Remove customers 404-pages-to-make-your-brand-stand-out
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Broken Link Building: How to Exploit Broken Links for SEO

seo.co

For any number of reasons, a broken link will typically direct the user to a 404 error page that says something to the effect of, Oops! We can’t seem to find the page you were looking for! Internally, broken links can have a negative impact on your site visitors’ collective experience. We made a mistake.

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How To Write Ecommerce Content That Makes Shoppers Want To Buy

Salesforce Marketing Cloud

Landing pages without information. A brand without a heart. Because ecommerce content marketing differentiates your brand, brings traffic to your digital storefront, and drives engagement on every channel. Check out our tips and exercises for writing content that resonates and converts.

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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

Black hat SEO tactics don’t work over a long period of time and they tend to produce poor quality content and spammy links in the process –two things that will hurt your rankings and traffic the most. Are you’re looking for some white hat SEO hacks to gain a competitive edge in your industry? What’s wrong with “Black Hat” SEO?

SEO 111
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What a Marketing Audit Is (and How to Do One)

SmartBug Media

Ultimately, a marketing audit enables decision makers within an organization to make major decisions based on facts, analysis, and data that will support the overarching goals of the business. Conducting periodic marketing audits enables your team to discover problems early and solve them. Components of a Successful Marketing Audit.

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How to Choose the Content Audit Strategy that’s Right for You

Content Standard

If you haven’t done a content audit recently, it’s time to think about putting one on your to do list. As Skyword CEO Andrew Wheeler points out , “Unless we regularly take stock of our content and re-optimize and re-use it, we stand to lose out on a lot of the value it holds.”

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Creating High Converting CTA’s & How They Affect Conversions

Atomic Reach

First, they can be used to attract and drive people to a particular page where they eventually convert. This can be in the form of contacting you, purchasing a product or service, asking for an estimate, signing up for your newsletter, or something else. The copy on your CTA button are incredibly important.

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How to Write Microcopy that Gets You Conversions

Convert

Microcopy is what one would call a “man on a mission” Essentially, it’s a technique with a very specific purpose that can earn brands conversions, by influencing how prospects behave at the moment of taking an action. There are many reasons why a user may not want to be on your page — or convert altogether.