33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. David Meerman Scott explains how to properly write for Wikipedia here. YouTube Tips & Tactics. Set Up Your YouTube Channel for SEO Success by The YouMoz Blog. by MarketingProfs.
Social business, the forest and the garden: Your intranet is not the Internet
FEBRUARY 8, 2013
Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. Internet Marketing Google Intranet WikipediaWhy does that happen?
What is Social Media Marketing?
DECEMBER 2, 2014
Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” Some of the most influential people online live on YouTube, Twitter, Instagram, Vine, and—believe it or not—message boards, forums, email lists, and even community Listservs. development (is anyone listening?),
Influencer marketing should not be about collecting influencers
MARCH 15, 2016
According to Wikipedia, “Influencer marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. followers, 5,000 friends on Facebook, 3,456 subscribers on YouTube, and 7,298 followers on Instagram. Now’s your turn.
One person can change the world. Thank you, Internet
NOVEMBER 25, 2014
People are transitioning, en masse, from makers to consumers, from bloggers to readers, from YouTubers to commenters. More people I know in 2014 identify with being a follower of one or more blogs, podcasts, Twitter profiles, or YouTube channels than they do with creating content themselves. With a one-two Slideshare-YouTube combination, you can really expand your recognition.
My online influencer research and engagement process
JULY 28, 2015
So, my process is: set up SDL SM2, add all the keywords I have collected through going down a Wikipedia rabbit hole, let it go to parse, search, and churn. Gerris Corp , the latest iteration of my career, is a hybrid of personal billable hours and a collaboration with partners, professionals, and a global, decentralized staff. At least, right now, it’s a one man band. Really big.
The ALS Ice Bucket Challenge is the perfect meme
AUGUST 26, 2014
According to Wikipedia , the Ice Bucket Challenge is an activity involving dumping a bucket of ice water on someone’s head to promote awareness of the disease amyotrophic lateral sclerosis (ALS) and encourage donations to research. The challenge has less to do with raising money — which it has done in space to the tune of $79.7 The tertiary effect was the money. The Hook.
So what is native advertising?
MAY 27, 2014
The content tends to be camouflaged in native garb, looking and feeling like the surrounding editorial content in both tone and voice, whether it’s an article on the Atlantic, a Vlog on YouTube , a snappy on Instagram, or a pithy 140 characters dose on Twitter. guess we can call it buzz advertising, if you will. The Native Matrix. Who is it written by? Editorial staff. Sales staff/.
Crowdsourcing: Wikipedia vs. The Economist
SEPTEMBER 18, 2008
Is journalism threatened by Wikipedia? The author illustrated the success of crowdsourcing with examples drawn from Wikipedia, the Library of Congress (using Flikr) and Google. In addition, a volunteer model such as Wikipedia would be disrupted should Wikipedia evolve to a for-profit business. Next I turned to Wikipedia for their perspective on crowdsourcing. I was interested to see that many of the same success stories and pros and cons on crowdsourcing were shared by the Economist and Wikipedia.
Being Pretty Isn’t Enough for Social Media Marketing
JANUARY 17, 2012
Image via Wikipedia. No matter how much money you spend on a graphic designer, a social media expert, and a community manager, you may very well not find the kind of success you want and expect from your investment in social media and social networks such as Facebook , Twitter , Google +, YouTube , and Pinterest. Online, you’re never the lone beauty in the hotel lounge.
The Biggest 2013 Digital Marketing Trend No One’s Talking About
DECEMBER 20, 2012
Photo credit: Wikipedia. YouTube, the #3 site on the web, sees some 72 hours of video uploaded every minute of the day. record 8 million people logged into YouTube at the same time to watch Felix Baumgartner jump from the edge of space earlier this year. Whether photos or videos, share them on Pinterest , YouTube or Tumblr (with links back to your site, of course).
YouTube Secrets, Content Curation and Writing Productivity Tips for Marketers!
MAY 31, 2013
10 Questions to Ask Before Setting Up a Company YouTube Channel. First, you should make sure you have a well-funded YouTube campaign budget as video production isn’t cheap. YouTube videos are intended to fix the weak points of your marketing campaign, so think about the marketing message in your video content. Go ahead and read those helpful tips right now!
Five Ways to “Get Real” With B-to-B Social Media
FEBRUARY 29, 2012
You can set up a listening post using tools like Radian6, or simply set up an RSS feed from sources like blogs, Twitter, LinkedIn, Focus, Quora, YouTube and Wikipedia, so you can keep current with what’s being said in your field. And don’t forget YouTube, the world’s second largest search engine. Social Media Marketing Facebook linkedin social media twitter YouTubeImage by Getty Images via @daylife. Today, 89% of B-to-B marketers in the U.S. But the B-to-B marketers I talk to still sound confused. What should I be doing,” they ask. What’s really worth my time?”
