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What Email Marketers Can Learn from Failed Campaigns

SendX

In this article, we discuss the main reasons why email marketing campaigns may fail and what to learn from such failures. Includes real examples.

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Driving effective enablement through blended learning

Seismic

Learn how to decide where training lives and how to incorporate it into your readiness program. Fast forward to an increasingly tech-friendly, remote workforce, and to say learning styles have changed is an understatement. At last year’s Seismic Shift , we tackled this reality head on and provided new ways of thinking about learning.

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Machine Learning Explored and Explained

US Data Corporation

Machine learning (ML) has emerged as a pivotal technology, reshaping industries, including marketing, by providing insights into large volumes of data and automating complex processes. Come learn more about what machine learning is, how it functions, and its impact on marketing.

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What Marketers Can Learn From Watching Classic Movies?

Marketing Insider Group

Cinema acts as an effective resource for visual learners because it enables them to comprehend ideas without the obstacles that hinder learning. Next time you sit down with your family with a bucket of popcorn to watch a movie, think of all the insights and important concepts you can learn from the film. The Pursuit of Happiness.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers!

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Mistake Made, Lesson Learned

Televerde

However, despite decades of experience, I am reminded that learning and adapting are perpetual journeys. Every misstep is an opportunity to learn. Here are a few strategies I’ve learned along the way: Listen More Than You Speak: Encourage dialogue and be genuinely open to learning from the experiences of others.

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Executive Insights: Leveraging the Power of Webinars for Virtual Learning

Marketing Insider Group

When you are an early adopter you must learn on the fly and develop your own best practices. I found that one of the best ways to learn is to network and attend events with your peers and learn from fellow subject matter experts (SMEs). Q: You have background in radio and communications from before you joined RSM marketing.

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The High Cost of a Bad Hire

Check out this infographic to learn how much these bad hires are costing you! 74% of organizations admit to making bad hires every year.

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Going Beyond Account-Based Marketing: Why ABM-i is the Wave of the Future

Learn 8 strategies to use data and technology to create scalable yet personalized ABM programs. Evolve beyond account-based marketing and create a hyper-personalized approach that considers stakeholders as individuals. Download the guide.

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Changes in Consumer Habits: Looking Back Over the Last 12 Months of Retail

You’ll learn: What consumers expect. This large-scale North American survey explores changes in expectations over the last year. How habits are solidifying. Where to focus to drive the greatest impact. Special features on grocery and convenience stores!

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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

Read the new Tractica white paper to learn how important conversational AI is to your CX strategy. In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Learn how to carry out a data-driven demand gen strategy by: Nailing down your ideal customer profile (ICP). Ready to impress your boss with killer results?

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Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

Instead of finding customers with mass advertising and email blasts, marketers must now focus on being found and learn to build continuous relationships with buyers. In this webinar, you will learn: The fundamentals of effective lead generation. The most effective lead generation tactics.

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What's Working Now: ABM + Demand Gen

Speaker: Paul Slack, Vende Digital CEO

Learn the latest trends and tactics for 2023 and gain the confidence to implement a successful strategy that aligns with sales to drive revenue growth. Discover how combining ABM and demand generation can help you get more qualified opportunities and grow your pipeline.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition