Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. This will tell you how saturated the market is and the difficulty level to stand out. Once you’ve filmed and edited your video, there’s another step to complete before it’s ready to be published. Exciting stuff.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Buffer

SEPTEMBER 26, 2022

An Instagram bio is the section at the very top of every Instagram profile that displays: Profile picture Username Display name 150-character limit description Business category Contact info Link Instagram Shop Instagram Story highlights Your bio is the first point of contact and should reflect your brand and personality as much as possible.

Ideal Customer Profiles 81

Ideal Customer Profiles Profiling Impressions Sample 81

Sprout Social

OCTOBER 4, 2021

While your owned data serves as a critical input for your social strategy, it’s not telling you the whole story. Sprout’s tagging feature makes this type of analysis easy. Using tags, you can categorize your content in a way that makes sense for your business. Benchmark against competitors.

Advertising Agencies 124

Advertising Agencies Business Ideal Customer Profiles Advertising Benchmark 124

ConvertKit

JUNE 26, 2020

Utilize the “swipe up” feature for Instagram Stories (for accounts with more than 10,000 followers). You can tell a story that helps your followers envision themselves in a specific scenario, you can provide tips to help them overcome a problem or you can write an uplifting message to encourage your followers. Provide value.

Practices 81

Practices Best Practices Landing Pages User-Generated Content 81

Contently

APRIL 4, 2023

Most content marketers can pinpoint their highest-traffic pieces — but high-level metrics only tell part of the story. SeoQuake : Use this free browser extension to get instant data about any website or page, such as traffic, keywords, and meta tags (free Semrush account required). Take a beat and go deeper into your numbers.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

Optinmonster

DECEMBER 20, 2023

Search Volume Imagine search volume as the pulse of a keyword – it tells you how alive (or popular) a keyword is. For instance, a keyword phrase like “ best video editing app for instagram ” might not have the monthly search volume of “video editing app,” but it’s way more specific. Let me share a quick story.

Keywords 93

Keywords Paid Content SEO Lead Scoring 93

EveryoneSocial

APRIL 12, 2021

Your about section = your story. This is a great place to tell your story in 2,000 characters or less. Your opening lines should be how you “hook” a profile visitor in that tells who you are, what you care about, and what you aspire to do. Edit your profile URL. LinkedIn Profile Optimization Advanced: 7.

Ideal Customer Profiles 125

Ideal Customer Profiles Profiling Linkedin Optimization 125

Sprout Social

NOVEMBER 28, 2022

Stories have become as synonymous with Instagram as the term “link in bio.” If you haven’t refreshed your Instagram story ideas in a bit, this is your sign to do so. Instagram stories are a powerful feature to use to engage with your audience. How often do you use Instagram Stories? ??. Cute Instagram story ideas.

Branding 127

Branding Brand Identity FAQ Social Media 127

Magisto

OCTOBER 8, 2020

Select ‘edit colors’ Make it yours! With 25 million in stock footage – there is no telling where you story will take you. perfectly matches the pacing of your video, no editing experience needed! Be sure to tag us in all of your spooky creations @Magistoapp , and show us what you made with #magisto.

Template 98

Template Video Marketing Tagging Creativity 98

Unbounce

AUGUST 31, 2021

But as this copywriter—who’s very much human—will tell you, there’s nothing to fear. It means you can spend your time editing, refining, and optimizing copy for various personas and channels, not brooding over draft 4.5 Headlines, emails, ads, meta tags, even product descriptions—the possibilities are endless.

Marketing AI 145

Marketing AI Copywriting Landing Pages Work Management 145

Buffer

MARCH 29, 2023

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. I've been using it and I'd love to share my story and create UGC around my genuine experience.” Since then, she’s worked with several brands and charges up to $125 for one video.

Ideal Customer Profiles 96

Ideal Customer Profiles User-Generated Content Deliverability Social Media 96

Sprout Social

JUNE 17, 2020

With the introduction of Live streaming videos, an interest in brand authenticity and accessible editing apps, it’s easier than ever to dip your toes into the video marketing world. Editing the script. Knowing where to send the footage to be edited. You’ll be able to edit the caption and title but not much else.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Martech Advisor

DECEMBER 19, 2019

While it may not be easy to execute a campaign of such scale for every brand, a simpler alternative to this is tag-a-friend posts. With tag-a-friend posts, brands can encourage their followers to tag their friends in the post to boost brand awareness. Show, Don’t Tell. Use Instagram Shopping.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Scoop.it

JUNE 10, 2021

In this article, we will tell you all that you need to know about video curation. However, creating such content calls hours of planning effort, and you need to arrange the resources for the filming and editing. Depending on the nature of the video, you may want to edit them before sharing them with your circle. Need for Video.

