Engagio

MARCH 31, 2020

At Engagio, we like to break orchestrated plays into five categories: Intent and engagement plays are a great way to make sure that you’re getting the most out of your intent and engagement data, hence the name. For example plays from each category and some more information about orchestration, check out the infographic below!

Cross-Selling 62

Cross-Selling Top of Funnel Intent Marketing Funnels 62

Engagio

APRIL 1, 2020

At Engagio, we like to break orchestrated plays into five categories: Intent and engagement plays are a great way to make sure that you’re getting the most out of your intent and engagement data, hence the name. For example plays from each category and some more information about orchestration, check out the infographic below!

Cross-Selling 62

Cross-Selling Top of Funnel Intent Marketing Funnels 62

Engagio

APRIL 1, 2020

At Engagio, we like to break orchestrated plays into five categories: Intent and engagement plays are a great way to make sure that you’re getting the most out of your intent and engagement data, hence the name. For example plays from each category and some more information about orchestration, check out the infographic below!

Cross-Selling 62

Cross-Selling Top of Funnel Intent Marketing Funnels 62

Engagio

APRIL 1, 2020

At Engagio, we like to break orchestrated plays into five categories: Intent and engagement plays are a great way to make sure that you’re getting the most out of your intent and engagement data, hence the name. For example plays from each category and some more information about orchestration, check out the infographic below!

Cross-Selling 62

Cross-Selling Top of Funnel Intent Marketing Funnels 62

Lead Liaison

JULY 8, 2016

Today I’ll share several of the email marketing elements you should be using in 2016, followed by an infographic filled with the latest strategies that you can implement into your next campaign. Today’s Top Email Marketing Trends and Strategies (Infographic). You should start by avoiding the most common email marketing mistakes.

Email Marketing 48

Email Marketing Lead Liaison Marketing & Strategy Trigger Marketing 48

Digilant

JANUARY 22, 2019

Boston – January 23, 2019 — Today, Digilant – a programmatic media buying services company – released a Super Bowl 2019 infographic for digital media buyers that includes consumer behavior trends, data related to viewing preferences, social media actions and shopping behavior. The average American will spend $81.17

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Hubspot

OCTOBER 17, 2016

That can be pulled off with infographics -- the nifty images that visually break down complex statistics. Sure, you could hire a professional to create the infographics for you. And for more on how to create an infographic, check out these tips.). 8 Helpful Resources for Creating Beautiful Infographics. month or $119.40/year.

Resources 28

Resources Peer-to-peer Template Banners 28

Marketing Insider Group

OCTOBER 11, 2021

Great blogs use categories, dates, and authors to organize their content and make it easier for readers to navigate. This “wireframe” is something I created using my limited powerpoint skills but it should be enough for a designer to create the main elements of an effective company blog: Create Categories. Categories.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

Webbiquity

OCTOBER 25, 2023

This involves a creative team that designs images, infographics, and sometimes videos that are audience-friendly and easy to share on social media channels. Essentially, Subreddits are categories. An infographic that showcases all of the most common trucks and equipment, citing interesting statistics about the construction industry.

Business Blogging 305

Business Blogging Creativity Business Marketing & Strategy 305

Marketing Insider Group

SEPTEMBER 21, 2020

Follow these steps when setting up your blog: Choose keyword-rich categories. Your blog categories organize your content and make it easier for visitors to navigate your website. Don’t make your categories obscure or unique. Don’t make your categories obscure or unique. Configure your blog with a custom URL structure.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

Marketing Insider Group

JULY 17, 2023

Subscribe or Download Image Source: GetSiteControl “Subscribe” or “download” CTAs are mostly used to get site visitors to subscribe to a service or download a resource, like: Ebooks Whitepapers Infographics Templates Webinars These types of CTAs are a great way to build an email list and provide users with valuable content.

Conversion 224

Conversion Lead Scoring Lead Ranking Barriers 224

Martech

MARCH 28, 2024

Take the telemedicine category, for example, with over 27,000 monthly searches. While it may seem there’s no chance to beat WebMD’s authority, challenger telemedicine brands are doing so in certain categories. Here are some examples: Design an infographic that dispels a common myth. How to use telemedicine?”

Content 107

Content Touchpoints FAQ Intent 107

Scoop.it

FEBRUARY 8, 2024

Curate articles into categories or collections based on topics or themes so users can easily find the information they seek without having to search through an entire platform. Organize Content into Categories for Easier Understanding Organizing your content into specific categories is crucial for a better user experience.

