Hubspot

SEPTEMBER 20, 2011

Is Facebook applicable for B2B companies? With more than 750 million users, Facebook is useful for far more than just teenagers playing online games. The social network has become a representative sample of the world's population. Sharing Videos: Facebook isn't only about text. Absolutely!

Facebook 28

Facebook Paid Search Agency Companies B2B Thought Leadership 28

Webbiquity

APRIL 11, 2012

And just as there are significant differences in the results one will obtain from an intense training regimen vs. the occasional stroll, the MarketingProfs study points out that the “best in class” B2B social media performers are producing more than three times the number of leads from this channel than are “laggard” firms.

Social Media 100

Social Media Media Work Management Marketing Management 100

Hubspot

JULY 22, 2019

Even social networks like Facebook and Twitter are creating their own versions of video streaming. These ratings are used to estimate the percentage of the desired demographic on a particular channel through statistically relevant sampling. In contrast, online streaming platforms have been experiencing massive growth.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Hubspot

NOVEMBER 20, 2018

In June of this year, Facebook announced that it would add new features to its platform to make video more interactive. The social network would accomplish this video interaction in part, it said , "with polling for both Live and on demand videos, as well as gamification for Live.". Source: Facebook. Source: Apple.

Video Marketing 69

Video Marketing Television marketing Mobile Marketing Differentiation 69

Hubspot

AUGUST 15, 2012

If Facebook's dismal market performance wasn't a big enough hint, we'll just come right out and say it: advertisers need a little bit more love from the recently-IPO'd social network. So, what's the latest and greatest Facebook ad advancement? So, what's the latest and greatest Facebook ad advancement?

Facebook 28

Facebook Promotion CTR Sample 28

Hubspot

JANUARY 5, 2012

Facebook's social what? In simplest terms, a Facebook Social Plugin is basically a widget you can add to your website to extend the benefits of your Facebook marketing efforts beyond Facebook. Facebook currently boasts 11 of these Social Plugins. Let's clear up the confusion straight away.

Facebook 28

Facebook Social Marketing Planning Paid Search Agency 28

Hubspot

JUNE 1, 2011

More than half of Americans ages 12+ have a profile on one or more social networking sites. Social media usage isn't occasional, it's a habit. With more than half of Americans using social networks more than once per day, this is a clear indicator of the changing information consumption habits of B2C and B2B consumers.

Social Media 28

Social Media Media Social Networks Television marketing 28

Hubspot

FEBRUARY 27, 2014

Instead of spamming your alumni and asking them what restaurant they would want in a survey, you can simply use Facebook Graph Search and a few specific keywords to find the perfect spot. And before social media, alumni directories were the primary way for collecting alumni information and sparking alumni networking groups.

Blast Campaigns 28

Blast Campaigns Linkedin CAN-SPAM Social Media 28

Hubspot

JULY 11, 2012

To help get to the bottom of it, we analyzed a sample of 26 unique HubSpot emails that we sent to the same audience over a period of three months in 2012. Before we reveal the findings of this analysis, let’s cover the various link types we feature in our HubSpot email sends. Social Media Sharing Links.

Email Marketing 28

Email Marketing CTR Paid Search Agency Hubspot 28

Hubspot

DECEMBER 16, 2011

They covered everything from Facebook and Twitter to Pinterest and Reddit, and though the sample size is pretty small and doesn't always include the business pages, the results are interesting for social media marketers nonetheless. Like on Facebook, someone's Circles was also of interest. Viewers spend an average of 5.9

Social Media 28

Social Media Research Media Dwell 28

Hubspot

AUGUST 5, 2019

Although Facebook is one of the older social media networks, it's still a thriving platform for businesses who want to boost brand awareness. Because there are so many marketing options and opportunities on Facebook, It can be hard to tell which strategy is actually best for your brand. With over 2.38

Case Studies 77

Case Studies Case Study Paid Content Studies 77

Hubspot

JUNE 24, 2014

Many HubSpot customers will start to see dividends within their first three months of implementing an inbound approach to their marketing strategy -- but t he inbound machine takes a little warming up before you see results pumping out the other side. Before You Go: Fueling Up Your Inbound Machine. 2) Nurture Leads With Regular Email Updates.

