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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

The AI-fueled transformation of content marketing is both exhilarating and distressing. OpenAI and an avalanche of new content tools and best practices are overwhelming many content marketers. You can’t build an effective content strategy without these facts and data. Writer onboarding.

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5 Beautifully Written Blogs Any Writer Must Follow

ClearVoice

And while you should read industry-specific blogs — like the one you’re reading right now — it’s also beneficial to follow your interests. . 5 well-written blogs writers should follow. Here, a few beautifully-written blogs to get you started: Read My Teas: Fashion, easy DIY projects, parenting, mindful zero-waste food preparation.

Insiders

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Welcome to Blogging for Business Week!

Webbiquity

It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Blogging increases web traffic by 55% for brands.

Business 100
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Backfill your corporate history onto your blog for Google

Biznology

You won’t confuse your visitors or p**s off Google Search if you start posting historical newsletters, news items, press releases , product launches, and blog posts — as long as you’re honest. Your Old Content Will Fill Google’s Missing Pieces. I am already getting traffic because I am filling in Google voids.

Google 123
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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

Content Marketing. » Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions.

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The Impact of COVID-19 on B2B Marketing Plans: Tech vs. Non-Tech

Webbiquity

The top three areas live event budgets will be reallocated to are content creation (43%): hosted webinars (40%); and search marketing (33%). The financial crisis of 2008-9, in contrast was sparked by the bursting of a bubble in real estate values. Non-tech marketers will spend more on content development and organic social media.

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Search Engine Optimization core differences between 2008 and today

Leading Results Rambings

I keep seeing “experts” talking about SEO today as it was in 2008. So this blog is discussing the changes that have happened in the last 5 years. So here’s the really way to quick rundown of what those changes mean for you, with a focus on what changed since 2008. This relates back to 1- Google loves blogs!