The Lead Agency

APRIL 14, 2024

The content type on TikTok needs to be more informative and useful (most people won’t stop to view a promotion video), but product insights, explainer videos, and how-to videos can all have great appeal. This could guide product development and promotional strategies. At its core, virality is about resonance.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Albacross

APRIL 23, 2019

Image Source: HubSpot. One of the great tools that can help you with your inbound marketing efforts is HubSpot Inbound Marketing software. One of the great tools that can help you with your inbound marketing efforts is HubSpot Inbound Marketing software. HubSpot lets you enjoy their excellent set of tools for free.

Inbound Marketing 94

Inbound Marketing Traffic Search Marketing Tactics 94

Optinmonster

FEBRUARY 21, 2024

Now that Emil’s epic post was live, it was time to promote. He got Hubspot VAR Inbound Marketing certified, Google AdWords and Google Analytics certified, Hootsuite certified, and completed about 3-4 other marketing-related educational programs. They would have to also promote that content if it was going to be successful.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Oktopost

JUNE 14, 2021

A landing page link can ask for further contact details should someone visit your web page – perhaps with a timed call to action such as a temporary promotion. Traffic can also be aided via running time-limited promotions via sponsored posts on social media or through influencer sponsorships. . What is a Viral Contest?

Demand Generation Agencies 148

Demand Generation Agencies Demand Generation Lead Generation Paid Content 148

Optinmonster

DECEMBER 28, 2023

According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. Yes, especially if you use emails to send promotional offers. So where do brands go to promote their holiday campaigns or Black Friday sales ? The number is more favorable for social media.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Vidyard

JUNE 15, 2020

Tactics that don’t go viral within the sales culture underperform. In this scenario, sales spiffs for using videos, competitions for top video, or making video certification a prerequisite for promotion can drive adoption. Morgan Jacobson HubSpot Principal Manager of Sales Strategy and Systems. Dan Wardle Vidyard VP of Revenue.

Video Marketing 125

Video Marketing Response Rate Cold Calling Hubspot 125

Optinmonster

DECEMBER 21, 2023

TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. But why stop there? These are things people will want to share.

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Hubspot

MARCH 9, 2021

First, they use a viral sound in their video, which can help them reach more users. Just as sounds go viral on short-form video platforms , so do special effects like this one. In this case, Adobe is already a household name, so these posts may inspire and celebrate, rather than promote. People's Revolt. Skillshare.

Brand Identity 101

Brand Identity Branding Viral Marketing Copyright 101

Huptech Web

JANUARY 29, 2024

To accomplish this, they use tactics like viral marketing, lеvеraging еxisting platforms in unconvеntional ways, and making innovativе product twеaks to spur rapid growth. Businеssеs lеvеragе happy customers to promote their products through word-of-mouth, rеfеrral programs, or social sharing.

Paid Content 52

Paid Content Growth Marketing Lead Ranking Word of Mouth 52

Hubspot

MAY 29, 2020

Grassroots marketing is similar to viral marketing because the goal is to create content that your audience wants to share. It might seem like grassroots marketing is about creating viral content, however, no grassroots campaign started that way. In 2014, the ALS ice bucket challenge went viral. Start hyperlocal.

Examples 101

Examples Campaigns Word of Mouth Paid Search Agency 101

SmartBug Media

MARCH 8, 2022

I found Michaela years ago after she published a viral blog on LinkedIn about her experience of being fired and what she was determined to do to not slow down her career aspirations. Christina Garnett - Senior Marketing Manager, Offline Community & Advocacy for HubSpot. Yamini Rangan - CEO, HubSpot.

Advertising Agencies 98

Advertising Agencies Work Management Paid Search Agency Marketing Management 98

Martech Advisor

MARCH 22, 2020

According to Hubspot's 2018 State of Marketing report, 74% of global organizations say that inbound is their ‘primary’ approach to marketing. Web content with virality factor. For example, let’s say one of your videos or articles became very popular among a certain set of readers and went viral.

Paid Content 98

Paid Content Advertising Channels Top of Funnel Advertising Agencies 98

Hubspot

FEBRUARY 19, 2019

At HubSpot, we decided to implement a strategy to see for ourselves whether Reddit can serve as a promising channel for the future. To investigate the benefits of advertising on Reddit, I first spoke with Josh Chang, a Senior Marketing Manager at HubSpot. However, it's critical you don't begin by promoting your own content.

