Biznology

AUGUST 14, 2018

Reaching out to local communities and stoking fandom in real life. While the subtext was that part of the quid pro quo —or, the assumption, rather—was that bloggers and Twitterers were super-likely to blog and tweet about their experiences as adult students of the German language. Spoil your community like that. Don’t.

Communities 126

Communities Blogger Class Twitter 126

Sprout Social

AUGUST 30, 2022

Discord is the future of online communities. Gen Z, in particular, is opting to spend time in smaller, private online communities. Marketers, creators and community builders looking to future proof themselves should take a moment to reflect—are you part of that “digital campfire?” Instead, it is a community platform.

Communities 81

Communities Brand Identity Branding Template 81

Convince & Convert

NOVEMBER 20, 2015

Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Why would Twitter do this? Twitter is struggling to find a workable business model. Now, POOF, it’s gone. What’s the upside?

Twitter 167

Twitter API Blogger Social Media 167

Oktopost

SEPTEMBER 4, 2020

However, that also means that the competition is getting steeper, and the costs to advertise and promote your business on LinkedIn keep rising. When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. Facebook vs LinkedIn by the numbers. Not so much.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

Marketing Insider Group

JUNE 14, 2021

For example, if your goal is to “increase the number of followers you have on Facebook to 10,000 by the end of the year,” your video strategy will probably fall into the awareness stage. Promote New Videos on Social. After you publish and optimize your video content, promote it to increase visibility.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Convince & Convert

SEPTEMBER 18, 2014

To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. The Beeday celebration was launched on September 8 th with a dedicated microsite, plus promoted Facebook posts and tweets. Read the whole entry. »

Social Media 140

Social Media Communities Microsite Case Study 140

Marketing Insider Group

AUGUST 11, 2023

Customer Engagement: Social media allows businesses to interact with customers in real time, fostering community and deepening relationships. From brand visibility to sales, platforms like Facebook and LinkedIn offer varied advantages that can contribute to success.

Social Networks 181

Social Networks Business Work Management Social Media 181

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 The platform was rolled out quickly to take advantage of frustration created by Elon Musk’s (mis)management of the X/Twitter platform. The platform was resurrected after Musk purchased Twitter (now X). million monthly active users.

Twitter 52

Twitter Phishing Domain Privacy 52

Webbiquity

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. Clubhouse may never have three billion users like Facebook , or even 300 million like Twitter. Facebook long ago lost its cool factor.

Spyware 300

Spyware Lead Scoring Lead Ranking Twitter 300

Stevens & Tate

FEBRUARY 16, 2024

Twitter : Known for its preference for brief, impactful content paired with timely and relevant hashtags, Twitter is ideal for real-time engagement and news sharing. LinkedIn : As a professional network, LinkedIn values insightful, industry-related content that fosters professional growth and networking opportunities. Click here.

Social Media 98

Social Media SEO Optimization Media 98

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. You may not want to play Facebook’s game, but play it you must.

Communities 112

Communities Webinar Metrics Lead Ranking Paid Social Agency 112

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. The Sims has both social media managers and community managers. Should they?

Social Media 112

Social Media Communities Work Management Marketing Management 112

Webbiquity

JANUARY 24, 2023

Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. Microinfluencers have a better success rate when promoting items from companies since they have fewer followers, making nearly all of them highly relevant target audiences.

Social Media 302

Social Media Advertisements Advertising Spyware 302

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. These programs also include ad offerings on sites owned by the oligopoly, such as YouTube (owned by Google) and Instagram (owned by Facebook). LinkedIn Ads.

Paid Content 96

Paid Content Amazon Paid Search Agency Facebook 96

Oktopost

NOVEMBER 22, 2023

X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends. Instagram: When sharing engaging images and videos, Instagram is a great platform to promote your company culture and share bite-sized content such as tips, tricks, and market insights.

Social Media 117

Social Media Trends Media B2B 117

Hubspot

APRIL 24, 2018

Facebook has published its internal enforcement guidelines. These guidelines -- or community standards , as they're also known -- are designed to help human moderators decide what content should (not) be allowed on Facebook. Facebook's content moderation practices have been the topic of much discussion and, at times, contention.

Communities 76

Communities Facebook Process Guidelines 76

Hubspot

JULY 1, 2019

Twitter, with its 126 million daily active users , is a platform with a ton of potential for companies to increase awareness and build their brand personality. In recent years, big names like Netflix , Wendy's , and Taco Bell have become Twitter famous for their witty commentary and personable interactions with their followers.

Communities 101

Communities Work Management Marketing Management PR 101

Navigate the Channel

JANUARY 19, 2024

Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers. Way 1: Leveraging Social Media for Content Promotion Choosing the Right Platforms Understanding the nuances of each social media platform is critical.

Social Media 65

Social Media Media Blogger Demographics 65

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat.

