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5 Key Takeaways from the HubSpot 2024 State of Marketing Report

DAGMAR Marketing

Every year, HubSpot releases a State of Marketing Report, which shares several helpful new industry trends and insights to help your business thrive all year. Below are five key takeaways from the HubSpot 2024 State of Marketing Report you may want to keep in mind as you navigate through the year. Personalization is key.

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How-To-Guide: Shopify and HubSpot Integration for Your New E-Commerce Solution

SmartBug Media

You may be considering using the e-commerce platform Shopify , integrated with the marketing automation platform HubSpot , to help sell your products and services. Tools to manage your business operations: Orders and fulfillment, Shopify shipping, local app integrations, payment methods, and more. Why integrate Shopify with HubSpot?

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How to Nail Interactive Presentations, According to HubSpot Experts

Hubspot

This post will outline the importance of interactive presentations and share tips from HubSpot experts for giving engaging, interactive presentations. In contrast, their neighbor may retain more information if they can follow along by reading a brief summary. Why are interactive presentations important? Use data representations.

Hubspot 97
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When Does a Custom Integration Make Sense?

SmartBug Media

In HubSpot, many existing integrations support what users crave: efficiency, greater functionality, and the ability to share data. Any connection developers have to write or build without the help of the HubSpot marketplace is a custom integration. You’ll explain the databases or systems and how they need to interact with HubSpot hubs.

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Martech’s moment of truth: Why product excellence beats slick sales pitches

Martech

Today’s consumers are digital detectives with a wealth of information at their fingertips. It categorizes a company’s social contribution, from fulfilling basic needs to creating positive change that benefits clients and society. Functional : Fulfilling basic needs (e.g., But those days are over.

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How to Deliver a Great B2B Sales Experience

Webbiquity

Image credit: Mikael Blomkvist on Pexels On one hand, there’s a sales quota you need to fulfill within a short span of time. It’s the entire experience surrounding it, from making it easy to find important information to minimizing friction in the sales process. Image credit: HubSpot No one likes to be pressured.

B2B Sales 188
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How to Leverage HubSpot’s Operations Hub to Manage Duplicate Records

SmartBug Media

We’ll then show you how HubSpot's Operations Hub helps with your RevOps process and removes duplicate records. Now, let’s look at HubSpot's Operation Hub and how it enables RevOps teams to focus more on business strategy than reactive data tasks. What Is HubSpot Operations Hub? What Is RevOps?