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AI copyright could lead to new Marketing opportunities

Kevin Indig

One boring but important factor makes a big difference in the conversation about how AI might change Marketing: copyright. Copyright lawsuits have the power to decide whether content platforms like Quora, Yelp or IMDB will benefit from generative AI or be disrupted by it. Who owns AI training data?

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The Responsible Approach to Generative AI

Content Standard

According to a recent Gartner poll of over 2,500 executives, 70% are actively investigating and exploring generative AI, while 19% are already in pilot or production mode. This paints a vivid picture of the business urgency that’s built up around generative AI this year alone.

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How Top Brands are Accelerating SEO Content Creation with AI

Content Standard

The introduction of generative artificial intelligence (GenAI) into the search experience via Google’s SGE and Bing’s Deep Search has caused unprecedented search ranking volatility. Related Article: Discover the impact of generative AI on SEO and how to align your search strategy with the latest developments.

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AI-Generated Content: A Guide to the New Era of Content Marketing

Animalz blog

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? Armed with this knowledge, you can develop a thoughtful approach to AI-generated content that leverages the strengths of both humans and machines. What are the risks and benefits?

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When You Should and Shouldn’t Use AI for Content

ClearVoice

Generative AI, or AI that produces content , is making headlines throughout the world of content creation. Generative AI is useful for helping the content creation process, but AI requires the human element. This information allows the AI to generate content, like articles or images using user-generated prompts.

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Is It Plagiarism or Jumping on a Trend? The Ethics of Social Media Content

Contently

When the “She’s a 10 but…” meme began trending in June, for example, many brands like YouTube were eager to craft their own custom response that aligned with their brand and gave their followers a laugh: 2. Check your work before publishing. Give credit where credit is due.

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What Does AI Transparency Look Like? It Depends on Your Industry

Salesforce Marketing Cloud

This lack of transparency threatens privacy and security, and fosters uncompensated use of copyrighted content, according to Senate testimony by Ramayya Krishnan, dean of Carnegie Mellon University’s Heinz College of Information Systems and Public Policy. Poll customers both directly and indirectly via ‌service agents that resolve inquiries.