Top of Funnel 28

Top of Funnel Marketing Automation Services Work Management Marketing Management 28

Webbiquity

APRIL 4, 2017

Sample review: “You no longer need to be a video geek to create awesome videos. Sample review: “Having an animation video custom-made would cost you a small fortune, but you can also use a video animation tool such as Goanimate…(It’s) an easy-to-use tool and it’s not expensive to create an animation. ” — HubSpot.

Marketing Automation Services 223

Marketing Automation Services Budget Programs Enterprise Management Video Marketing 223

Hubspot

APRIL 20, 2012

These are the people who most frequently talk about that brand on their own social networks. Remember, Klout connects to twelve different social networks (with more to come). Thus, this list is providing an aggregate grouping of people who frequently talk about you across multiple social channels.

Brand Identity 28

Brand Identity Branding Top of Funnel Paid Search Agency 28

Hubspot

JUNE 15, 2012

But even with all that information, there is still some stuff that can't be gleaned without just taking the time to poke around in the social networks. But when you do take the time to investigate the nooks and crannies of popular social networks. Use Foursquare Like a Traditional Social Network.

Social Media 28

Social Media Social Marketing Media Social Networks 28

Hubspot

MAY 3, 2012

Rebecca Corliss has been the point-person at HubSpot to harness the power of the intern since she started our internship program that now extends across all departments in our company. “I wanted all marketing interns to have consistent training and mentoring during their time at HubSpot. 2) Strong Social Media Presence.

Work Management 28

Work Management Marketing Management Sample Paid Search Agency 28

Optinmonster

NOVEMBER 27, 2023

Then check out this list from HubSpot. 14 Real-Life Examples of CTA Copy YOU Should Copy – HubSpot explains exactly why each example works and which features you should emulate. Product Descriptions that Sell: Template & Sample – Made Urban provides a small hub for optimizing your product description copy.

Copywriting 108

Copywriting Template Work Management Marketing Management 108

Hubspot

DECEMBER 11, 2013

Yes, we''ve got big stories -- remember when Facebook tried to buy Snapchat for $3 billion ? -- but it''s the updates to our favorite platforms, the ones we use all the time for our marketing, that matter the most. The 3 Most Important Facebook Updates of 2013. 1) Facebook introduced social search with Graph Search.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Hubspot

OCTOBER 27, 2014

You''re the hottest new social network to totally maybe make Facebook irrelevant. Here''s a sampling I recommend due to their unique blend of easy-to-recognize and easy-to-execute. If you end up making any of these costumes -- send pictures to @HubSpot ! 5) Flappy Bird. 18) Google Algorithm Update. 19) Emojis.

Web 2.0 28

Web 2.0 Paper Inbound Marketing Sample 28

Hubspot

DECEMBER 9, 2011

(Source: Social Media Examiner ) Bonus tip: need ideas for all that content? A study from Argyle Social shows that (in their sample) tweets with hashtags got 5% fewer click-throughs than those without hashtags. Source: Social Media B2B ). Source: Social Fresh ). Here’s 100 of them to get you started.

Social Media 28

Social Media Social Marketing Tips Media 28

Webbiquity

APRIL 25, 2017

They improve information retention by up to 65% , increase engagement, and generate more likes and shares on social networks. Sample review: “Pixabay.com (offers) thousands of copyright-free images that can be used on your blog or even for commercial use.” ” — Social Media Today. They can help with SEO.

Video Marketing 213

Video Marketing Marketing Automation Services Best Practices Sample 213

Webbiquity

FEBRUARY 7, 2017

Sample review: “Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts? ” — HubSpot. Showcase reviews: HubSpot, Likeable Media, Siasat. Sample review: “Paletton is another great design tool for marketers who lack in overall design. ” — HubSpot.

Marketing Automation Services 100

Marketing Automation Services Design Tools Best Practices 100

Hubspot

JULY 31, 2014

Even though "network" is in the name, I don''t think of most social networks as actual networking sites. For me, Facebook is for friends. That''s the one social network that I actually use for networking. Now, I don''t keep up with my LinkedIn networking as well as I should.

Linkedin 28

Linkedin Network Marketing Social Networks Profiling 28

Hubspot

OCTOBER 12, 2012

Early in its fourth season, the network piloted "OxygenLive" on the East Coast. The show, a "social viewing party" with talent from the show, pulled comments and conversations from social networks into a hub. Pretzel Crisps' "Social Sampling" Program. Walgreens' SoLoMo Foursquare Program.