Social Media 145

Social Media Social Marketing Media Curation 145

Biznology

MAY 8, 2014

Here’s a couple of creative ways to promote yourself and your content to users on Twitter and LinkedIn. B2B marketing and networking using Twitter and LinkedIn are different than traditional networking for a number of reasons. It’s like Facebook for B2B. You’re able to create posts and communicate through the interface.

Linkedin 80

Linkedin Twitter Promotion Creativity 80

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook. On Facebook you can hit carefully chosen locations.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Content Marketing Institute

JANUARY 2, 2018

We wanted to know: How does the expert’s expert build and manage communities? I asked Christin for tips on how to think like a community builder. People underestimate the usefulness of Twitter and Facebook native analytics. Essential social mindset. Here are her recommendations in her own words. Master the art of banter.

Social Media 111

Social Media Communities Work Management Media 111

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook. On Facebook you can hit carefully chosen locations.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

Sprout Social

APRIL 29, 2024

Helps build and maintain your brand community Social media and review sites are important online channels for engaging with your brand community. Sprout Social With integrations to platforms like Google My Business, Yelp, TripAdvisor, Facebook and Glassdoor, Sprout Social helps users centralize their social media and review management.

Work Management 62

Work Management Marketing Management Service Brand Identity 62

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. TikTok with one billion app downloads (across Android and iOS) in 2018, surpassed Instagram and Facebook to become the most downloaded app in 2019 – CBS News.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

SocialPilot

JANUARY 21, 2024

As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. If you are looking for engagement and conversation, try inviting people like ‘We Want To Hear From You’, or ‘Join Our Community’. Wendy’s engagement on Twitter usually averages at 10,000 shares and 30,000 likes. Wendy’s secret?

Social Media 119

Social Media Examples Media Urgency Marketing 119

Convince & Convert

AUGUST 8, 2013

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. What’s unique about this community is that it’s inspirational, versus highly branded.

Communities 140

Communities Social Media Storytelling Media 140

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 96

Twitter Communities Network Marketing Tips 96

Sprout Social

MAY 4, 2020

Of course I’m biased, since I’m organizing the event, but I think we’ve got a really standout group of speakers across B2B (GitLab, Twitter, and several agencies that do B2B work) and B2C (CLEAR, CB2, Prana, Ste. Here’s what you need to do as you plan your digital event and promote it on social. Register for Sprout Sessions Digital.

Promotion 84

Promotion Paid Social Agency B2B Thought Leadership Paid Search Agency 84

Litmus

AUGUST 7, 2019

Google is a powerful tool—and honestly, a skill—but a lot of the time, having a mentor or a community to talk with is much better than blindly searching online for answers. The email community is alive and well, and there are many ways you can connect with people just like you all over the world. Join the #emailgeeks Slack Community.

Communities 72

Communities Peer-to-peer Email Marketing Planning 72

Convince & Convert

NOVEMBER 7, 2013

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” From there, a visual is pre-populated with the user’s LinkedIn profile photo and reason why with the option to share across LinkedIn, Facebook and Twitter. Are You IN?

Communities 137

Communities Linkedin Microsite Social Media 137

Bannerflow

JUNE 1, 2023

META Meta To Launch New Twitter Like App in June Meta is poised to launch a new microblogging platform this summer, aiming to challenge Twitter’s dominance. The company plans to onboard high-profile public figures and leverage its vast user base through apps like Instagram, Facebook, WhatsApp, and Messenger.

Social Media 98

Social Media Media Youtube Paid Search Agency 98

Litmus

APRIL 29, 2020

Women of Email is an association aimed at promoting leadership and cultivating professional growth among women in the email space. Through partnerships, a speakers bureau, and a very active online community, Women of Email helps its more than 4,300 members become better email professionals. Take the survey now. Tweet this ?.

Customer Surveys 68

Customer Surveys Communities Peer-to-peer Thought Leadership 68

Litmus

APRIL 30, 2020

Women of Email is an association aimed at promoting leadership and cultivating professional growth among women in the email space. Through partnerships, a speakers bureau, and a very active online community, Women of Email helps its more than 4,300 members become better email professionals. Take the survey now. Tweet this ? .

Customer Surveys 68

Customer Surveys Communities Peer-to-peer Thought Leadership 68

Optinmonster

FEBRUARY 11, 2024

This can help you get new business via social sharing and word-of-mouth promotion. Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media. Make sure to comply with Twitter’s contest rules.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

ConvertKit

JANUARY 27, 2021

Why you need to promote your landing page. Promote your landing page with ConvertKit. You unfold the table under the early-Summer sun, carefully set your pitcher just so, and tape up your poster board sign with your best attempt at bubble letters. “I’m a creator , not a promoter,” you say. Jump ahead. It’s really demoralizing.

Landing Pages 121

Landing Pages Traffic Top of Funnel Communities 121