Oktopost

MARCH 4, 2024

Customer segmentation Customer segmentation in B2B SaaS involves dividing your target organizations into specific groups based on industry vertical, company size, geography, and usage behavior. Consider your target demographic, organization, industry vertical, goals, challenges, and buying criteria.

Ideal Customer Profiles 62

Ideal Customer Profiles Top of Funnel B2B Marketing Marketing & Strategy 62

CoSchedule

JUNE 29, 2022

When is the best time to post on LinkedIn? LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. Executive Summary: Best Times To Post On LinkedIn In 2022. Best Time To Post On LinkedIn On Sundays.

Linkedin 52

Linkedin Analysis Research Best Practices 52

Scoop.it

DECEMBER 9, 2021

A LinkedIn profile page is similar to resumes. By the time we’re done, you will have leveled up your chances of acquiring high-paying clients and wider professional networks. How Important is LinkedIn To Business and Employment. It’s the home of CEOs, professionals, decision-makers, industry experts, and other business leaders.

Ideal Customer Profiles 76

Ideal Customer Profiles Profiling Linkedin Optimization 76

Onalytica B2B

APRIL 3, 2018

Key Topics: Career, Personal Branding, Growth Hacking for Startups and Individual, Networking. Slowly, I started using LinkedIn for content posting and networking and Facebook page for content development and marketing. WHAT ARE GOING TO BE THE KEY DEVELOPMENTS IN THE INDUSTRY IN THE NEXT 12 MONTHS?

Startups 231

Startups Work Management Social Media Marketing Management 231

Content Standard

AUGUST 27, 2019

LinkedIn is currently the world’s most popular professional network, boasting more than 645 million users spanning 200 countries and territories worldwide, according to data compiled by the platform. The first article in this series provided a high-level overview of how and why you should use LinkedIn to drive conversions.

Linkedin 62

Linkedin Positioning Practices Ads 62

Valasys

AUGUST 23, 2019

LinkedIn unveils a new element of its Success Hub marketing data & insights platform. LinkedIn, as a company, is excited to unveil the LinkedIn Insights & Research Page, which is a new feature within the Success Hub for Marketers functionality by LinkedIn.

Linkedin 40

Linkedin ROMI Verticals Marketing Prospects 40

ClearVoice

MAY 24, 2023

It’s not getting engagement on LinkedIn. This content helps your brand become the go-to hub of information in your vertical. SparkToro’s CEO Rand Fishkin has over 450,000 Twitter followers and 150,000 followers on LinkedIn. How will the industry change? Is there something not working in the industry?

Thought Leadership 81

Thought Leadership Content Distribution SERP 81

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Write in pain language.

Copywriting 127

Copywriting Social Media Practices Marketing AI 127

Webbiquity

OCTOBER 16, 2018

Work With Industry Influencers. Trade shows, conferences, networking events, and vendor-sponsored gatherings like roundtable dinners and road shows provide opportunities to have rich conversations and build trust in ways electronic communications can’t match. Amplify Your Content Through Vertical Websites.

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

Martech

FEBRUARY 3, 2023

I don’t know about you, but my approach to industry events has changed dramatically as COVID has receded. I have two distinct voices in my head: One that is craving the in-person networking, excitement and sheer adrenaline of large-scale events. Laval is steeped in history, being built in the 11th century.

Marketing AI 87

Marketing AI Advertising Agencies Planning Broadcasting 87

Hubspot

JANUARY 17, 2023

Tech is one of the fastest-growing industries today. Here, we'll cover the basics of tech sales, the pros and cons of working in this industry, and how you can kickstart a career in tech sales in 2023. Let's explore the pros and cons of this industry below. However, the industry is always evolving, along with the products in it.

Work Management 76

Work Management Marketing Management Sales Qualified Leads Startups 76

Hubspot

SEPTEMBER 18, 2023

These could be industry changes, a new funding round announcement, a merger, or a prospect getting a new role. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale. LinkedIn Alerts : Get a heads up on potential personnel changes with LinkedIn alerts.

