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Transforming Field Marketing into a Must-Have Partner to Sales

xiQ

Transforming Field Marketing into ABM specialists. Gone are the days of front-line field marketing teams organizing posh breakfasts in luxury hotels and hosting summits for big industry leaders. The question arises: Do companies need to cut back their expansive teams of front-line marketers because the ‘field’ no longer exists?

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Transforming field marketing into a must-have partner to sales

xiQ

Transforming field marketing into ABM specialists. Gone are the days of front-line field marketing teams organizing posh breakfasts in luxury hotels and hosting summits for big industry leaders. The question arises: Do companies need to cut back their expansive teams of front-line marketers because the ‘field’ no longer exists?

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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

The other quadrants include customer loyalty , offer expansion , and company transformation. This concept represents the full amount of companies or consumers that could become customers or the total revenue possible for a product to generate. How a company already performs in a new market. Let’s explore some examples.

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5 Best Practices When Creating a LinkedIn Company Page

KoMarketing Associates

Just like the other popular social media platforms like Facebook and Twitter, a company’s LinkedIn page is likely to show up in search results for their branded terms. Because of the potential user and search engine exposure, it’s important for organizations to have a complete LinkedIn company page that lives up to its potential.

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Facebook isn’t fazed: Thursday’s Daily Brief

Martech

Good morning, Marketers, and Facebook is not yet fazed. Facebook and its absolute ruler Mark Zuckerberg seem not to be fazed. Perhaps Facebook and Zuckerberg would be fazed by a massive dump of secret documents that appears to show employees throughout the company furious at its lackadaisical approach to hate speech and disinformation?

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Public Service Announcement: Field Events Aren’t Dead

Adobe Experience Cloud Blog

Field events are not dead. On a daily basis, we’re bombarded with messages from a multitude of online sources from pay-per-click ads on our Facebook feed to daily deal emails to geo-location coupons popping up in our mobile apps. A field event! Here are four reasons why field events could be your new bread-and-butter: 1.

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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.