WriteSpark

AUGUST 17, 2010

Of the 90 minutes allocated to this activity, the consultant used the first 30 minutes to talk about all the great work she had done for other clients, the next 30 to show her expertise by expounding upon general trends in our market, and the final 30 minutes leading the group in the actual exercise. the work she had already been hired to do.

Allocation 120

Allocation Paper Paid Search Agency Display 120

WriteSpark

AUGUST 17, 2010

Of the 90 minutes allocated to this activity, the consultant used the first 30 minutes to talk about all the great work she had done for other clients, the next 30 to show her expertise by expounding upon general trends in our market, and the final 30 minutes leading the group in the actual exercise. the work she had already been hired to do.

Allocation 120

Allocation Paper Paid Search Agency Display 120

WriteSpark

APRIL 6, 2011

Yet this situation presents a dilemma: you know a technical case study now won't be as strong as it will be in a few months, after the technology solution has been fully implemented. Can we get the writer to do a case study?". A few sentences or 1-2 paragraphs may be enough to convey the customer's satisfaction for now.

Case Studies 120

Case Studies Case Study Studies Customer Satisfaction 120

WriteSpark

APRIL 6, 2011

Yet this situation presents a dilemma: you know a technical case study now won't be as strong as it will be in a few months, after the technology solution has been fully implemented. Can we get the writer to do a case study?". A few sentences or 1-2 paragraphs may be enough to convey the customer's satisfaction for now.

Case Studies 120

Case Studies Case Study Studies Customer Satisfaction 120

WriteSpark

APRIL 23, 2009

Instead, the idea is to present key information and messages to consumers or business customers who are beneficiaries -- but not necessarily users -- of your technology. As a white paper writer, I have worked with clients to produce short books about new technology trends that bring significant changes to their customer's operations.

Paper 120

Paper PR Marketing & Strategy Custom Publishing 120

WriteSpark

MARCH 16, 2010

You have a lot of information and aren’t sure how to organize and present it for greatest impact. The project is important for generating sales, attracting publicity, educating analysts and investors, or producing other results for your company. The document is targeted to prospects, customers, resellers, or another external audience.

Copywriting 120

Copywriting Public Relations Education Marketing Prospects 120

WriteSpark

MAY 14, 2013

In this guest post, Hinge Marketing, which specializes in professional services firms, presents interesting data about online marketing strategies that can benefit any company offering technology services. However, these services aren't often the focus of guidance for effective marketing. How Services Firms Grow with Online Marketing.

Online Marketing 120

Online Marketing Service Planning Paid Search Agency 120

WriteSpark

MAY 14, 2013

In this guest post, Hinge Marketing, which specializes in professional services firms, presents interesting data about online marketing strategies that can benefit any company offering technology services. However, these services aren''t often the focus of guidance for effective marketing. How Services Firms Grow with Online Marketing.

Online Marketing 120

Online Marketing Service Planning Paid Search Agency 120

WriteSpark

MARCH 14, 2018

Especially if the comments are vague and directed more to the text's presentation than content, ask the reviewer, "Is this actually an error or your preference?". As the author H.G. Wells dryly noted, "No passion in the world is equal to the passion to alter someone else's draft." Strategy #3: Has something changed?

Copywriting 120

Copywriting Press Work Management Paper 120

WriteSpark

MARCH 14, 2018

Especially if the comments are vague and directed more to the text's presentation than content, ask the reviewer, "Is this actually an error or your preference?". As the author H.G. Wells dryly noted, "No passion in the world is equal to the passion to alter someone else's draft." Strategy #3: Has something changed?

Copywriting 120

Copywriting Press Work Management Paper 120

WriteSpark

APRIL 11, 2018

Especially when it's right in front of you, ready to be adapted for a document, video, or presentation. So often when I'm working on a content marketing project, I see good stories and information go by the wayside simply because they don't fit the immediate need. Good content is a shame to waste.

Case Studies 120

Case Studies Case Study Content Paper 120

WriteSpark

APRIL 11, 2018

Especially when it's right in front of you, ready to be adapted for a document, video, or presentation. So often when I'm working on a content marketing project, I see good stories and information go by the wayside simply because they don't fit the immediate need. Good content is a shame to waste.

Case Studies 120

Case Studies Case Study Content Paper 120

WriteSpark

AUGUST 13, 2013

Well structured, coherent presentation of all content in the document. Content Marketing Sales Materials Working with Writers case study content marketing copywriter long form content social media update white paper' What should you expect of a long-form copywriter?

Copywriting 120

Copywriting Case Study Case Studies Paper 120

WriteSpark

OCTOBER 8, 2013

Especially when it''s right in front of you, ready to be adapted for a document, video, or presentation. So often when I''m working on a content marketing project, I see good stories and information go by the wayside simply because they don''t fit the immediate need. Good content is a shame to waste.

Case Studies 120

Case Studies Case Study Paper Content 120

WriteSpark

MARCH 13, 2012

Given that a white paper is usually a showcase marketing piece for your product and company, you have every right to expect that the writer has done the detail work to create a quality draft. Statistics and other quantitative information are presented correctly and in a way that fairly represents the meaning conveyed in the source.

Paper 120

Paper Guidelines Statistics Impressions 120

WriteSpark

MARCH 13, 2012

Given that a white paper is usually a showcase marketing piece for your product and company, you have every right to expect that the writer has done the detail work to create a quality draft. Statistics and other quantitative information are presented correctly and in a way that fairly represents the meaning conveyed in the source.

Paper 120

Paper Guidelines Statistics Impressions 120

WriteSpark

SEPTEMBER 10, 2013

A writer should check all numbers in a document to assure accurate presentation and context. Presenting data without accurate context can confuse readers, perhaps even mislead them. This confusion can happen even when the statistic or data point is presented as a direct quote from the source material. Source and fact checking.

Copywriting 120

Copywriting Statistics Paper Comparison 120

WriteSpark

SEPTEMBER 10, 2013

A writer should check all numbers in a document to assure accurate presentation and context. Presenting data without accurate context can confuse readers, perhaps even mislead them. This confusion can happen even when the statistic or data point is presented as a direct quote from the source material. Source and fact checking.

Copywriting 120

Copywriting Statistics Comparison Class 120

WriteSpark

SEPTEMBER 24, 2009

A technical copywriter can work effectively with engineers and other SMEs to get the right input for a document, without wasting their time on very basic explanations or inappropriate tangents. Identifies the best ways to present technical content. Gains respect from subject-matter experts (SMEs). Knows your target audiences.

Copywriting 120

Copywriting Work Management Case Study Case Studies 120

WriteSpark

AUGUST 13, 2013

Well structured, coherent presentation of all content in the document. What should you expect of a long-form copywriter? The factors below will help you evaluate the skills and experience of job candidates and freelance writers. Appropriate use of multiple document elements to attract and retain reader attention.

Copywriting 120

Copywriting Paper Case Study Case Studies 120

WriteSpark

OCTOBER 28, 2008

Working with Writers. " Especially if the comments are vague and directed more to the text's presentation than content, ask the reviewer, "Is this actually an error or your preference?"   October 28, 2008 in Sales Materials , Working with Writers | Permalink. Case Studies. Content Marketing.

Copywriting 120

Copywriting Case Studies Copyright Case Study 120