Cost Per Click 77

Cost Per Click Advertisements Advertising CPC 77

Hubspot

APRIL 6, 2021

This viral video from HubSpot garnered over 760K views and shows how to take a buzzy topic, like Game of Thrones, and apply it to your brand. Shareable content is also easy to digest – there's a reason why the most viral videos are typically from TikTok and Instagram Reels. Promote your Facebook Page everywhere.

Facebook 94

Facebook Social Media Viral Marketing Custom Publishing 94

Hubspot

JANUARY 5, 2021

See what HubSpot marketing experts are saying, below. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. "The In this instance, Chipotle collaborated with these content producers to create a fun, viral-worthy video. It can be as simple as that.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Hubspot

MAY 18, 2021

You might have a possible viral piece of content on your hands. For HubSpot's Service Blog, the daily email newsletter includes a question of the day. times the revenue of a standard promotional email.". You'll want to incorporate that into your design strategy and QA & testing process. Conduct A/B testing.

Research 101

Research Buyer Personas Open Rate Click Rate 101

Hubspot

DECEMBER 11, 2020

While it's understandable that you want to get as many people as possible on a promotional email list, tricking visitors into subscribing for something is not the answer. At HubSpot, we encourage companies to nurture leads rather than using unethical or desperate marketing tactics to trick them into signing up for something.

Ethics 101

Ethics Design Guidelines Amazon 101

Hubspot

MAY 14, 2019

Affiliate marketing is when an online retailer rewards a website with a commission for each customer they refer through their promotion of one of the online retailers’ products. The website, often called an affiliate, will only get paid when their promotion generates a sale. Brand Marketing. Buzz Marketing. Cause Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Hubspot

FEBRUARY 17, 2017

Well, you're in luck -- here at HubSpot, we've got an entire team of marketers to make recommendations. Read This Book If You: Want to boost the virality of your content. Would like to see marketing examples from SMBs that have gone viral. Jonathan Chesney , Product Manager, HubSpot Mobile Team: Creativity, Inc.

Amazon 78

Amazon Word of Mouth Advertising Agencies Viral Marketing 78

Martech Advisor

JANUARY 24, 2020

Content Marketing Course - HubSpot. If you are a beginner, you can get yourself acquainted with content marketing by enrolling in HubSpot’s content marketing course. You’ll learn how to develop the pillar-cluster model, start guest blogging, repurpose and promote content, and analyze the results.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Hubspot

SEPTEMBER 28, 2012

These are some examples of virality (the marketing kind) at its best. Thing is, viral marketing is not easy. Newsjack virality, that's what you can do. In other words, you can take something that's already gone viral, and piggyback on its success by creating your own awesome spin on it. So what can you do?

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

Vidyard

JUNE 15, 2020

Dan Wardle Vidyard VP of Revenue Tactics that don’t go viral within the sales culture underperform. In this scenario, sales spiffs for using videos, competitions for top video, or making video certification a prerequisite for promotion can drive adoption. Explain complex topics simply: Video lets you show and tell at the same time.

Video Marketing 65

Video Marketing Response Rate Cold Calling Hubspot 65

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Janet is all about promoting thought leadership and will encourage you to take rewarding actions.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Hubspot

JULY 5, 2012

Oh, and can you make it go viral, too? First of all, what a frustrating question; virality can never, ever be guaranteed. But there are some common qualities to many of the viral videos out there that we've started to notice. Why did this gem go viral? Keep it Short. And they did it in all of their videos.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Youtube 28

Sprout Social

NOVEMBER 11, 2021

Sprout integrations: Zendesk, HubSpot, Salesforce, Microsoft Dynamics 365. Scenario: Like winning the lottery, one of your products just went viral on a TikTok about simple life hacks. Scenario: For the upcoming year, your team is launching a global brand campaign that has slightly different promotions for each target market.

Digital Asset Management 118

Digital Asset Management Social Media Work Management Marketing Management 118

Martech Advisor

AUGUST 16, 2019

According to HubSpot , 61% of marketers want to improve SEO and their organic presence. HubSpot’s marketing statistics show that 65% of millennials speak to their voice-enabled devices at least once a day. Understand your audience and identify their favorite industry/brand for cross-category promotions.

