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7 Tried-and-True Lead Gen Hacks for When Your Lead Numbers Are Low

SmartBug Media

It’s nearly the end of the month or quarter, you view your marketing dashboard to check on your metrics, and you see that your lead numbers are not hitting the mark. Lead numbers can be impacted by a number of factors that are out of our control as marketers. Sample email copy. Get Started with Emergency Lead Gen Hacks.

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2020 Local SEO Success: How to Feed, Fight, and Flip Google

Moz

It does my heart good to see it, but here’s my completely unsentimental take on the challenges you face: The Internet, and Google’s local platforms in particular, are a complete mess. Google is the biggest house on the local block; you can’t ignore it. Level 1: Feed Google. And something beyond dollar, too: civic satisfaction.

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Running an Email A/B Test? How to Determine Your Sample Size & Testing Time Frame

Hubspot

For instance, I knew that you needed a big enough sample size to run the test on. I wasn''t sure how big was "big enough" for sample sizes and how long was "long enough" for test durations -- and Googling it gave me a variety of answers my college stats courses definitely didn''t prepare me for. But that''s pretty much it.

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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Lead generation is the number one challenge for marketers today. And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. Use these ideas as inspiration for your next lead gen campaign. Let’s get cooking.

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Building a Business Around Your Website: Post-Launch Learning for Growth

Adobe Experience Cloud Blog

Here is a sample agenda and the process to manage it: Introduction and reminder of the OKRs, available resources, and process that will be followed. Tools include Google Tag Manager, chatbots, tracking codes, tracking pixels, and lead gen forms with built-in analytics. Lead forms. Setting an Agenda. Email surveys.

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Opportunities for AI in Content Marketing Easily Explained

Content Marketing Institute

Reverse engineer Google to reveal key topics and terms. The Google algorithm, which uses a heavy amount of AI itself, is an example of a deep-learning system. Google’s search algorithm is so complex now that no one knows how it works, including Google,” Chris said. It is a form of deep learning.

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4 Genius Ways to Use LinkedIn Group Statistics for Lead Gen

Hubspot

Collect Insights for Generating Leads Outside of LinkedIn. You can almost think of appropriate LinkedIn Groups as a sample size of your prospects to figure out who they are and what they're looking for. After all, an owner and a manager do have different needs. You could then use those insights to inform your other marketing efforts.