SendX

MAY 30, 2019

You don’t need existing email lists to launch blockbuster email campaigns that generate word of mouth. Whether you have a list or not, you’ll discover exactly how to use email to drive word of mouth marketing success for your brand leveraging email. What you need is a carefully crafted email sequence.

Word of Mouth 156

Word of Mouth Email Campaigns Campaigns Generation 156

Benchmark Email

MAY 31, 2023

As email marketers, our primary goal is to create email campaigns that engage our subscribers and drive conversions. We must navigate the line between promotional and intrusive, ensuring that our campaigns respect our subscribers’ time and privacy while still achieving our business objectives.

Ethics 98

Ethics Promotion Email Marketing Advertising Benchmark 98

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. Boost Your ROI.

Promotion 141

Promotion Examples Landing Pages Click Rate 141

Optinmonster

JULY 2, 2021

Squarespace is primarily a website builder, and Mailchimp is an established (and popular) email service provider (ESP). That’s why, today, we’re going to look at Squarespace email campaigns vs. Mailchimp vs. OptinMonster to answer the following questions: which one offers the best BEST optin forms for growing your list?

Email Campaigns 84

Email Campaigns Campaigns Budget Programs Trigger Marketing 84

Belkins

MAY 19, 2020

E-commerce becomes a strong, influential form of economic activity for the business sector, and emails are the best channel of communication between a business and its audience. Of course, it is not a piece of cake to create an effective drip email campaign that ensures profit and growth for your business.

Email Campaigns 105

Email Campaigns Campaigns Top of Funnel B2B 105

SendX

DECEMBER 7, 2023

Step right up to learn how to hit the jackpot with your casino email marketing strategy! With more than 50% of players returning to casinos because of being emailed about promotions, it's a sure bet for engaging with your audience.

Email Marketing 287

Email Marketing Marketing & Strategy Marketing Strategy Email Campaigns 287

Hubspot

FEBRUARY 6, 2020

Consider this: you spend months creating a campaign to promote a new product launch, but once you've executed the campaign, you're noticing numbers are lower than you expected. People are looking at the blog posts and videos you posted on social, but unfortunately, there's almost no traffic from email.

Email Campaigns 101

Email Campaigns Campaigns Research CTR 101

DotDigital

MAY 6, 2021

This makes it easier than ever to design automated email marketing campaigns that are relevant and timely. . Welcome emails are a central pillar in ecommerce email marketing. They experience higher open rates and engagement rates than any other email campaign. Loyalty campaign .

eCommerce 101

eCommerce Email Campaigns Email Marketing Campaigns 101

Optinmonster

MAY 4, 2021

Are you looking for the perfect Mother’s Day promotional ideas to honor and celebrate moms everywhere? That’s why, in this post, we’re going to share 7 Mother’s Day promotional ideas that you can use this year. 7 Mother’s Day Promotional Ideas. Ready to get started? Let’s get started.

Promotion 101

Promotion Budget Programs Tools Landing Pages 101

Fount Media

DECEMBER 18, 2022

Email marketing is a great way to connect with your customers and keep them updated on your latest products, services, and promotions. But sometimes, email marketing can feel stale and boring. If you want to add a little fun and interactivity to your email marketing campaigns, consider using a data-appending.

Email Campaigns 52

Email Campaigns Interactive Marketing Email Marketing Campaigns 52

Delivra

MAY 8, 2019

Spring: One of the best seasons for cleaning, starting fresh, and—sending email campaigns? It’s also the perfect opportunity for marketers to freshen up their spring email campaigns with interesting and personalized content. We’ll also provide some of the best spring emails as examples to use for inspiration.

Email Campaigns 68

Email Campaigns Campaigns Landing Pages Email Marketing 68

SmartBug Media

JANUARY 19, 2023

By creating a segment to exclude Gmail and Hotmail subscribers who hadn't engaged in the last 30 days, we were able to bump those open rates back up and earn more credibility in those inboxes, which led to fewer emails ending up in spam or the promotions folder.