Marketing AI 98

Marketing AI Marketing & Strategy Marketing Strategy Campaigns 98

Navigate the Channel

MAY 24, 2023

HubSpot has a good beginner’s guide you can access here. Remember that it takes nanoseconds for a bad experience to blow up on social, but it only takes seconds for a positive experience to go viral as well. How can offering incentives help in promoting my product? How can testimonials help in the product launch?

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Optinmonster

DECEMBER 14, 2021

Show targeted promotions : Show free shipping bars, share discount codes, promote flash sales, and more based on referral source, geo-location, previous on-site behavior, user’s device, etc. HubSpot is one of the world’s top CRMs available. HubSpot can be one of your best assets when it comes to sales and marketing.

Marketing Automation Services 125

Marketing Automation Services Budget Programs Enterprise Management Work Management 125

Hubspot

JULY 24, 2020

Ads, search results, and sponsored content that's paid to be promoted are common examples of this ad type. You can also use paid media to promote your company. You'll want to consider using owned media to promote your brand. Additionally, produce content, for example, ebooks and white papers, that promote your brand.

Advertising Agencies 96

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 96

SmartBug Media

FEBRUARY 1, 2019

Did you know that video is a great way to increase visitors, convert leads, nurture the qualified, and even help promote your awesome business? Video can be used to promote your latest and greatest. It’s also been reported by HubSpot that 43 percent of people want to see more video content from marketers. Okay, okay, it’s 2019.

Video Marketing 87

Video Marketing Paid Search Agency Budget Programs Ideal Customer Profiles 87

Hubspot

NOVEMBER 8, 2019

When I read the status update, I realized she was doing the Ice Bucket Challenge in an effort to promote awareness for amyotrophic lateral sclerosis (ALS) disease. This was in 2014 when the Ice Bucket Challenge went viral and raised $220 million worldwide. The best people to promote your brand are your current customers.

Social Media 52

Social Media Campaigns Media Viral Marketing 52

ClearVoice

JANUARY 26, 2024

Expand your relationship with your subscribers by providing content of value versus a series of promotions. Increased Social Sharing and Virality Gone are the days of the CEO bellowing, “How do we go viral?” Email Marketing Value Newsletters: Email is one of the most valuable channels you can own.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Stevens & Tate

MARCH 22, 2021

It’s why user-created content has gone viral so often on TikTok and it’s why you’ll have a better chance of going viral on TikTok as well. Branded hashtag challenges are a great way to get people to engage with your brand without being overly promotional. Create challenges – TikTok users love challenges.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Navigate the Channel

JUNE 19, 2023

Initiate a Challenge or Contest You may have participated in a social media challenge yourself or know someone who’s always on top of whatever is fresh in the viral-challenge world, so you know the power of a challenge. Challenges boost engagement, create user-generated content, and cleverly promote your company and your products.

Social Media 65

Social Media Media Curation Content 65

Hubspot

DECEMBER 26, 2023

Table of Contents How X Can Boost Your Sales 15 Optimization Tips to Boost Your Sales How X Can Boost Your Sales Like most social platforms, X offers advertising and promotional programs. Here’s what he had to say about post types: “Here’s the hard truth: there’s no strategy for going viral on LinkedIn or Twitter.

Twitter 67

Twitter Optimization Tips Display 67

Brandpoint

SEPTEMBER 16, 2019

The flywheel is, as Jon Dick of HubSpot explains, a “circular process where customers feed growth.” Obviously, every brand hopes their content goes viral, but creating content with that as the end goal is not a great idea. Earning Social Advocacy During the Buyer’s Journey. Employees as Company Advocates.

Buzz 98

Buzz Word of Mouth Thought Leadership Trust Marketing 98

Hubspot

OCTOBER 31, 2017

In fact, only 21% of consumers reported that they've received a memorable promotional email in the past two months, according to a study by Litmus. If you're a HubSpot customer, this is an easy email to replicate for your contacts through a fixed date or property-based workflows. 9) HubSpot Academy. 4) Amazon. 5) LinkedIn.

Personalization 101

Personalization Examples Hubspot Amazon 101