Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Buzz Marketing for Technology

OCTOBER 4, 2008

The Bamboo Project Blog. The Power of Blogging ISNT Just in Reading Them. In a few weeks were going to be looking at blogs in the Work Literacy course. In fact, I have to go on record right now as saying that reading blogs is only a small part of what makes blogs powerful for learning. RANT ALERT! ) END RANT ).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Buzz Marketing for Technology

SEPTEMBER 24, 2008

The Work Literacy Blog. WebTools For Teachers 09/20/2008. Sponsored by Work Literacy and the eLearning Guild, from September 29 through November 7, 2008, this network will be THE place for you to learn about Web 2.0 Heres what well be covering: Week 1- Social Networking --Ning, LinkedIn and Facebook. Week 3-- Blogs.

Ning 100

Ning Web 2.0 RSS Social Networks 100

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

WebMarketCentral

SEPTEMBER 10, 2009

How can generate more targeted traffic to your blog? Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. What techniques will help you write more compelling posts? Which "rules" should every blogger know and follow? about your organization?

RSS 20

RSS Best Practices Business Blogger 20

The Effective Marketer

OCTOBER 14, 2010

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself. You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Others recommend writing about things that you are knowledgeable about.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Buzz Marketing for Technology

JULY 24, 2008

Home » Blog. By leelefever on June 10, 2008 - 9:20am. Submitted by Victor (not verified) on June 11, 2008 - 8:34am. lightweight Submitted by EmbeddedLibrarian (not verified) on June 11, 2008 - 9:33am. not verified) on June 11, 2008 - 9:53am. Ning Submitted by Elizabeth (not verified) on June 11, 2008 - 10:01am.

Ning 100

Ning Tools Wiki RSS 100

The Effective Marketer

MAY 10, 2010

In 2008, revenues were up to $16.6 You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. The first Aflac duck debuted in 2000.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Industrial Marketing Today

JULY 29, 2009

Even though the use of social media like Facebook, Twitter and LinkedIn is growing exponentially, there is a raging debate about measuring its ROI. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Buzz Marketing for Technology

JUNE 30, 2008

The article is currently at the top of the NYT most-emailed tech stories list, high on Techmeme , and is being blogged about all over the place. Heres a wrapup of a number of the blog posts: Merlin Mann asks the question â?? Posted by Deva on June 14, 2008 at 02:18 PM in Email , Web/Tech | Permalink. April 2008.

Research 100

Research Digg RSS Startups 100

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI? That is very cool.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Buzz Marketing for Technology

SEPTEMBER 29, 2008

Filed under Inside-Out Thinking , Successful Blog |. -->. In the age of Facebook, Plaxo and LinkedIn, it is all to easy to start thinking of the network as numbers. Why all the Fuss about Blogs in Marketing Strategies? Words of a Broken Mirror said. […] blogs make networking a true pleasure. Blog Syndication.

Personalization 100

Personalization Blogspot Network Marketing Business 100

Industrial Marketing Today

JUNE 24, 2010

by Achinta Mitra on June 24, 2010 in B2B E-Mail Marketing , Industrial Marketing & Web 2.0 , Social Media Marketing , Social Networking Lately, social media seems to garner all the attention in the media and blog posts with very little mention about email marketing. The first study done by AWeber (aff.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Industrial Marketing Today

APRIL 22, 2010

I also found a fascinating video interview on Andrew’s blog that really drives home the point with a case study featuring Mr. Fred Whyte, President of STIHL Inc. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. The interview is split over four videos. All Rights Reserved.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Industrial Marketing Today

MAY 7, 2010

Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Lead Generation 60

Lead Generation Sales Qualified Leads Web 2.0 B2B Marketing 60

Industrial Marketing Today

APRIL 20, 2010

This Marketing Data and Research Presentation includes data on: Lead Generation Blogging and Social Media Marketing Budgets Twitter and Facebook 50+ pages of marketing charts and graphs from original research Download the report from here. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

Buzz Marketing for Technology

OCTOBER 5, 2008

SHP Conference 2008. Published by Doug Belshaw on 4 October 2008 in thesis. If youre new here, you may want to sign up for email updates or subscribe to the RSS feed for all my posts. Feel free to skip it if that’s not the reason for which what you came here/subscribed to my RSS feed ! Latest Posts RSS.