Answers to Your Google+ for Business Questions, Part 1
MARCH 27, 2012
Google plus one (Photo credit: Wikipedia). Sure, I uploaded the presentation as a deck on Slideshare as well as a video on YouTube — heck, I even recorded an 80-minute extended Google+ walkthrough for your edification as a bonus. Q: What if you are still a dinosaur and use Outlook for your mail? More answers to your burning questions from my webinar next week… Organic Search Search Marketing Social Media Marketing Abraham Harrison chris abraham Gmail Google google account the medium is the message YouTubeWhat happens if you don’t? They always find me.
5 Tips to Inject Humor into Your Social Media Mix
AUGUST 7, 2013
Use YouTube to find humor. YouTube is a terrific place to find humorous videos to share with your audience. Perusing the main page of YouTube, as well as the “Popular” category can be a huge help in getting your humor train started. 2. Not only was it fun for our employees, but it also generated more than 2,500 views on our YouTube channel. LOL, ROFL, HAHA.
Editing: Is social media realtime or permanent?
DECEMBER 12, 2011
Image via Wikipedia. Some kinds of social media (Wikipedia) couldn’t exist without editing while others (Twitter) do not even allow editing. To me, it shows both that we use different kinds of social media for different purposes (think Wikipedia vs. Twitter) but it also shows an ambivalence over what we expect social media to be. How about YouTube? What gives?
Klout overhauls its business model, but does it answer its critics?
grow - Practical Marketing Solutions
AUGUST 14, 2012
New data inputs include stuff like Facebook photo tags, LinkedIn job titles, and Wikipedia entries. The company is providing slightly more consideration in its algorithm to what Klout calls the “real world” influence of LinkedIn and Wikipedia. Today, Klout scores are impacted only by activity on Facebook, Twitter, Foursquare, LinkedIn, Google+, Klout, and Wikipedia.
Don’t They Know Who You Are? Why Reputation Management is Crucial
FEBRUARY 14, 2010
Upload the video to YouTube and Vimeo so it’s easy to share on blogs and other sites. Consider writing a Wikipedia page about yourself. Keep in mind, however, that you have to be considered a public figure (or at least be able to make the argument that you should be) or the Wikipedia cabal will reject the article and take it down. This Time, It’s Personal.
APRIL 7, 2011
Image via Wikipedia. Internet Marketing Boredom Business Facebook WordPress YouTubeby Frank Reed. have been fishing around trying to decide what is real news in the Internet space these days, and I honestly have been a little bored lately. So, I wondered if I was experiencing some form of burn-out surrounding the Internet. That's why I am feeling a little out of sorts.
How to protect your trademark online
OCTOBER 26, 2011
Your Business Blog Sweet Spot: How to Find It and Keep It
Writing on the Web
NOVEMBER 13, 2014
Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Wikipedia. How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? Which e-newsletter and blogs do you subscribe to?
Five Free Tools for Startups to Measure Impact of Online Videos
FEBRUARY 5, 2014
Photo credit: Wikipedia) There are a lot of fancy tools which are being used by experts to track the progress of their video marketing campaigns. Youtube Video Analytics Youtube has a very detailed reporting tool on measuring the performance of your videos. Youtube Video Analytics can even track videos which are embedded to a website or a blog. Video camera in action.
How Content Marketing Works on Pinterest
Writing on the Web
SEPTEMBER 19, 2012
According to Wikipedia , Pinterest is a pinboard -style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies, and more. You’ll drive traffic to your site and YouTube channel with video content marketing. For a social media site to truly step into the spotlight, it has to have something special.
Social Business: Facebook for the Enterprise?
OCTOBER 11, 2012
If you have to use comparisons to convey your message, you may be better off explaining that your corporate social networking platform aggregates features you see in Facebook, Google, Google Docs, LinkedIn, Twitter, Wikipedia, YouTube, and the myriad of online discussion forums and communities into a single platform, and adds an enterprise-y flavor to it. Image via CrunchBase.
How do you handle competing products in different countries in social media?
MARCH 29, 2012
(Photo credit: Wikipedia). When you can’t do that (Twitter, YouTube), you can sometimes segregate by language (if you post something in Norwegian, it’s likely no one in Costa Rica will look at it). Social Media Marketing Facebook Internet marketing social media social media marketing twitter YouTubeBut there are other challenge for large global organizations.
Tools that help generate blogging ideas
OCTOBER 7, 2015
The tool instantly shows you popular search terms on Google, Wikipedia, Amazon, YouTube, Bing, Yahoo!, Every blogger knows the challenge of finding topics to write about. Today, this blog will share some tips and tools about where to find current topics and fuel ideas for writing. Here are some tools that can help fuel your creative juices and find some great writing topics. Quora.
48 Phenomenal SEO Guides, Tips & Tactics
FEBRUARY 24, 2015
How To Use SEO To Boost Your Brand’s YouTube Channel by MediaPost. through integrating your YouTube channel with your Google+ account. If you want to create a video that is specifically for branding and getting your name in front of people, then YouTube, Vimeo, etc. As Geddy Lee of Rush sang in the band’s 1981 hit Tom Sawyer , “changes aren’t permanent.
New Developments in B2B Loyalty Marketing
NOVEMBER 21, 2012
Photo credit: Wikipedia. In the area of enhancing customer relationships and fostering loyalty, to the power of social media is being felt throughout the B2B marketing world: Companies build the ranks of their followers on Twitter and LinkedIn, their “likes” on Facebook, and their RSS subscribers to blogs and YouTube channels. How do you prevent defection? Incentive programs.
