Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. Marketers know better than anyone that capturing audience attention goes hand in hand with keeping people engaged. This is true regardless of the marketing medium, from advertisements to presentations.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

Scoop.it

SEPTEMBER 2, 2021

Gone are the days when marketers used to go door-to-door to distribute flyers and pamphlets for promoting their products. Today, with the advent of digital marketing, the ways of doing marketing have modernized. Now, face-to-face interaction has been reduced to occasional marketing conferences or networking events.

Tips 96

Tips Paid Search Agency Marketing Management High Quality Lead 96

Kaon

JANUARY 8, 2016

Here is an “inconvenient truth” that all sales and marketing professionals need to understand immediately: No-one wants to sit through a presentation on your products and services. No more sales presentations – these have gone the way of the printed brochure. Just stop doing that.

Differentiation 100

Differentiation Trade Show Interactive Marketing CMO 100

Martech

NOVEMBER 8, 2021

The marketing ecosystem is transforming at a rapid pace. Many marketers have moved their campaigns online to keep up, but connecting the data from many channels requires an optimized digital experience strategy. That’s why so many marketing teams are looking for new ways to collect and act on data.

Interactive Marketing 110

Interactive Marketing Enterprise Management Marketing & Strategy Marketing Strategy 110

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. This year’s premier email marketing event is fully virtual on October 25th and 26th (8am to 5pm CT). Email campaign and marketing strategy. Interactivity and AMP.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

Peer-to-peer 100

Peer-to-peer Case Studies Hubspot Interactive Marketing 100

Kaon

AUGUST 23, 2017

Kaon Interactive President and CEO Gavin Finn recently met with Editor and Contributor Colin Barry from VentureFizz , a digital platform for technology, entrepreneurship and career inspiration in Boston, Mass. Kaon Interactive – Creating Engaging Customer Experiences With AR and VR. Colin was impressed. August 14, 2017. By Colin W.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

DivvyHQ

DECEMBER 6, 2022

Check out our latest blog post from guest contributor Jenna Bunnell, Senior Manager for Content Marketing at Dialpad, on how to write an engaging script! From personal anecdotes to light banter, we'll show you what it takes to craft a winning presentation.

Webinar Metrics 82

Webinar Metrics Content Marketing Personalization Content 82

Hubspot

FEBRUARY 24, 2021

Then, you have situations where the presenter is late, or the attendees are having a little too much fun in the chatroom.It So let's find out how presenters and attendees can contribute to more productive webinars. For example, some are education-based, with the presenter only engaging with the audience for questions.

Webinar Metrics 100

Webinar Metrics Tips Marketing Automation Services Click Rate 100

Martech Advisor

JANUARY 30, 2020

Interactive marketing can drive active engagement, improve brand recall, and make your content more meaningful and customer-centric. Here are our five simple interactive marketing ideas that can drive your 2020 marketing strategy. Interactive marketing is about crafting events to be driven by customers' actions.

Interactive Marketing 83

Interactive Marketing Webinar Metrics Planning Paid Search Agency 83

Litmus

OCTOBER 5, 2022

We’re counting down the days: Litmus Live—the premier email marketing event of the year—is just 19 days away! Fernando Rubino Pereira — Global Email Marketing Manager, Canyon Bicycles. Fernando Rubino Pereira — Global Email Marketing Manager, Canyon Bicycles. Manager, Lifecycle Marketing, Kong Inc. Aaron Beatty.

Marketing AI 108

Marketing AI Advertising Agencies Enterprise Management Work Management 108

Webbiquity

JANUARY 16, 2024

Stuck on how to make your B2B marketing videos stand out ? In this post, we’ve rounded up 10 easy and creative ways to boost your B2B marketing strategy using videos. Animated Storytelling Animated storytelling is a fun and imaginative way to share ideas in B2B marketing. Guest post by Jean-Christophe Bouglé. No worries!