RSS 100

RSS Web 2.0 Wiki Skype 100

Industrial Marketing Today

AUGUST 17, 2010

After all, that’s how your prospects and customers will find your blog and/or Web site. Keep in mind your marketing content may exist in various forms and formats; company website, blog, email campaigns, press releases, marketing collateral and social networks. I am referring to optimizing customer engagement in B2B marketing.

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. The final piece of the content curation puzzle was an article by Lee Odden of TopRank Online Marketing blog.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Buzz Marketing for Technology

JUNE 27, 2008

This is my personal blog - stuff not directly connected to my businesses goes here - some of its a little spicy, so watch out for heartburn. Thursday, June 05, 2008. Tony Karrers eLearning Technology blog has been tremendously useful in helping me cover a wide range of topics very quickly. View blog authority. Movember.

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Buzz Marketing for Technology

JULY 24, 2008

Blogs (28). April 2008. March 2008. February 2008. January 2008. 50 essential knowledge management sites and blogs. 12 ways to define your blog, brand or site. Why doesnt collaborative blog ranking exist? Today’s featured site: the JibberJobber blog. Categories. Announcements (26).

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Industrial Marketing Today

APRIL 21, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card? Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Industrial Marketing Today

APRIL 26, 2010

Paul Dunay in his blog post, “4 C’s of B2B Marketing” has defined this very nicely. Instead of buying print ads in trade journals, they create their own blog and build an active community around it. However, to be successful with social media, you have to provide real value and that usually comes from great content.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

MAY 18, 2010

Leave a Comment Previous post: 7 Strategies for Using Content to Market Industrial Products Next post: How to Use a B2B Blog to Win Customers and Influence Prospects FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

JUNE 19, 2010

Nothing happens until your site visitors and blog readers take some kind of an action after reading your content. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. That is pretty much the mantra of B2B content marketing. In other words, it is time to walk the talk! of Tiecas, Inc.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

MAY 5, 2010

Leave a Comment Previous post: How to Make Your Business Blog Be All It Can Be Next post: The Role of B2B Marketing is Shifting from Lead Generation to Revenue Generation FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

AUGUST 3, 2010

You can read his entire blog post here. Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. If you have a blog, look at the number of comments left by your readers. This is a little more involved than I can explain in this blog post.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Buzz Marketing for Technology

JUNE 27, 2008

Published in June 23rd, 2008.   So, I used my blog to launch a campaign using online networking and raised enough money to help sponsor the conference and attend! On my blog I write about how to use the tools - the different social networking sites - but the tools come and go - what’s important is the art of networking.Â

Web 2.0 100

Web 2.0 Effectiveness Wiki Budget Programs 100

WebMarketCentral

JUNE 17, 2009

Retaggr Another valuable site for reputation management, Retaggr not only enables you to create an online profile linked to your accounts on other social media sites, but also lets you easily create an online business card, social media email signature , and blog widget to help visitors easily add you to their friend lists.

Tools 20

Tools Best Practices RSS Adwords 20

Industrial Marketing Today

JUNE 15, 2010

For DiYMers: Read my earlier post Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

MAY 26, 2010

B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card? Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Industrial Marketing Today

MAY 11, 2010

An article I read on Eloqua’s blog “It’s All About Revenue,” shed some light on this. B2B Lead Generation Using a Business Blog Variety of Content is the Key in the Early Stages of the Industrial Buy Cycle Content Auditing and Mapping it to the Industrial Buy Cycle Is Your Industrial Website Still Just a Business Card?

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads B2B Sales 60

Industrial Marketing Today

SEPTEMBER 13, 2010

Social media among IT and business buyers of technology rose 50% over last year and finally pushed to majority status; 55% said they use social media as part of the technology buying process in 2009 versus just 37% in 2008. One can dedicate an entire site to SEO because it is such a wide and deep online marketing topic.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Industrial Marketing Today

JANUARY 26, 2010

The content doesn’t have to be dull text; it could be a blog with posts written by in-house experts, “how-to” videos or white papers that position your company as a “thought leader” within the industry. Make judicious use of Facebook, LinkedIn and Tweeter to communicate directly with your core audience and gather free market intelligence.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

NOVEMBER 16, 2009

Just adding a sign up form in the sidebar of your site or blog stating “Sign up for our monthly e-newsletter for the latest news and handy tips” may be a direct call to action but is it really an irresistible offer or incentive? Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60