Curation 82

Curation Content High Quality Lead Loyalty 82

SocialPilot

DECEMBER 7, 2023

One easy way to boost your YouTube SEO is to start contextualizing your video content into relevant categories. If you add your content to niche groups on YouTube’s platform, you’ll find that there is less competition to rank within your search category.

Youtube 86

Youtube Optimization SEO Video Marketing 86

The Point

MAY 30, 2023

Webinars and white papers can be reinvented as infographics, checklists, blog posts, even video. Conduct a user survey and compile the results into an industry report, Webinar, blog post, or infographic. But rather than investing big bucks on new assets, think about recycling older content with a new spin or angle.

Marketing Budget Creation 147

Marketing Budget Creation Budget Programs Marketing Budget Paid Search Agency 147

Marketing Insider Group

OCTOBER 2, 2020

You can get access to tons of articles, infographics and videos. 6 articles for each of the 4 categories we launched with. We saw nearly half a million visitors to our website in just he first year: We also created an infographic to show how we were reaching, engaging, and converting that traffic into leads for our sales team.

Ad Building 339

Ad Building RSS Lead Ranking B2B Thought Leadership 339

Marketing Insider Group

DECEMBER 1, 2021

Another Demand Gen study found that millennials prefer videos and infographics for making decisions over other types of content. The best way to leverage this trend is to use more video and infographics on social media and in channels where targeting the millennial demographic. That’s just not how things work anymore.

Trends 363

Trends Content Marketing Work Management Planning 363

Marketing Insider Group

JUNE 22, 2021

There are three main categories of channels: owned, earned, and paid. Infographics. The process involves publishing, sharing, and promoting quality content to get your brand in front of the right audience so they actively and willingly consume it. Every type of content requires unique distribution tactics. What is Content Distribution?

Distribution 317

Distribution Cost Per Click Marketing Budget Marketing Budget Creation 317

FunnelEnvy

APRIL 1, 2024

Demand creation results from building awareness and interest in a category to generate leads, while lead gen converts that interest into specific action towards your business. Demand capture is about educating potential customers, building trust, and generating interest in your category of products or services.

Marketing Budget 67

Marketing Budget Top of Funnel Marketing AI Webinar Metrics 67

Webbiquity

JANUARY 26, 2021

As the WPO model was refined , there was a shift from thinking about tactics to the different types or categories of a brand’s online “presence.” An infographic. Web Presence Optimization: The Evolution. ” The refined WPO framework (shown below) did two important things. Multiple guest blog posts.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Marketing Insider Group

APRIL 20, 2021

They make incredible infographics and helped me figure out how to.”. This Gartner infographic offers some (albeit unorganized) inspiration. Your style, original images, and colors should appear consistently in everything you produce – be it videos, infographics, social media graphics, or content images.

Blast Campaigns 340

Blast Campaigns Content Marketing Planning B2B Thought Leadership 340

Heinz Marketing

APRIL 23, 2021

Diagrams, screenshots and other infographics are also other ways to better illustrate your copy and keep readers interested in what you have to say. . Tag, Categories, & Meta Descriptions. According to Social Media Today , blog content with images receive 94% more views. Add a Call-To-Action (CTA). Keep it short and to the point.

Practices 132

Practices Best Practices Blogger Tagging 132

Marketing Insider Group

FEBRUARY 9, 2021

Choosing the best formats for your audience (blog posts, infographics, emails, social media posts, etc.). Maybe you’re always experimenting with different content formats – like infographics, ebooks, and whitepapers – hoping something will resonate better with your audience and attract visitors from search engines.

Content Marketing 362

Content Marketing Planning Paid Search Agency Lead Ranking 362

Inbox Insight

JUNE 30, 2023

You can make this channel super effective by: Breaking down TALs into category clusters Creating relevant content around those categories Delivering content syndication to clusters via third party partners that have audiences matching your Ideal Customer Profile (ICP), and with an active interest in category areas.

Account Based Marketing 92

Account Based Marketing Demand Generation Paid Content ABM 92

Scoop.it

MARCH 21, 2024

Even the specified categories can be further classified into different content types, such as blogs, guides, webinars, infographics, podcasts, videos, and more. When it comes to consuming content, people may have different preferences. Some may like text-based content, whereas others may be fascinated by visuals.

