The Statistical Proof: How Video Increases Leads & Sales
NuSpark Consulting
AUGUST 12, 2018
Take a look at these stats. Companies that use videos in their marketing have 27% higher clickthrough rate and 34% higher conversion rates than those that don’t. Video ads have an average clickthrough rate of 1.84% , the highest of all digital ad formats. Searches related to “how to” on YouTube have grown 70% year on year.
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