article thumbnail

How to Harness the Roaring Trend of Animal-Inspired Workouts

Hubspot

Here are two trends we spotted in this direction, each presenting unique opportunities you can pounce on for wild profits: 1. A 2-day workshop offered by Primal Play brings in ~$663 per participant. Source: Google Trends, six months rolling average. With any fitness trend, you can usually count on fashion to follow suit.

Trends 69
article thumbnail

Why GA4 Is So Awful and What to Do About It

Marketing Insider Group

That’s what we thought when we first encountered Google Analytics 4. As the team at Marketing Insider Group, we’re always knee-deep in digital marketing trends, and GA4 has been a hot topic on our radar. It’s not just a new version of Google Analytics. Video Source: Google Analytics 2.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 6-Step Guide to Creating a Thought Leadership Content Program

Contently

We’ll walk through examples from organizations like Google, FedEx, Cigna, and more and break down the steps you can take to develop a thought leadership program of your own. FedEx uses both to establish itself as a thought leader in supply chain trends. What is thought leadership?

article thumbnail

Content Creation Workshop Roadshow | 7,000+ Miles in 100 Days

Hubspot

Early on in my career – dating back to 2010 when Google Analytics still let you view keywords that led to organic website visits – I sold enterprise-level search engine marketing services for a small startup in my hometown of Charlottesville, VA. Click here to learn more about and register for the content creation workshop. I loved it.

article thumbnail

What is Phygital Marketing? How to Use It and 5 Consumer Marketing Examples

Marketing Insider Group

Lots of B2B marketers seem reluctant to admit that all consumer trends end up making their way to B2B. A few weeks ago, I received an email from my good friend James Tennant from Converge that looks at trending keywords and phrases, as well as related questions and propositions from a range of B2B topics. Take Hilton for example.

Examples 357
article thumbnail

Why Improv Comedy Is the Next Big Marketing Trend

Contently

In 2015, UCB Theater taught a workshop for sales executives at Advertising Week titled The Art of the Pitch. According to Google, Key and Peele were searched three times more than Jim Nantz and Phil Simms, the actual Super Bowl announcers. — Google (@google) February 7, 2016. GoogleTrends pic.twitter.com/druQ6csd48.

article thumbnail

What is Good Engagement Rate?

Oktopost

Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Since 1998, Matt has presented at thousands of companies, conferences and workshops.