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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Potential customers naturally want to hear about other people’s experiences before they invest in anything; seeing and hearing their peers attest to the effectiveness of your offerings builds trust in your brand. Video marketing has become a vital and productive tool for businesses in almost every sector.

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6 Facebook Features Marketers Overlook

Sprout Social

Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. Since 2004 countless new Facebook features have been released for you to use to meet your business objectives. billion monthly active users. Like Pages as a Brand. Click Save.

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Nine Benefits of Using Social Proof in Marketing

Webbiquity

Our peers’ choices impact our decisions and actions, according to social proof research. Guest post by Chris Tweten. Social proof is a powerful tool for marketers who know how to use it effectively. In a nutshell, it’s word-of-mouth, magnified exponentially by the Internet. Image credit: Karsten Winegeart on Unsplash. Similarity.

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How to Deliver a Great B2B Sales Experience

Webbiquity

Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. By not tapping into the specialized Facebook B2B targeting tools , businesses might be missing out on reaching these professionals in a personalized manner. What is B2B Sales Experience?

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

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What is Social Selling? A Full Guide for B2B Brands

Oktopost

In fact, according to LinkedIn , 78% of social sellers regularly outsell their peers who don’t use social media in their sales processes. How to Do Social Selling on Facebook. Users are also ranked in their industry as well as their personal network, giving them a better idea of how they compare to their peers.

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Executive Insights: Leveraging the Power of Webinars for Virtual Learning

Marketing Insider Group

I found that one of the best ways to learn is to network and attend events with your peers and learn from fellow subject matter experts (SMEs). Whether it is Zoom meetings or physical events pushed on-line via webinars and virtual events, this element of digital transformation has become ubiquitous. I drank the “webinar Kool aid” long ago.