Trigger Marketing 72

Trigger Marketing Press Eye-Tracking Marketing Analytics Tools 72

SocialPilot

FEBRUARY 6, 2024

A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. Let’s start with general statistics and trends to give you a wide overview of the industry: 1. billion USD in 2023.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Litmus

APRIL 13, 2021

While there are clear market share leaders in the email service provider (ESP) and marketing automation platform (MAP) industry, brands still have a long list to choose from. See the top ESPs and MAPs your peers rely on—by geography, company size, industry, and more—in our latest State of Email Service Providers report. Act-On : 1%.

Marketing Automation Services 102

Marketing Automation Services Enterprise Management Work Management Marketing Management 102

Hubspot

JANUARY 30, 2023

Learning how to network effectively is one of the most important professional skills you need to master, regardless of your industry or expertise. In this post, you’ll learn why networking is important and how to network effectively based on your unique needs. Here are six additional benefits of networking.

Peer-to-peer 60

Peer-to-peer Work Management Sales Qualified Leads Paid Search Agency 60

Martech

FEBRUARY 3, 2023

I don’t know about you, but my approach to industry events has changed dramatically as COVID has receded. I have two distinct voices in my head: One that is craving the in-person networking, excitement and sheer adrenaline of large-scale events. Laval is steeped in history, being built in the 11th century.

Marketing AI 93

Marketing AI Advertising Agencies Planning Broadcasting 93

Biznology

FEBRUARY 25, 2019

Keep your eye on latest trends to keep up-to-date about the transitions made within industry verticals. Here are a few tools and tips to stay ahead of the curve: Social Media: There are now nearly three billion people around the globe using social media platforms like LinkedIn and Facebook for enhancing their business relations.

Peer-to-peer 120

Peer-to-peer Tips Planning Ideal Customer Profiles 120

Biznology

JULY 28, 2021

However, the abrupt and very quick axing of Fleets just eight months after its release leads me to raise two bigger industry-wide questions: Why do social media platforms feel they have to copy each other? But why – why, oh why – did Twitter and LinkedIn and everyone else feel the need to build out an audio-only feature?

Twitter 104

Twitter Social Media Budget Programs Tagging 104

Hubspot

JANUARY 30, 2023

Learning how to network effectively is one of the most important professional skills you need to master, regardless of your industry or expertise. In this post, you’ll learn why networking is important and how to network effectively based on your unique needs. Here are six additional benefits of networking.

Peer-to-peer 44

Peer-to-peer Work Management Sales Qualified Leads Paid Search Agency 44

Sprout Social

MARCH 19, 2020

Maybe it’s your experience working within a niche industry or vertical. Share your case studies in industry LinkedIn and Facebook Groups. Ask employees to add case studies from their clients to their LinkedIn publications. . Ask employees to add case studies from their clients to their LinkedIn publications. .

Advertising Agencies 112

Advertising Agencies Paid Search Agency Social Media Ad Agencies 112

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. Simply put, your YouTube engagement is largely dependent on your audience and industry. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. Video duration.

Youtube 100

Youtube Work Management Social Networks Eye-Tracking 100

Hubspot

FEBRUARY 1, 2021

They can use outlets such as Medium , LinkedIn, and even their own company blog to write about their experience or expectations for the event. Get in touch with industry organizations to help promote. In every industry, there are professional organizations who would be more than happy to help you promote your event.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Thinkers360

APRIL 7, 2024

He is a leading information technology and data center enthusiast who consistently delivers the latest and most credible solutions to the industry, globally and in vast geographical and vertical coverage terrains. Network with integrity, humility, and a servant’s heart, seeking to uplift and support others in their journey.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Work Management Advertising Agencies 52

Content Standard

APRIL 7, 2016

There’s some great content to be found on LinkedIn—unique perspectives and insights come from sources like Bill Gates, Richard Branson, and James Altucher. But this star-power at the top misrepresents the bulk of LinkedIn’s published work, which is crowdsourced from its non-celebrity user base.