Examples 28

Examples Work Management Advertising Agencies Marketing Management 28

Webbiquity

MARCH 23, 2017

Sample review: “LinkedIn Pulse is a mobile app that pushes news feed of your selected topic to your device. Sample review: “You can re-purpose some of your best content for Medium.com. Sample review: “Use Issuu to create your own digital magazines or present PDFs in a new format (such as reports, whitepapers, guides, or ebooks).”

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Hubspot

FEBRUARY 17, 2012

To do so, group blog articles by topic (for HubSpot customers, export Blog Analytics and then sort in Excel) and then take a look at the views for those individual blog posts. Look at your traffic sources granularly to see how much traffic and how many leads each social media site is referring to your website. Use Your Analytics To.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Analytics Lead Scoring 28

Webbiquity

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Sample review: “Twittercounter is a great Twitter service that offers updated statistics of your followers, the users you’re following, and daily tweets.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Hubspot

OCTOBER 31, 2014

From what, Facebook News Feeds? Think: Facebook Timelines turned into memoirs -- that kind of thing. He has also staunchly believes the internet doesn''t make us dumber, and that social networks aren''t a waste of time at all. "If Of course, in the real world, you''d be reprimanded, sued, or fired for plagiarism.

Class 28

Class Course Sample Twitter 28

Hubspot

OCTOBER 28, 2012

Search engines and social networks will roll out a new feature one week, then BOO! Facebook Brand Engagement Grows 896% [Study], From Search Engine Watch. Hey, remember when Facebook profiles were just a long wall of comments instead of a timeline organized by year? My, how time flies!

Twitter 28

Twitter Paid Search Agency Ad Frequency Mobile Advertising 28

Hubspot

MARCH 15, 2012

It makes sense -- the bigger the sample size, the more legitimate the results, right? Socialnomics reports that for the world's largest brands, 25% of search results return user-generated content from review sites, blogs, and social media updates. How to Generate Online Reviews for Your Business.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Hubspot

JANUARY 14, 2013

1) Social Media Manager. According to the 2012 State of Inbound Marketing , 43% of B2B companies and 77% of B2C companies have acquired a customer Facebook, and 40% of B2B companies and 55% of B2C companies have acquired a customer through Twitter. I f you aren't one of those businesses, it's time to ramp up your social media efforts.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

JANUARY 15, 2015

Nowadays, 9 out of 10 people are looking at online product reviews, posts on social networks, and so on before making a purchasing decision. At HubSpot, we call this "smart content.". Update your cover image on Twitter/Facebook showing a happy customer. Our social media cover photo templates should help you with this!

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Single Grain

APRIL 6, 2020

Here are a few examples of what engagement marketing may look like: A Facebook group that regularly asks members their opinions about new products, suggestions for what they’d like to read in a blog or concerns about new policies. ” Here are some of the best online tools specifically for improving customer engagement: Sprout Social.

Ethics 138

Ethics Word of Mouth Marketing & Strategy Class 138

Hubspot

APRIL 17, 2018

A Facebook page," for instance, isn't a wrong answer, but it doesn't give you context around how a business would use this page in their marketing strategy. Between videos, ebooks, blog articles, photos, podcasts, webinars, SlideShare, Facebook, Twitter, LinkedIn, and Pinterest. How do we do it all?". Should we still do it?

CMO 76

CMO Lead Ranking Top of Funnel Hubspot 76

SmartBug Media

DECEMBER 23, 2022

Sample products to give prospective customers a “taste” of your product. In addition to providing content, you should stand out from the crowd with excellent offerings and customer service: Address customer objections through customer service platforms or social media channels. Offer free demos or samples.

Paid Content 52

Paid Content SMS FAQ Sample 52

Hubspot

MAY 18, 2012

Earlier this year, we profiled five brands that have each built themselves a solid marketing presence on Instagram, the popular photo editing and sharing social network so often linked to Twitter and Facebook updates. In fact, a Facebook study just recently confirmed this very philosophy!

Paid Search Agency 28

Paid Search Agency Brand Identity Branding Companies 28

Hubspot

DECEMBER 11, 2019

LinkedIn is one of — if not the — most effective social networks for selling. Here’s a sample summary: "As a senior account executive for Briton Foods, I get to work with corporations to reinvent their food and beverage programs and make them healthier, tastier, and cost-effective. Final Tips. How to Prospect on LinkedIn.

Linkedin 94

Linkedin Ideal Customer Profiles Lead Ranking Profiling 94