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Age of SGE: How Will AI Affect Search Traffic in the Next Decade?

Top Rank Marketing

When in use, SGE will provide an “AI-powered snapshot” of information requested in a query at the top of the resulting search engine results page (SERP). As a result, Wall Street Journal reported that publishers expect to lose “between 20% and 40% of their Google-generated traffic” in a post-SGE landscape. using TikTok for search ).

Traffic 78
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What Is a SERP? Definition of a SERP

seo.co

The Basics of SERPs (Search Engine Results Pages). + The Main Elements of SERPs. Anatomy of an SERP (2020). + How Do Search Engines Choose Results for SERP? + How to Make Use of SERPs. Increasing Your Organic Rankings in SERPs. But what exactly is an SERP, and how can you use an SERP to your advantage?

SERP 111
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A Guide to Keyword Cannibalization: How to Find & Fix it

Conductor

Keyword cannibalization can occur when multiple URLs on your site rank for the same keyword. Understanding when keyword cannibalization is an issue on your site and how to fix it is one SEO strategy that will have a significant positive impact on your organic presence. A guide to keyword cannibalization.

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What to Look For in an SEO Analysis of a Website

Top Rank Marketing

Conducting a thorough SEO analysis of a website provides much more than a list of keywords. Keywords and current keyword rankings On-page content quality (length, readability, keyword inclusion, etc.) These scores summarize how your site’s SEO measures up to best practices or your SERP competition.

Analysis 135
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SEO Content Strategy: From Basic to Advanced

Top Rank Marketing

Just about everyone knows what SEO is these days, and nearly every professional brand has at least a basic content strategy in place to rank for relevant keywords and attract organic attention. Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed.

SEO 129
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What Do You Do When You Lose Organic Traffic to Google SERP Features?

Moz

Posted by Emily.Potter Google’s increasing dominance of their own search engine results pages (SERPs) has kicked up a lot of panic and controversy in the SEO industry. You're likely reading this blog post because you noticed your organic traffic has dropped and you suspect it could be Google tanking you. Who is this blog post for?

SERP 53
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Here’s Why You Should Conduct an SEO Audit, and What You Can Learn From It

Top Rank Marketing

Research has found that organic search accounts for more than half of all website traffic globally. Examples of techniques and elements of a typical SEO audit include: Keyword research and analysis: Which keywords are you ranking for? Why is this so important? Where are you lacking visibility with your target audience?

SEO 139