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Metadata Editing: 6 Powerful Enterprise Use Cases

Brandfolder

But if you’ve ever tried to edit a metadata file, you’ll know that. Metadata can be an invaluable resource for gaining complete control of your data and digital file ecosystem.

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Marketo's Enterprise Edition and Revenue Cycle Management: Looking Under the Hood

Customer Experience Matrix

Enterprise Edition adds the complex security needed by large organizations but sticks to simple campaign flows. I finally caught up with Marketo for a briefing on their Enterprise Edition (announced in March) and Revenue Cycle Analytics (announced in May). Summary: Marketo continues to follow its own path.

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How Canva is approaching B2B customers with AI-powered tools

Martech

These are clear signs of a winning B2B strategy, which Canva’s marketing team had to adapt to accommodate a growing roster of enterprise tools and AI capabilities. The suite also has visual editing tools like Magic Eraser, Background Remover, Magic Morph and Magic Animate to clean up images and easily add effects. Magic Studio.

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Salesforce rolls out new edition of Marketing Cloud for small businesses

Martech

Today Salesforce announced Marketing Cloud Growth, an edition of Marketing Cloud designed specifically for small businesses. With help from AI, this edition makes it easy for marketers to segment audiences, create and execute email campaigns from text to image, optimize campaign performance and create unified customer profiles.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Enterprise edition that covers specific needs of larger organizations. Map out exactly what you want from a vendor and secure your event success. Key features: 200+ new RFP questions for hybrid and virtual event technology success. New footprint, reputation, integrations, and information security sections. Download the eBook today!

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76% of Marketers Say Video Was Most Important Form of Content in 2020

KoMarketing Associates

The Rise of Enterprise Marketing Video Content. Brightcove published the “Q2 2020 Global Video Index: Enterprise and Retail Edition” report, and data suggested that enterprise video viewers on computers rose 66% in the second quarter of 2020. In general, enterprise video viewers increased 93% in the second quarter.

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The Marketing Book Podcast: “B2B Social Selling Strategy” by Julie Atherton

The Forward Observer

A business leader, public speaker, consultant, and strategist with over 30 years of experience, she specializes in training and advising organizations from global brands to educational organizations and social enterprises on how to embed social media in their strategic development and growth.