Hubspot

AUGUST 27, 2015

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. How to Find New Keywords.

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

Single Grain

JUNE 26, 2020

Want to grow your organic traffic by 20-100%? Looking for SEO techniques that'll increase your rankings and send you free, qualified traffic? Take Advantage of YouTube SEO. Unfortunately, this makes things much harder for those of us who rely on Google’s organic search traffic as a lifeline. Optimize for Voice Search.

Traffic 145

Traffic Paid Content SEO Organization 145

Hubspot

JANUARY 26, 2017

1) Diversify your traffic sources to keep earning visits from Google. Fishkin encourages a distributed content strategy designed to help you earn traffic from a variety of different sources. This approach ensures that your traffic numbers aren’t entirely contingent on people directly searching for your brand name. The solution?

Google 28

Google Contingency Planning Clickthrough SERP 28

Marketing Insider Group

MARCH 7, 2021

You can track everything from your website traffic to visitor demographics to help you improve your pages. Google Keyword Planner allows you to search for keywords and get their historical search volume statistics or traffic forecasts for specific lists of keywords. Analytics, Keyword Discovery & SEO. keywordtool.io

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

OCTOBER 22, 2010

is a utility that allows you to shorten a long URL, share it and then analyze the resulting usage of the link. Jing – Content is always king when trying to drive traffic to your site. This would be ideal when optimizing your website or coming up with long tail keywords to use in your blog articles.

Long Tail Marketing 28

Long Tail Marketing Tools Content Youtube 28

Hubspot

JANUARY 20, 2020

Most people searching for "skiing" aren't interested in reading a blog post about it — they're interested in seeing it visually via YouTube, or finding nearby locations so they can ski themselves. For instance, let's say you find there's high monthly search volume (MSV) on the long-tail keyword , "How to improve your open-rate.".

Keywords 84

Keywords Hubspot SEO Research 84

Hubspot

JUNE 15, 2010

Conversion forms convert traffic into leads. Long tail keyword - An uncommon or rarely used keyword. Small businesses should consider targeting long tail keywords. Facebook, YouTube and Twitter are popular social media websites. Traffic - The visitors to your site. Connect with HubSpot :

PageRank 28

PageRank SEO Long Tail Marketing RSS 28

Hubspot

OCTOBER 11, 2010

Most recently, we covered the website redesign topic in a webinar with HubSpot’s VP of Marketing, Mike Volpe. At HubSpot, we recommend that your blog is part of your site so that it attracts maximum SEO juices, e.g. www.yourdomain.com/blog or blog.yourdomain.com. Connect with HubSpot : Where should your blog live?

Marketing Websites 28

Marketing Websites Landing Pages Long Tail Marketing Digg 28

Hubspot

DECEMBER 12, 2011

Conversion forms convert traffic into leads. Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase. Small businesses should consider targeting long tail keywords , as they are lower difficulty and often have more qualified searchers.

PageRank 28

PageRank SEO Lead Scoring Lead Ranking 28

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Go for the relevant, long-tail keywords instead.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Single Grain

MAY 26, 2023

HubSpot State of Marketing Report 2023 ) 88% of online marketers who already invest in SEO plan to increase or maintain their investment through 2023. HubSpot State of Marketing Report 2023 ) Key Takeaway for Your B2B Business: These statistics should quickly silence anyone who tells you that SEO is dead or no longer effective.

Statistics 52

Statistics SEO B2B Marketing Long Tail Marketing 52

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com. A: There are similarities and differences.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Single Grain

OCTOBER 30, 2023

Updating the blog posts you already have can be just as, if not more, effective in driving more traffic to your website. Dive Deeper: Why You Should Update Content – Or Risk Losing The Traffic You Have [Case Study] The ROI of Updating Content Creating new content does bring in traffic, but it also has its drawbacks.