Creativity 175

Creativity Work Management Video Marketing B2B Marketing 175

KoMarketing Associates

MAY 30, 2017

Slideshare can be an excellent resource for B2B marketers looking to showcase expertise, and provide a way to share thought leadership and information. But perhaps most importantly in B2B marketing, Slideshare can be a valuable destination for learning and improving B2B digital marketing programs. We hope you agree.

B2B Marketing 121

B2B Marketing Account Based Marketing B2B Thought Leadership B2B 121

Kaon

DECEMBER 15, 2015

Those opening seconds are critical in holding the attention of your customers; therefore, your sales presentation needs to be compelling and relevant to each unique audience. it is critical to deliver compelling presentations that tell your product story right the first time. Uniform messaging and branding across the organisation.

Interactive Marketing 100

Interactive Marketing Mobile Marketing Sales Cycle Storytelling 100

Kaon

MAY 8, 2017

Earlier this week, Kaon had the pleasure of sponsoring DxMA’s global marketing summit which highlighted disruptive technology talks and global market briefings. Leaders from more than 50 diagnostics companies were present and many led captivating talks. May 23, Houston TX. May 25, Austin TX.

Interactive Marketing 100

Interactive Marketing Peer-to-peer Trade Show Storytelling 100

Launch Marketing

APRIL 24, 2020

In Benefits of a Digital Connection During a Global Pandemic , we explored the pivot from offline to online in depth as individuals increasingly turn to video communications services like Zoom to support previously in-person interactions. A strong presentation can drive traffic, generate leads, and create conversions.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Marketing Insider Group

JULY 29, 2021

Here are the ideas we’ll cover: Interactive Presentations. Interactive Presentations. Make “wow” presentations by creating interactive slides with animations, videos , and other design elements. Make “wow” presentations by creating interactive slides with animations, videos , and other design elements.

Conference 344

Conference Webinar Metrics Advertising Agencies Work Management 344

Webbiquity

AUGUST 4, 2020

Presenting results of original research is often a strong draw. But social media, paid advertising, and influencer marketing can also play important roles. A third important element is your presenters. But social media, paid advertising, and influencer marketing can also play important roles. Is your information unique?

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Conversica

APRIL 28, 2021

Marketing, for example, uses AI Assistants to deliver a personalized touch to every incoming lead to see which are “ sales-ready ” and which need more time. Recently, website chat has caught on with Marketers to collect lead information, find sales-ready leads, and point visitors to helpful information such as customer case studies.

Marketing AI 96

Marketing AI Conversion Lead Ranking Case Studies 96

Digital Marketing World Forum

SEPTEMBER 5, 2019

Interactive content can help you promote and engage with your audience at conferences and events. So here we are with a detailed blog that will help you engage your conference/event attendees, and promote your brand through interactive content. You can include interactive content in your event booths. Sounds too good to be true?

Interactive Marketing 64

Interactive Marketing Outgrow Lead Scoring Lead Ranking 64

Hubspot

APRIL 9, 2019

If you really think about it, the content formats we rely on today have an uncanny resemblance to the content formats we relied on yesterday -- our blog posts look like print articles, our offers look like books, and our slide decks like look presentations. What is interactive marketing? Interactive Marketing Campaign Examples.

Interactive Marketing 101

Interactive Marketing Advertising Agencies Examples Paid Search Agency 101

Webbiquity

AUGUST 9, 2022

There are several B2B sales and marketing strategies you could adopt to expand your B2B market this year. The more prospects you can successfully pitch to and convert to clients, the higher the return on your marketing and sales spend. Eight Pitching Tips to Expand Your B2B Market. Contributed post.

B2B Marketing 264

B2B Marketing Tips B2B B2B Sales 264

Hubspot

JANUARY 13, 2021

In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation. And they knew it too. Back then, the stakes were relatively low.

Tips 97

Tips Marketing Proposals Peer-to-peer Case Studies 97

SnapApp

JULY 24, 2018

If you’ve read the SnapApp blog (or any marketing publication recently, for that matter) you’ve probably seen the increased importance of sales and marketing alignment. Buyers are increasingly demanding a world where marketing and sales is seamless – there is no handoff, it’s simply one engine that fuels your customer journey.