Curation 76

Curation Video Marketing Content Advertising Mediums 76

Exo B2B

SEPTEMBER 18, 2020

Motion is captivating which is why a well filmed and professionally edited video can do most of the pre-selling for you, even close the deal in many cases. So a good rule of thumb is grab their attention with a solid photograph but tell the story with a slick video. The far right column is the most telling. Responsive.

Autoresponders 105

Autoresponders Tips Lock-In Eye-Tracking 105

Contently

AUGUST 31, 2016

It’s almost September, which means a few things: I’m going to have to stop wearing tank tops in the office; Joe Pulizzi just dropped off 17 orange suits at the dry cleaners; and it’s time for another edition of “Ask a Content Guy,” my monthly content marketing mailbag. This is just a starting point.

Content 99

Content Tagging Storytelling Budget Programs 99

BenchmarkONE

OCTOBER 20, 2022

Candid photos use Instagram’s dual camera tool, and you can differentiate them from other stories with the presence of a blue ring. . However, Instagram Reels are changing, and all videos under 15 minutes will now be considered a Reel with access to associated editing tools. Reels used to be bite-sized, 15 to 90-second videos.

Small Business Marketing 63

Small Business Marketing Business Ideal Customer Profiles Profiling 63

RebelMouse

JULY 6, 2022

RebelMouse technology includes a rich SEO toolset that guides content creators to think about the right search phrase behind every story. Click here for a full tour of the powerful SEO tools available in our editing interface. RebelMouse’s intuitive tagging and section functionalities help make content organization a breeze.

CMS Development 52

CMS Development SEO Paid Search Agency Guidelines 52

Vidyard

APRIL 3, 2019

Tell brand stories or explain the details of your product? Hide, add, or edit your videos If this is an old account, hide any videos that aren’t relevant to your customer journey, and make plans to update old ones. Spring-clean your channel in five steps: 1. If the viewer is interested, is it clear how to actually buy?

Youtube 117

Youtube Advertising Channels Branding Brand Identity 117

Hubspot

OCTOBER 13, 2020

These five elements encompass a customer success story — a transformation from a regular case study to an enticing piece of content that encourages a reader to explore what your company has to offer. This article omits both by showing you exactly how to turn a case study into a customer success story through an authentic writing style.

Case Studies 101

Case Studies Case Study Studies Work Management 101

Sprout Social

MAY 28, 2020

Plan tags and tracking now to report more effectively later. Sprout’s Asset Library simplifies asset management, letting you create, organize, edit and publish assets from a central location. Plan tags and tracking now to report more effectively later. Each tag should serve a specific purpose.

Social Media 87

Social Media Work Management Marketing Management Campaigns 87

Kaon

MARCH 21, 2017

Along with 3D AR experiences and virtual reality, Kaon’s High Velocity Marketing Platform also provides user analytics, 3D product catalogs, lab configurators, data-driven calculators, CRM integration, social sharing, interactive white boarding and customer text editing tools. Original article published on Trade Show Network News.

Interactive Marketing 100

Interactive Marketing Trade Show Paid Search Agency Advertising Agencies 100

Martech

JULY 24, 2023

Here’s how that email looked when I opened it: The only meaningful copy I could see was the preheader, the brand name (edited out here to avoid shaming), the promo code, alt text and footer copy, none of which is compelling enough to prompt me to click through. If you’re selling things without a compelling story, maybe not.

Budget Programs 89

Budget Programs Optimization Cross-Selling Opt-out 89

Vidyard

APRIL 30, 2021

Successful Customer Profile or Story 2.6 Solution Show-and-Tell (Short Teaser!) If you’ve worked with similar companies in the same industry, address that in your video and let the prospect know your success story and how you can help them moving forward. Successful Customer Profile or Story. News or Milestone ‘Congrats’.

Template 137

Template Video Marketing Top of Funnel Ideal Customer Profiles 137

Sprout Social

AUGUST 14, 2018

Facebook Stories is just one of the latest ways to delight your customers with visual content. Facebook brought Stories to the market after the format achieved phenomenal success on Snapchat. If you want your brand story to be a best-seller, you’ve got a better chance of finding your audience with Facebook.