SMS 98

SMS Email Campaigns Campaigns Open Rate 98

Hinge Marketing

FEBRUARY 27, 2020

When used strategically, one research report can fuel an entire year’s worth of marketing campaigns. Here are 27 different content distribution ideas to promote your primary research. Webinar snippets — Take the on-demand webinar video file you have and isolate 1-3 minute clips to be promoted on social media, web pages, email and more.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Mailmunch

MAY 31, 2021

Email marketers are always finding ways to improve conversions. Many email campaigns are run to increase engagement, generate more leads, and boost revenue. This isn’t all talk but is proven by numbers that state that flash sale emails: Can increase click-to-open rates by 74%. What is a flash sale? Duration of the sale.

Email Campaigns 55

Email Campaigns Campaigns Urgency Marketing Ad Building 55

Fount Media

DECEMBER 16, 2022

Email marketing is a powerful tool for promoting healthcare products and services. But how do you know how much to spend on email campaigns? We’ll discuss that question and other considerations when planning and executing your email marketing strategy.

Promotion 52

Promotion Email Marketing Service Product 52

Direct Response Coach

DECEMBER 9, 2013

I just finished reading an interesting article in B2B Online that provided details on a failed email campaign for Level 3 Communications, a multi-national telecommunications company. Over a five-month period at the end of 2012, the company created and executed an email campaign to promote an unspecified product or service.

Email Campaigns 100

Email Campaigns Campaigns Promotion Email Marketing 100

Benchmark Email

MAY 31, 2023

As email marketers, our primary goal is to create email campaigns that engage our subscribers and drive conversions. We must navigate the line between promotional and intrusive, ensuring that our campaigns respect our subscribers’ time and privacy while still achieving our business objectives.

Ethics 40

Ethics Promotion Email Marketing Advertising Benchmark 40

The Point

NOVEMBER 10, 2014

The email campaign below from Integra , a regional provider of business voice and data solutions based in Vancouver, Washington, gets high marks for promoting content – in this case, a “buyer’s guide” – but on all other counts, the email reads like the opening to a term paper, not the hard-hitting, action-oriented lead generation campaign (..)

Email Campaigns 100

Email Campaigns Demand Generation Agencies Campaigns Copywriting 100

Webbiquity

JULY 30, 2020

You should also use your website to promote speakers and sponsors, and announce partnerships as they come onboard. You can highlight these announcements with posts on social media and email blasts. Build anticipation with a serial content strategy and steadily promote content leading up to your event.

Planning 334

Planning Event Marketing Marketing Plans Blast Campaigns 334

distribion

JUNE 7, 2017

Here are two ways to transform your next email campaign to adopt this marketing mentality. Before every marketing email, ask yourself why you are sending the email and what goal would you like to achieve. Starting with these two tips can make a difference for your next email campaign, but you shouldn’t stop there.

Email Campaigns 53

Email Campaigns Campaigns Blast Campaigns Conference 53

KoMarketing Associates

JULY 7, 2015

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. Email Blasts / Newsletters. App Notifications.

Marketing Management 120

Marketing Management Online Marketing Promotion B2B Marketing 120

Litmus

APRIL 17, 2024

With just a few clicks, you can transform promotional offers and product reveals into engaging brand experiences that drive subscribers to take action that are perfect for both B2B and B2C audiences. How to use Interest Signals Unsure where to get started with Interest Signals?

Click Rate 96

Click Rate Display Email Campaigns Validation 96

Content Standard

MARCH 20, 2017

As Mark Twain said after his latest marketing promotion, “The reports of the death of the email campaign are greatly exaggerated.” ” As any marketing maven knows, email lives, with a vengeance, and remains one of the biggest hammers in any marketer’s toolbox. Let’s find out. Expired Lists.

Email Campaigns 46

Email Campaigns Campaigns Sales Genius SMB 46

Predictive Response

MAY 31, 2019

Sending boring, robotic, or cliche emails is one of the quickest ways to lose the interest of your readers, and it may. Choosing the right voice for your email campaigns can drastically shift the way. While some businesses see better results with emails that are direct and more corporate, other brands. your subscribers.

Email Campaigns 40

Email Campaigns Automation Tips Campaigns 40

The Point

APRIL 23, 2013

Two email campaigns that arrived in my inbox recently serve as useful illustrations of how best to promote informational content. The other, from email marketing software provider ExactTarget , drives action by communicating the value of the content in concise, compelling language. Using email to promote content?

Email Campaigns 100

Email Campaigns Campaigns Copywriting Demand Generation 100

Predictive Response

JUNE 17, 2019

After you receive a new subscriber and they have verified their subscription, send your first automated email. Within the same-day email you send, share your website’s about page, especially when promoting a nonprofit. By using email automation software in conjunction with a proper workflow strategy, learn how to.

