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Five Strategies You Can Use Right Now for Better Email Marketing Personalization

Webbiquity

Generic “spray and pray” messages are, usually, quickly deleted (and possibly sent to spam). To create highly relevant, high-impact email messages, you’ll need to collect and use more information from your prospective customers. By categorizing subscribers, brands can easily send relatable emails to each type of user.

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12 Reasons Why Your Emails Go in the Spam Box (and How to Make Sure They Don’t)

Optinmonster

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t.

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What to do if customers aren’t receiving your confirmation emails

Martech

Sometimes, they contain crucial information — like details about a meeting. The organization is blocking the email Some organizations, like hospitals and utility companies, have email security systems that open and scan all emails before they are delivered to the recipient. Your contact information, including your phone number.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Like email, you can use social media to reach your target audience. 68% of customers say that they follow brands on social media to stay informed about new products. Pro-tip: Learn about 50 smart ways to segment your audience so you can target your message to achieve higher conversion rates, regardless of the channel you use.

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Top 10 Email Marketing Tips for Financial Services

SendX

What Benefits Can You Get from Email Marketing as a Financial Advisor? Here are some of the specific benefits that you as a financial advisor can expect to see: Speaking directly to your target market How many opportunities do you get to send a personal message straight to those in your target market? So use your assets!

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The ultimate list of email marketing statistics for creators in 2021

ConvertKit

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #6: Deliverability and spam. It’s difficult to sift through piles of blog posts to find the really useful information to help you grow your audience and influence. Chapter #2: Subject lines and open rates.

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How to Write Effective Email Subject Lines

FMG Suite

One of the most challenging aspects of email marketing comes when you realize not enough people are even opening the messages you send. What can you do to get more eyes on your emails? Improve Open Rate and Click-Through Rate. Clickthrough rate is the number of people who actually click on a link within an email.