Lead Scoring 52

Lead Scoring Lead Ranking Ad Frequency Content 52

Single Grain

JULY 30, 2019

Long-Tail Keywords Only. If you are creating lots of little pages to rank for one specific long-tail keyword, you are going to get crushed. How many blog posts have you seen generating that much traffic and ranking for so many terms?! This has been outdated for a long time now. Sources for incoming traffic.

SEO 89

SEO Long Tail Marketing Lead Scoring Lead Ranking 89

Scoop.it

JULY 28, 2022

Balancing SEO with content is fundamental to the success of any website, regardless if your goal is to build traffic, rank for a specific keyword, or rank for multiple keywords. You can also measure your marketing success from tools like Google Analytics, Google Search Console, and HubSpot Marketing. Here are some tips.

SEO 107

SEO Lead Scoring Lead Ranking Content 107

Optinmonster

MARCH 19, 2024

IsItWP Headline Analyzer IsItWP Headline Analyzer tool lets you write click-worthy headlines that drive traffic, make people share your content, and rank better in search results. Questions: In this section, you’ll find long-tail keywords in question format. Fine-tune the blog outline structure HubSpot suggests.

Lead Ranking 91

Lead Ranking Resources Lead Scoring Tools 91

Hubspot

AUGUST 16, 2017

Over the last ten years or so, it feels like we've figured out a pretty standard content formula: publish a large volume of content to target long-tail keywords, and convert that organic traffic into leads via gated content offers. Source: Ahrefs long-tail keyword study. How Search Has Evolved. Topic Clusters.

Long Tail Marketing 78

Long Tail Marketing Lead Ranking Content Keywords 78

Hubspot

JUNE 18, 2012

So in tandem with your SEO efforts , why not utilize the power of paid search to help drive more traffic to your website, and turn those Googlers into new leads and customers? Or if you're a HubSpot customer, you can utilize our Keyword tool that exists within the software. Using the Traffic Estimator Tool. Think about it.

Adwords 28

Adwords Cost Per Click Lead Scoring Lead Ranking 28

BuzzSumo

FEBRUARY 21, 2017

You can drive higher shares, gain more links and attract significantly more traffic using a ‘less is more’ approach. Yes, you really can drive more traffic by publishing less content. Research from Hubspot to Neil Patel has also found that increasing content can increase both traffic and leads.

Webinar Metrics 111

Webinar Metrics Marketing & Strategy Case Study Case Studies 111

SmartBug Media

MARCH 18, 2020

Google can place your ads across its display network, which includes those millions of websites as well as Google properties such as YouTube and Gmail. Keywords: There is only so much information we can put into ads, but in the keywords section, we can add multiple single keywords, phrases, and even long tail keywords.

Paid Content 73

Paid Content Cost Per Click Google Ads 73

Hubspot

OCTOBER 23, 2018

And along with providing you current trends to freshen up your content, it can help you rank for more keywords and boost your organic traffic. Now, to garner as much organic traffic as possible, you know you should publish your Opening Day content on Opening Day, instead of a few days before or after. It’s called Google Trends.

Trends 75

Trends Google SEO Keywords 75

Moz

MAY 6, 2019

Form a long-tail keyword. A good rule of thumb is to focus on one long-tail keyword per blog post. A long-tail keyword is a very targeted search phrase that contains three or more words. And why should you focus on long-tail keywords for blog post titles? Think about how you read things online.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

ClearVoice

MARCH 19, 2020

In SEMRush’s The State of Content Marketing 2019 Global Report , an analysis of over 700,000 articles revealed long pillar-style blog posts of 3,000 words or more tend to get triple the traffic and quadruple the shares of a more standard 901-1200 word blog post. Note to you: Embrace long-form content.

Marketing Budget Creation 101

Marketing Budget Creation Sample Planning Top of Funnel 101

Hubspot

OCTOBER 9, 2019

You know you're a marketer when you're sitting in traffic on the highway, it's completely bumper to bumper, and all you can think about is " Why can't I drive traffic to my website like this? ". If you've struggled with driving traffic to your website, you're not alone. Content creation. Topic expertise. Paid advertising.