Email Campaigns 40

Email Campaigns Automation Campaigns Effectiveness 40

Martech

MARCH 14, 2024

Here are this week’s AI-powered martech releases: xSession AI’s AI Incentive Optimization is a tool for ecommerce retailers that autonomously manages on-site promotions in real-time, aiming to increase promotional yield or revenue without using consumer personal data. Business email address Subscribe Processing. Get MarTech!

Marketing AI 105

Marketing AI Enterprise Management eCommerce User-Generated Content 105

Zoominfo

MAY 19, 2020

The CAN-SPAM Act, enacted in 2003, establishes requirements for commercial messages , gives recipients the right to have you stop emailing them, and spells out penalties for violations. The key takeaway is this: You can send cold emails—you just have to make sure you’re following the guidelines set out in the statute. Opt-Out Method.

CAN-SPAM 317

CAN-SPAM Opt-out Opt-in Marketing Automation Services 317

Brandpoint

MARCH 14, 2024

In our latest PR survey , 200 PR professionals shared how they promote and distribute branded content to elevate their brand visibility and engagement. How to promote branded content Effective distribution and promotion strategies are essential for maximizing the reach and impact of branded content campaigns.

Brand Identity 62

Brand Identity Branding PR Distribution 62

SmartBug Media

JUNE 20, 2023

Klaviyo is a powerful marketing platform that enables businesses to build and sustain good relationships with their customers through automated emails, SMS messages, and more. By integrating Klaviyo with Mindbody, businesses can easily create personalized email campaigns for clients based on their activity within the Mindbody platform.

Churn Rate 98

Churn Rate SMS Marketing Automation Services Class 98

The Point

JULY 25, 2014

How much better would this campaign be if it promoted the value of the assessment WITHOUT introducing the product? Here is a content offer that purports (on the surface) to offer an honest evaluation of code vulnerability, but is in effect an invitation to a sales pitch.

Email Campaigns 100

Email Campaigns Design Campaigns Demand Generation 100

The Point

SEPTEMBER 12, 2013

Social sharing icons provide the recipient the opportunity to share your content and extend the reach of your campaign. Follow” icons promote your company’s social media channels. Fulfill downloadable offers via email (using a link, not an attachment). Don’t confuse social “sharing” icons with “follow” social icons.

Email Campaigns 100

Email Campaigns Campaigns B2B Copywriting 100

The Point

OCTOBER 20, 2011

why leveraging social media to improve interaction with current customer can have a more immediate impact than marketing, branding and promotion (Page 9). In sum, the Radian6 email demonstrates a simple truth of content-based demand generation: you don’t need to sing the praises of your product to be effective.

Email Campaigns 100

Email Campaigns Salesforce.com Campaigns Demand Generation 100

Salesforce Marketing Cloud

DECEMBER 8, 2023

Make a new plan, Stan What is email marketing and why does it matter? Email marketing is a form of direct marketing that uses messages to promote products or services, send thought leadership pieces, or connect with their audience in other ways. For instance, most businesses are already paying for internet and email service.

Marketing Automation Services 115

Marketing Automation Services Email Marketing Paid Search Agency Work Management 115

The Point

OCTOBER 11, 2022

Report: What’s Working in Email Marketing Click To Tweet. What content strategies are successful B2B companies leveraging to create standout campaigns that promote further brand interaction? For more thoughts on how to get more from your email campaigns, watch our recorded Webinar: “ A Crash Course in B2B Email Creative.”.

Marketing Report 246

Marketing Report Email Marketing Co-Registration Privacy 246

Spiralytics

MARCH 13, 2019

However, email still remains one of the most effective channels for marketers to promote a brand’s goods or services. Digital marketing channels have expanded dramatically in recent years. This true for customers across all age groups.

Email Campaigns 54

Email Campaigns Campaigns Tips Email Marketing 54

Martech

FEBRUARY 1, 2024

How many emails do you think your most valuable Gmail users received on average per day in Q4? I’m guessing it was at least one hundred, with many revenue-seeking messages landing in the Promotions tab for mass deletions and/or general oblivion. Business email address Subscribe Processing. In your inbox.

Email Marketing 103

Email Marketing Google Click Rate Marketing & Strategy 103