the best digital marketing blogs is the Content Marketing Institute.

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Make Your LinkedIn Profile Work for You. May 19, 2008. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others.

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WEEK 1: Introduction to LinkedIn - Work Literacy

Buzz Marketing for Technology

Main My Page ASSIGNMENTS RE-SOURCED Member Info Intros Profile Pics Forum Videos Photos Groups Blogs. WEEK 1: Introduction to LinkedIn. Posted by Michele Martin on September 29, 2008 at 6:47am. Posted by Michele Martin on September 29, 2008 at 6:47am. Because LinkedIn is designed for professional networking, thereâ??s

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