Facebook 91

Facebook Branding Brand Identity Paid Search Agency 91

ConvertKit

OCTOBER 30, 2020

Nearly every day, I wind up reading a new story of a YouTuber becoming an overnight sensation—but for most creators, “going viral” is a terrible game plan. Use video tags to grow your exposure. Like the description, video tags help YouTube’s algorithm understand the contents of your video.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Conductor

FEBRUARY 22, 2022

The same goes for knowing all of the written components that make content more likely to rank well on Google , such as Title Tag, Meta Description, and Alt Tags. You’ll be expected to run site crawls to identify what helps your pages (ex: inclusion of meta tags) and what hurts it (ex: slow page speed, broken links).

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Metadata

AUGUST 24, 2021

Tell your guests in the promos what they can expect. Once we found clips we liked, I would write a few headline options for each and send to our video agency to edit the raw footage. But trust me, if you aren’t a video person (guilty), editing will consume too much of your time. Are they tagging people from their team?

Webinar Metrics 98

Webinar Metrics Paid Social Agency Paid Search Agency Classified Ads 98

EveryoneSocial

JULY 11, 2023

Review and edit. You can review and edit GPT-4’s responses before you copy and paste text to your intended social media platform. Tell ChatGPT what you need. Simply tell ChatGPT what you’re looking for using these prompts, and it’ll whip up some suggestions. Instead, focus on setting up the story. Embrace emojis.

Marketing AI 52

Marketing AI Work Management Social Media Marketing Management 52

Buffer

JULY 29, 2019

or you can plug a URL into a new tool and have it tell you what it thinks. Woorank will tell you all these things about your social profiles: Engagement rates Profile descriptions Profile cover photos URLs and contact info. have the proper meta tags in place, specifically with Facebook’s Open Graph protocol. That’s right.

Social Media 72

Social Media Social Marketing Media Dwell 72

NuSpark Consulting

JANUARY 15, 2016

“ People are often bored or put off by facts, but they never tire of hearing stories ” — Jay Conrad Levinson, Author “Guerilla Marketing” series of books. John was excited about the advantages the equipment offered, but he had to overcome the hurdle of the $130,000 price tag. This is a story within a story.

Case Study 100

Case Study Case Studies Studies B2B Marketing 100

B2B Marketing Traction

NOVEMBER 18, 2015

Photos and images of work activity, products being developed or used, fun events and stories about people or about your company – it’s all good on Instagram. A successful Instagram profile that tells your story and attracts and engages followers is well worth your marketing efforts.

Enterprise Management 120

Enterprise Management Work Management B2B Marketing Marketing Management 120

Hubspot

OCTOBER 25, 2019

Slugs are vital for SEO and permalinks because they tell search engines and web browsers how to index your site. When we talk about keywords in the context of SEO, we’re referring to words that tell the reader — and the search engine — what’s on your webpage. several words or a phrase), it might be, “How to create an Instagram Story.”.

SEO 68

SEO Long Tail Marketing Keywords Tagging 68

MKT1

JANUARY 11, 2024

Create & distribute relevant, high quality content across all formats and channels faster Video, audio, & visual content - Create or edit brand assets yourself that would’ve required specialists in the past. Often the first thing I tell companies I meet with to fix is this process. What is it? Who is it for?

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Metadata

AUGUST 16, 2021

Tell your guests in the promos what they can expect. Once we found clips we liked, I would write a few headline options for each and send to our video agency to edit the raw footage. But trust me, if you aren’t a video person (guilty), editing will consume too much of your time. Are they tagging people from their team?

Webinar Metrics 85

Webinar Metrics Paid Social Agency Paid Search Agency Classified Ads 85

Sprout Social

MAY 18, 2023

To edit your social copy quickly, use a free tool that detects passive voice like the Hemingway Editor. Know the story you’re trying to tell, and don’t overcomplicate it. For example, you can use the Tag Performance Report to compare different CTA styles across platforms, and make adjustments to your copy. The verdict?

Copywriting 127

Copywriting Social Media Practices Marketing AI 127

Contently

NOVEMBER 28, 2016

Compared to writing, reporting, and editing, it’s probably the least sexy part of the process. We’ve heard horror stories of brands spending six months approving one blog post. For context, this is how our workflow looks: Step 1: Compose story. In this first step, the writer composes the story. Step 2: Edit.

Branding 60

Branding Brand Identity Industry CMS Top of Funnel 60