Are colleges waking up to social media?
JANUARY 31, 2011
Image via Wikipedia. Social Media Marketing Business Facebook Marketing strategy Social media YouTubeMy daughter has reached the end of her college selection process. She's our first student headed off to college, so it was a learning process for all of us. She did a great job and she was accepted to her "college of choice" and she is relieved and happy.
Is Your Content Binge-Worthy?
MARCH 7, 2016
From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. YouTube has taken over the second-place spot as the most popular search engine. Do you have a YouTube presence? March is a very encouraging month for binge activities. But binge experiences are not just seasonal phenomenons. From
Is Your Content Binge-Worthy?
MARCH 8, 2016
From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. YouTube has taken over the second-place spot as the most popular search engine. Do you have a YouTube presence? March is a very encouraging month for binge activities. But binge experiences are not just seasonal phenomenons.
The Best Promotional Product Videos Ever (And Why They Make You Buy)
NOVEMBER 11, 2015
The company's CEO, Tom Dickson, became a YouTube icon back in 2006 with the introduction of his Will it Blend? The company even has its own Wikipedia page dedicated to the series. Six days later, we had six million views on YouTube. million views (and counting) on YouTube. 2) Dollar Shave Club: Our Blades are Great. series. In seven years, the series has never changed.
Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?
Writing on the Web
AUGUST 29, 2012
Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Wikipedia. Audience’s Interests, Needs, and Wants?" alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. Audience’s Interests, Needs, and Wants?" They won’t stay. Click and bye-bye.
Turning Your Video Viral in 3 Easy Steps
SEPTEMBER 26, 2013
The inmates dancing to “Thriller” in their YouTube video (Photo credit: Wikipedia) What makes one video go viral above another? With over 100 hours of video uploaded onto YouTube per minute and the success of your content becoming increasingly decided by the audience, the idea of turning your video viral can seem a daunting task and potentially fruitless.
Buzz Marketing for Technology
MAY 18, 2008
Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google
How (and Why) to Map Your Company’s Digital Landscape
MARCH 30, 2012
YouTube metrics (total videos uploaded, subscribers, video views, recency of last update). Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace.
How to be a Google+ success
JULY 8, 2014
It’s sort of like Reddit or Wikipedia like that. Simply an elaborate connective tissue stitching together all of Google’s more compelling properties like Search, Picasa, Hangouts, and YouTube. If you want to succeed, you need to forget about your friends and your family. Leave them behind. Goodbye ! It’s where you can find better. Definitely FB. Just kidding.
My Dog the Meme: The Origins of the All-Time Greatest Animal Memes
Modern B2B Marketing
SEPTEMBER 16, 2013
People on Reditt commented that the photo must be photoshopped, which people also thought about my Haley meme, and her owners posted a barrage of Youtube videos in response. He is more of a Youtube celebrity and has been around since 2007, but he’s iconic nonetheless. He even has a Wikipedia page , and his claim to fame is his love of boxes. Not bad for my dog Haley!
Case Study: Using Integrated Digital Marketing to Sell Old Books
DECEMBER 12, 2012
Heck, Strand even has a Wikipedia page. Strand’s main social strength lies in its use of social video , anchored by a robust YouTube presence, which is used to promote its in-store Events series that features interviews and book signings with notable authors. At the time of writing, Strand had amassed 555 videos on its YouTube Channel. VISUAL AND INTERACTIVE. Pretty slick.
13 Mind-Bending Social Media Marketing Statistics
AUGUST 31, 2011
35 hours of video footage is uploaded to YouTube every minute. Every day, 2,300 new Wikipedia articles are created, adding to its 17 million articles, with contributions from 91,000 active contributors. Many of us know that social media marketing is an important part of a solid inbound marketing strategy. This post is for them -- and you. Source ) Tweet This Stat! 2.
13 Experts Chime In on Klout’s New Algorithm to Determine Social Influence
AUGUST 22, 2012
But after several years of effort, Klout is still missing out on a real gold mine of online influence — blogs and YouTube videos. Today, Klout scores are impacted only by activity on Facebook, Twitter, Foursquare, LinkedIn, Google+, Klout, and Wikipedia. If a lot of them do, I’d be worried about the declining influence of Wikipedia! Social influence matters to businesses.
The New Social Buyer Ecosystem
JULY 24, 2011
Image via Wikipedia. Storing recall through YouTube, Product Review Sites, Q&A such as Focus and Quora, and blogs they subscribe to. From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution. The pace in 2011 has noticeably quickened. New Buyer Perspectives Evolving. Not sure I get it.
Agile marketing meets TV
APRIL 2, 2012
(Photo credit: Wikipedia). The hottest ad of this year’s Super Bowl, from Volkswagen , has garnered over 50 million views on YouTube, which is almost half of the number of viewers who watched the game. Chipotle premiered a commercial on YouTube that has gotten six million views–and it is over two minutes long. I am not sure it has been shown on TV in any form.