Linkedin 42

Linkedin B2B Thought Leadership Paid Search Agency Lead Scoring 42

Lenny's Newsletter

SEPTEMBER 5, 2023

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. Dylan’s the kind of guy who’s always been a mover and shaker, with connected people in the industry ever since he was a teenager. For your first set of customers, trust is the key.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

The ABM Agency

FEBRUARY 19, 2023

Start by looking at factors such as company size, industry verticals, budget constraints, decision makers involved in the buying process etc., Additionally, you can use social listening tools to monitor conversations related to your industry and identify opportunities for engagement.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

The ABM Agency

FEBRUARY 19, 2023

Start by looking at factors such as company size, industry verticals, budget constraints, decision makers involved in the buying process etc., Additionally, you can use social listening tools to monitor conversations related to your industry and identify opportunities for engagement.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

Convince & Convert

FEBRUARY 7, 2012

Arnie Kuenn is the president of Vertical Measures, a search, social & content marketing company . From a market research perspective, this means that you’ll focus on the people that have been asking questions concerning your industry and your niche market. LinkedIn Answers. He is author of Accelerate!

Verticals 118

Verticals Linkedin Network Marketing Communities 118

WriteSpark

MAY 4, 2011

You need a writer with experience in certain project types, vertical industries, or writing styles. How to Find a Good Freelance Writer on LinkedIn. LinkedIn is also a good tool for maintaining your resource lists of freelance writers and other creative professionals such as graphic designers and web developers.

Copywriting 120

Copywriting Ideal Customer Profiles Verticals Linkedin 120

WriteSpark

MAY 4, 2011

You need a writer with experience in certain project types, vertical industries, or writing styles. How to Find a Good Freelance Writer on LinkedIn. LinkedIn is also a good tool for maintaining your resource lists of freelance writers and other creative professionals such as graphic designers and web developers.

Copywriting 120

Copywriting Ideal Customer Profiles Verticals Linkedin 120

Zoominfo

OCTOBER 22, 2021

Business development concerns everything your company does to expand its operations, from the collection of newly qualified leads (prospecting) to networking at scale. Shift that priority to your business developers when your immediate plans involve some of the following: You’re expanding into new industries or targeting new verticals (e.g.,

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

NuSpark Consulting

MARCH 3, 2016

Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. That’s because online releases are submitted to major search engines, industry journals and social networks. Post it out on LinkedIn groups, Facebook, and Google+. Industry Associations. Newsletter.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Content4Demand

APRIL 7, 2021

Rather than speaking directly to customers, sales enablement assets prepare your sales team to make the most of every conversation with a prospect, whether that’s in person, over the phone, through email or via social media networks. In the absence of face-to-face communications, this kind of content is more vital than ever.

Bundling 65

Bundling Verticals Paid Search Agency Stats 65

Litmus

OCTOBER 5, 2022

Follow Aaron on LinkedIn and Twitter. And in the verticals where my team operates, we get to apply all of those things to help organizations who are trying to make a positive difference in the world. Follow Fernando on LinkedIn. Follow Jell on LinkedIn and Twitter. Aaron Beatty (he/him). What’s not to love? See you there!

Marketing AI 108

Marketing AI Advertising Agencies Enterprise Management Work Management 108

Zoominfo

AUGUST 26, 2021

Business development concerns everything your company does to expand its operations, from the collection of newly qualified leads (prospecting) to networking at scale. Later on, we’ll look at the potential benefits of investing in high-end business development specialists able to introduce your product to new industry vectors.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

NuSpark Consulting

DECEMBER 9, 2012

Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well. Online releases are submitted to major search engines, industry journals, and social networks. With LinkedIn, promote your white paper in a form of discussion. . Industry Associations. Newsletter.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Outbrain

AUGUST 1, 2021

Shoes R’ Us is running a remarketing campaign via an ad network that works with this entertainment site. When you create a campaign with a particular ad network, the network will provide you with a small piece of code (called a pixel tag) to add to your website. Here’s how to set conversion tracking with Outbrain.

Paid Content 66

Paid Content Cost per Acquisition Cost Per Click Click Rate 66