ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Once you hit Publish, the hard work is only just beginning. Why YouTube video promotion is so important. Jump ahead.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Webbiquity

MARCH 8, 2022

Publish original studies. When you create informative, actionable content based on your original research, it can generate a lot of attention. So they’ll want to read it, share it, and even link to it helping you generate a lot of traffic, social proof , and sales from different sources. Here’s another one from AppSumo.

Small Business Marketing 292

Small Business Marketing Tactics Business Peer-to-peer 292

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Quick Takeaways: To give your audience a customized experience, give your content a human face. Use customer personas to tailor your content to every segment in your audience.

Brand Identity 357

Brand Identity Branding Advertising Agencies Content 357

Animalz blog

DECEMBER 14, 2023

There’s a hidden epidemic in the Product-Led Growth (PLG) movement, and it’s happening right under our noses: the waste of valuable by-products. This waste contradicts a core feature of Product-Led Growth (PLG): efficiency. This waste contradicts a core feature of Product-Led Growth (PLG): efficiency.

Product 81

Product Lead Ranking Opinions Lead Scoring 81

Sprout Social

OCTOBER 5, 2016

As a business, you look for ways to humanize your brand and build trust with customers. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. What Is User-Generated Content? Why User-Generated Content Is Influential.

User-Generated Content 111

User-Generated Content Generation Content Wiki 111

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Product reviews. Source: Wyzowl. Interviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Martech

JANUARY 18, 2024

Beware of hallucinations: 89% of engineers in companies using LLMs and generative AI models (chatbots, virtual assistants) say their models show signs of hallucination, according to Aporia’s “AI & ML Report: Evolution of Models & Solutions.” Formless jas customizable templates, multilingual support and easy integration.

Marketing AI 105

Marketing AI Advertising Agencies High Quality Lead User-Generated Content 105

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. It’ll help you create a loyal community of followers and promote your page and business. Tip for Founders: If you are building a product or service, don’t forget to add it to your headline.

Social Media 154

Social Media SEO Cost Per Click Media 154

Webbiquity

AUGUST 1, 2023

Image credit: Christopher Gower on UnSplash Organizations may launch brand new websites for any of these or other purposes: To create an online presence for a start-up company; To launch a new brand, product, or tool; To enter a new market (e.g., Slate, and Thrive Global regularly publish syndicated content. Sites like Inc.,

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Optinmonster

FEBRUARY 6, 2023

Do you want to start selling digital products? These days, it seems like everyone wants to add digital products to their business offerings, and for good reason. Selling digital products is often much cheaper and simpler than selling physical products. But how do you decide what sort of digital product to sell?

Examples 90

Examples Product Work Management Marketing Management 90

Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Treat LinkedIn as a way to generate leads, rather than just a place to publish content. Start by sharing it with your employees.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Sprout Social

MAY 8, 2019

It’s time to rethink how to promote your Instagram account. Based on recent Instagram stats , the visual space is becoming more and more crowded with brands fighting tooth and nail for more customers. As a result, it quite literally pays to have as many tactics as possible to promote Instagram to your target audience.

Paid Content 110

Paid Content Promotion Ideal Customer Profiles Tagging 110

Marketing Insider Group

APRIL 11, 2023

Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Perfecting your online presence with digital marketing services is one of the most effective ways to generate more organic traffic and qualified leads consistently with minimal effort. Content Creation.

Marketing Automation Services 323

Marketing Automation Services Marketing Budget Paid Search Agency Service 323

Webbiquity

APRIL 18, 2023

If your B2B business has plateaued and you’re struggling with new ideas to generate leads and grow sales, here’s good news. For B2B companies, the final goal is very simple : increase customer reach while decreasing cost-to-serve in order to increase margin and income. Guest post by Nina Petrov.

eCommerce 292

eCommerce Social Media Tactics B2B Marketing 292

Marketing Insider Group

MARCH 4, 2024

On one hand, they want to learn about new products and services. They want brands to take their preferences into account — and be transparent about how they’re collecting and using user information. As a reminder, first-party data comprises the behavioral data of users as they interact with your owned online properties.

Advertisements 177

Advertisements Advertising Case Studies Opt-out 177

Marketing Insider Group

NOVEMBER 3, 2020

Many brands pour money into attracting customers. But it’s just as important to put effort into keeping these customers. Incredible deals are offered to “new customers only” with no thought for those customers who have already committed their loyalty and their money. Source: [link]. Quick Takeaways.

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362

Contently

FEBRUARY 22, 2023

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. If executed well, video formats such as short-form, live streaming, and user-generated content can serve all stages of the marketing funnel. Ask users to keep it short and simple.

Top of Funnel 148

Top of Funnel Video Marketing Marketing & Strategy Marketing Strategy 148

Marketing Insider Group

JANUARY 2, 2024

It’s a wake-up call for content marketers and publishers everywhere. While social media platforms are still bustling with activity, boasting billions of users worldwide, there’s a twist in the plot. While social media continues to grow in user numbers (with over 4.80 This isn’t just a blip on the radar.

Social Media 254

Social Media Social Marketing Media Content Marketing 254

nDash

OCTOBER 23, 2018

And in the digital world, word of mouth often takes the form of user generated content. When customers are creating user generated content—sharing posts on social media, leaving product reviews, making videos about your products and services—your brand message starts to spread online. I’ve been there.

User-Generated Content 55

User-Generated Content Word of Mouth Generation Peer-to-peer 55

ClickZ

SEPTEMBER 12, 2019

User-generated content (UGC) produced by customers who support specific brands is a growing trend thanks to the ubiquity of mobile devices and social media. Many of their customers post pictures of their S’well bottle in their personal Instagram feeds. User-generated content celebrates brand loyalists.