Webinar Metrics 91

Webinar Metrics Top of Funnel Marketing & Strategy Curation 91

Martech

JANUARY 2, 2024

For additional inspiration, I have crafted a blog post and infographic that lists out seven marketing categories or pillars and the specific marketing tasks associated with each one that can benefit from AI. The pillars include: Content creation and management. Data analysis and insights.

Marketing AI 134

Marketing AI Organization Marketing & Strategy Marketing Strategy 134

ClearVoice

FEBRUARY 22, 2024

They bring economies of scale to the table so you can create a range of content types, such as videos, podcasts, eBooks, infographics, and much more. We source top freelance talent from our network of thousands of vetted freelancers in hundreds of business categories while managing the content production process for our customers.

Work Management 98

Work Management Marketing Management Advertising Agencies Content Marketing 98

Webbiquity

SEPTEMBER 25, 2018

Whatever types of content you’re producing—white papers, ebooks, infographics, videos, research reports—all of these can be featured in or promoted through a blog post. “Smart phones” didn’t yet exist as a product category. In the B2B Marketing Zone study, every responding company had an active blog.

Work Management 251

Work Management B2B Marketing Marketing Management B2B Thought Leadership 251

The Point

NOVEMBER 23, 2021

webinars vs. ebooks), product category, and target market. They’re missing a huge opportunity to produce a type of content (peer comparison) that prospects love, content that can be sliced and diced a million ways (think blog posts, ebooks, infographics, Webinars), and can also be leveraged across demand generation, social media, PR and more.

Linkedin 130

Linkedin Cost per Lead Paid Search Agency Ads 130

Top Rank Marketing

OCTOBER 13, 2023

The Drum 30+ Top Generative AI Tools for B2BM Marketers Earlier this week, we shared an infographic with more than 30 of the top AI tools B2B marketers should be aware of, broken out into categories for writing, SEO, productivity, influencer marketing and more. million users and some 1.8

Social Media 100

Social Media B2B Marketing Demand Lead Ranking 100

Oktopost

MARCH 29, 2022

Following the announcement of the awards, we received hundreds of nominations and applications for various categories. After the closing date, our panel of judges went through each application and nomination, reviewing social activities, programs, and campaigns to select the following categories and winners.

Social Media 118

Social Media B2B Thought Leadership Media Paid Search Agency 118

Top Rank Marketing

SEPTEMBER 8, 2023

[Study] When it comes to the primary concerns chief marketing officers are facing, marketing’s return on investment (ROI), recession fears, and rising pressure to boost profits were the leading challenges, according to recently-released survey data of interest to B2B marketers.

Marketing AI 118

Marketing AI Budget Programs B2B Marketing Studies 118

Zoominfo

APRIL 21, 2021

Healthcare is a broad industry with market segmentation that ranges from obvious sectors, like hospitals and private practices, to parallel but more specific categories like medical supplies. Research Industry: Segment and Identify Pain Points. Develop Targeted, Personalized Content. So making a good first impression is imperative.

Ideal Customer Profiles 246

Ideal Customer Profiles Top of Funnel Lead Scoring Lead Ranking 246

Cintell

JULY 9, 2018

To this end, it can be useful employ a persona strategy to classify customers into broad categories with common traits and have an idea of how to begin dealing with each type. That is exactly what Fundera has done in this infographic, which talks about 11 types of difficult customers and how to handle them.

Act-On 156

Act-On Course Positioning Features 156

ClearVoice

FEBRUARY 26, 2024

Copywriters craft content like website copy, sales collateral, infographics, and product descriptions. We’re talking infographics that break down the complex stuff, charts that make stats a breeze to understand, and icons that add some extra flair. Let’s be real; a picture’s worth a thousand words, right?

Effectiveness 98

Effectiveness Content Storytelling Work Management 98

ClearVoice

JANUARY 12, 2024

From articles and podcasts to infographics and white papers, there are dozens of content types marketers use to reach their target audiences. We have 4,000+ creators specializing in 200+ business categories, so you get the talent you need to create your desired content. Decide what types of content you will create.

Work Management 98

Work Management Marketing Strategy Marketing & Strategy Content Marketing 98

Top Rank Marketing

FEBRUARY 21, 2024

Each main category should be distinct and relevant, with subcategories that logically flow from the main ones. Interactive elements, like quizzes, calculators, and interactive infographics, actively involve users and encourage them to explore your content more deeply.

Design 65

Design SEO Marketing Websites Ad Building 65