Paid Content 78

Paid Content Traffic Marketing Websites Lead Ranking 78

Hubspot

FEBRUARY 26, 2019

According to the 2018 State of Inbound report, 45% of marketers are investing more in YouTube over the course of this year -- more than any other marketing channel available to them. One increasingly important place to do that is on YouTube, a video distribution website used by the masses -- HubSpot included. YouTube SEO Tips.

Youtube 101

Youtube Optimization Video Marketing SEO 101

Hubspot

JANUARY 31, 2012

A year ago, one of HubSpot's customers, Steve Sheinkopf of Yale Appliance, went through a similar P&G strategy shift from outbound advertising to inbound marketing when he realized that "investing in old media may get you 100,000 eyeballs, but they're not qualified. Connect with HubSpot : Is There Still a Place for Advertising?

Paid Content 28

Paid Content Paid Search Agency Long Tail Marketing Mobile Advertising 28

Hubspot

FEBRUARY 9, 2015

If you have already done some keyword research and mapped out the groups you will target, here are a couple of tactics for finding long-tail phrases to include in the body of your content. HubSpot Keyword Tool. Video: YouTube, Vimeo, 99U, TED talks. The screenshot shows you where to find this feature on your dashboard.

Research 28

Research Process Long Tail Marketing Validation 28

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. of the internet’s video traffic and boasts 2 billion users.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Single Grain

JANUARY 29, 2020

Search engine optimization is the most significant source of attracting users for SaaS companies – d riving up to 68% of the organic traffic that they receive – yet only 11% of companies invest in content marketing. PDF Pro saw an increase in organic search traffic from 141 to 150K visitors per month. Let's take HubSpot for instance.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Hubspot

OCTOBER 10, 2019

At the HubSpot Blog, which gets a whopping eight million page views per day and has seen a 25% boost in traffic year after year , we've experimented with and written many key strategies that can make any blog successful. Know your target audience, and write for them," says Karla Cook, the HubSpot Blog's Senior Team Manager.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

Webbiquity

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. However, Facebook and Twitter send the most-engaged traffic as measured by average viewing spent time per visitor. There are 1.5

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. of the internet’s video traffic and boasts 2 billion users.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Hubspot

OCTOBER 27, 2011

Your emotional attachment to "traffic" is strong enough to make you jump in your car and seek gridlock. You watch YouTube for inspiration. You believe that traffic is a useless measure unless you can see how much of it converts into leads. Long-tail keywords are your best friend. Connect with HubSpot :

Inbound Marketing 28

Inbound Marketing Paid Search Agency Planning Lead Scoring 28

Hubspot

JANUARY 13, 2014

Ideally, you''ll make use of a closed-loop analytics solution so you''re able to see what happens to all that site traffic. Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. but an actual paying customer! Calls-to-Action.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Single Grain

AUGUST 24, 2023

Top-tier marketers will also be versed in leveraging tools like Google Analytics, Semrush or HubSpot, ensuring that they continually optimize campaigns based on real-time data. By identifying both short-tail and long-tail keywords, agencies can create content strategies that address specific queries.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Hubspot

APRIL 19, 2017

I helped launch Inbound Sales Day here at HubSpot, and I'm here to teach you how it's done. 3) A Virtual Conference by HubSpot 4) How to plan a virtual conference Set the vision Speaker outreach Creation of assets Promotion Go Live Analysis 5) Learning Lessons. Digital Agency Day , hosted by HubSpot and Unbounce.

Conference 69

Conference Lead Generation Work Management Marketing Management 69

nDash

AUGUST 18, 2021

Every day, YouTube visitors watch over one billion hours of video. We also learn from HubSpot that 54% of consumers prefer seeing videos from brands compared to other content forms—with.pdf content ranking last at 17%. For example, link building used to be the bread and butter of increasing search engine traffic. Ubersuggest.

Top of Funnel 52

Top of Funnel Content Marketing Long Tail Marketing Planning 52