User-Generated Content 69

User-Generated Content Generation eCommerce Content 69

Optinmonster

APRIL 11, 2024

Want to generate more leads from your website, but don’t have the time or energy to do it? Or maybe you don’t want to spend thousands of dollars on developers, marketers and designers to create the digital infrastructure you’d need to generate leads on repeat, hands-free. Problem: Low sales for one of your products.

Automation 87

Automation Marketing Websites Work Management Conversion 87

Biznology

FEBRUARY 23, 2018

I’ve long observed that B2B marketers focus too much on lead generation, and not enough on current customer expansion and retention, which is, after all, where the bulk of profits lie. When asked, the typical B2B marketer will say that 80-85% of their effort goes to customer acquisition. This is a mistake. What’s that?

Top of Funnel 205

Top of Funnel Work Management Marketing Management Churn Rate 205

Contently

DECEMBER 13, 2022

Content that builds connections with customers is important. And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. Not every piece of content is meant to drive a sale or even generate a lead. event registrations or product demo signup). Conversion.

Storytelling 135

Storytelling Top of Funnel Sales Qualified Leads Conversion 135

Martech

APRIL 9, 2024

Our community came together in December at World Tour New York to learn about the latest marketing innovations and how to reach customers better. Companies are now prioritizing first-party customer data in their marketing campaigns. Don’t follow the pack — be a leader Read the 2024 Gartner® Magic Quadrant for Customer Data Platforms.

Paid Search Agency 104

Paid Search Agency Features Personalization Ads 104

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. It can generate a buzz around your product and get people to notice it. Collecting emails is a form of lead generation.

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

Content Standard

JULY 25, 2017

Now that everything is queued up to publish on Monday, she can finally relax. From social media to user-generated content, there seems to be a bucket of tactics in marketing that B2B brands like to think just can’t work for them as effectively as for B2C. Sure, some user-generated content can be a bit off-the-wall.

User-Generated Content 70

User-Generated Content Enterprise Management Work Management B2B Marketing 70

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. These metrics eventually yield results with lead generation and sales. 80% of all videos created in 2021 were used-generated. 80% of all videos created in 2021 were used-generated.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Hubspot

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. Which Social Media Platform Should You Market Products On?

Paid Content 96

Paid Content Research Product Youtube 96

Hubspot

MAY 24, 2017

But the rules surrounding content production as well as our understanding of it as marketers has changed. In this article, we'll focus on why brands should let their users help create value in content. How to Leverage User-Generated Content. These days, the phrase "content is king" still holds true (to an extent).

User-Generated Content 77

User-Generated Content Marketing & Strategy Marketing Strategy Marketing Budget 77

Optinmonster

MARCH 21, 2024

Did you know that collecting customer feedback can help you transform the success of your business? Customer experience is one of the top factors in gaining new customers and building brand loyalty. That’s why it’s so vital to collect customer feedback. What Is Customer Feedback?

Marketing Websites 105

Marketing Websites Tips Customer Surveys Customer Satisfaction 105

SocialPilot

JANUARY 14, 2024

of LinkedIn users are males, while 42.8% The number of LinkedIn users is projected to reach over 1 billion by 2025. of the LinkedIn user base is aged between 25-34. Over 75% of LinkedIn users are based outside the United States. of LinkedIn users from the United States of America are males, while 47.9% are females.

Statistics 76

Statistics Linkedin User-Generated Content CTR 76

Martech

APRIL 2, 2024

B2B influencer marketing involves collaborations between creators and brands to develop and share content that promotes the brand’s products or services. Additionally, 40% have experienced increased lead generation and sales outcomes due to influencer marketing. Your customers won’t be convinced without credibility.

B2B Marketing 126

B2B Marketing B2B Planning B2B Thought Leadership 126

BOP Design

SEPTEMBER 4, 2019

However, many organizations fail to properly promote the content once it is created. In this post, we share simple tips for B2B marketers to promote content pieces. After all the work of creating content and getting it optimized and published on a B2B website , it can be easy to want to move on to the next task. Create a Pop-up.

Promotion 56

Promotion Tips B2B B2B Thought Leadership 56

SocialPilot

APRIL 26, 2024

Every brand or business has different KPIs and metrics, and the same goes for different platforms, as each one generates outcomes differently. LinkedIn will be a more suitable channel if you want to promote professional content like articles and blogs. With personalized prompts, spark content ideas and generate copies and hashtags.

Social Media 92

Social Media Effectiveness Media Top of Funnel 92

Outgrow

NOVEMBER 30, 2022

Video marketing is the process of planning, creating, and promoting videos that aim to educate and attract users and market your products. Creating fun and exciting videos that help business owners achieve their dreams and goals enables them to get attention from these types of customers. Plan Content Production.

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

Huptech Web

JULY 14, 2023

Content Overview: Introduction What is a Product Description? What Makes The Product Description Within A Shopify Store So Crucial? How to Write Product Descriptions That Converts? Some Examples of Outstanding Product Descriptions Want to learn how to effectively address the pain points of your customers?

Product 52

Product Tips eCommerce Cross-Selling 52

Contently

FEBRUARY 16, 2023

One of the most famous transformer models is GPT-3, an NLP model that has wowed users with its ability to generate fluent texts in response to basic language prompts. Leveraging BERT, Google was able to use NLP to determine the true user intent behind specific search queries. Align your SEO strategy with audience research.

Lead Ranking 154

Lead Ranking Marketing AI Process SEO 154