Top of Funnel 75

Top of Funnel Interactive Marketing Sales Qualified Leads Content 75

Customer Experience Matrix

MAY 31, 2013

As I mentioned last week , there haven’t been many new B2C marketing automation products in recent years. Neolane has been one of these, growing from its roots in email to encompass other outbound and inbound channels, and more recently with a slew of social and mobile marketing features. But Neolane seems to pull it off.

Enterprise Management 120

Enterprise Management Interactive Marketing Marketing Management Campaigns 120

Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

JUNE 20, 2023

Video marketing has become a vital and productive tool for businesses in almost every sector. This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 Guest post by Nina Petrov.

Webinar Metrics 306

Webinar Metrics Demand Work Management Video Marketing 306

ClearVoice

JANUARY 25, 2021

Why do we tend to recall the past more fondly than the present? Studies examined in the Journal of Personality and Social Psychology made some bold statements about nostalgia: When someone was sharing nostalgic experiences, the person telling the story is always the protagonist in interactions with close others (e.g.,

Effectiveness 78

Effectiveness Training Demographics Positioning 78

Delivra

JANUARY 29, 2021

With so much more customer interaction happening online, email grew an incredible 7% in 2020, compared to a growth rate of only 2.5% These benchmarks serve as an important and valuable baseline for marketers as they try to plan 2021 without their typical historical data to rely on. the year before. billion more emails.

Advertising Benchmark 52

Advertising Benchmark Campaigns Open Rate Click Rate 52

Marketing Insider Group

APRIL 15, 2024

Quick Takeaways B2B content creators make specialized content that share valuable insights and stories, connecting with business audiences and shaping future interactions. B2B creators in this segment often focus on cost-effective strategies, innovation, and efficiency, helping SMBs grow and compete in their markets. Image Source: Inc.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

Writing on the Web

SEPTEMBER 5, 2012

To be truly persuasive, all professionals must make presentations. Let’s face it, not all marketing is online, nor is all content marketing published information. The most persuasive marketing tool that exists is face-to-face human interaction. Are your presentations truly persuasive , or could you improve?

Webinar Metrics 100

Webinar Metrics Advertising Agencies Promotion Interactive Marketing 100

SnapApp

AUGUST 22, 2018

When your non-marketing friends are asked to describe what they think of when they hear marketing, most of them will describe flashy billboards, the direct mail campaigns that overflow their mailboxes, and the promotional emails that pack their personal email inbox. What is Demand Generation Marketing?

Demand Generation 70

Demand Generation Top of Funnel Interactive Marketing Paid Search Agency 70

Webbiquity

MARCH 2, 2021

Event marketing and content marketing are typically the two biggest line items in B2B marketing budgets. Most B2B enterprises allocate 30% or more of their total marketing budgets to events; more than a quarter (26%) spend 50% or more in that area. How to Maximize Event Marketing Content ROI. Here’s how.

Event Marketing 270

Event Marketing ROI Multi-Channel Advertising Agencies 270

Hubspot

APRIL 26, 2017

As inbound marketers, content plays an important role in attracting attention to our company and building trust with our prospects. Interactive content has become increasingly more popular as brands try to cut through the noise and keep prospects' attention long enough to deliver a message. 1) The Wall Street Journal.

Storytelling 78

Storytelling Interactive Marketing Top of Funnel Examples 78

Marketing Insider Group

JULY 27, 2021

Until 2020, that is, and a world of socially-distanced and fully-digital customer interactions that no one could have anticipated. Customers now expect full, interactive experiences — even online. Content marketers can use AR and VR to jump from simply telling a brand story to putting customers right in the middle of it.

Terms and Conditions 360

Terms and Conditions Content Marketing Management Interactive Marketing 360

Directive Agency

MAY 3, 2018

Today, we’re going to answer the question, “Should your B2B marketing be interactive? Should B2B interactive marketing even exist?” It has to be interactive. We need B2B interactive marketing. So today, let’s dive into how you can make your B2B marketing more interactive.

Interactive Marketing 40

Interactive Marketing B2B Marketing Video Marketing B2B 40