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Building your generative AI marketing skillset: Training and upskilling

Martech

These continual AI updates have left marketers scrambling to find reliable and relevant AI marketing education and training resources. The AI Marketing Institute recently reported that lack of education and training was the No. There are a few key factors to keep in mind: When was the training content created and is it up to date?

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

This year one of KoMarketing’s priorities is the creation of more cross-training opportunities for team members. In learning new skills, members of the KoMarketing team ultimately become better digital marketers, better support client programs, and the organization. The same can be said for cross-training and learning new skills.

Training 185
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B2B Customer Experience: Balancing the Human Factor with Technology

Vision Edge Marketing

An IBM study found that chatbots can help businesses reduce their customer service costs by as much as 30%. Reducing costs is only one side of the coin. Invest in Training : Equip human agents with the skills necessary to collaborate seamlessly with technology. The other side of the coin is customer satisfaction. Ask for Laura.

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Top Digital Marketing Courses and Training for Working Professionals

ClearVoice

So we’ve curated a 2020 roundup of some of the best programs out there for all price levels, from renowned academic programs to free online courses. Online or in-classroom training can help you to remain in touch with the latest marketing shifts — and they can fit into your already-full schedule.

Course 101
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Top Content Marketing Courses and Training for Working Professionals

ClearVoice

Either way, these courses offer some of the best instructors and training in content marketing and are sure to help you become a better writer and marketer, no matter your industry or the campaign you are creating. Courses and training to up your content strategy, marketing and media skills. Columbia Journalism School.

Course 86
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CDP Overview: How We Got Here, Where We're Going, and What Could Get in the Way

Customer Experience Matrix

That’s why the CDP Institute launched its RealCDP certification program, which expanded on our definition by defining five key requirements: assemble all data types, keep all details, retain the data indefinitely (subject to regulatory constraints), build unified profiles, and share the data with other systems.

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Four Proven B2B Growth Strategies for a Challenging Economy

Vision Edge Marketing

Some customers cost more than others to service. Do you know the average cost-to-serve for your customers and which ones are above and below this number? Some customers are better advocates. They offer a range of training programs and support services to ensure customers receive the most value from its software.