Biznology

JUNE 26, 2018

Our universe of influencers spanned tier 1 A-list influencers all the way down to the most casual blogger, advocate, and social media dabbler. To us at Gerris Corp, word-of-mouth and buzz marketing is not about being the most attractive new brand in the room and sitting back, waiting to be discovered. ” — Wikipedia.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

LeadSquared

APRIL 11, 2014

Facebook is always evolving. This year, the changes seem skewed towards making Facebook a better experience for non-business users. If this means, making Facebook a little less business-friendly, there is little hesitation. It was inevitable; Facebook has grown and it has grown well. The organic reach has dropped.

Facebook 52

Facebook Organization Allocation Ad Frequency 52

SendX

MAY 30, 2019

Step #1: Network and Leverage Your Closest Allies Harry’s had only 12 employees when they started. It’s vital that you leverage your existing network. Image credit: The Tim Ferriss Show Step #2: Put Your Network to Work Harry’s created a two-page microsite. Here’s how they did it. A landing page to collect email addresses.

Word of Mouth 156

Word of Mouth Email Campaigns Campaigns Generation 156

The Lead Agency

MAY 10, 2023

B2B social media marketing is increasingly emerging as a well-liked and successful tactic for companies of all sizes. Using sites like LinkedIn, Twitter, and Facebook, it enables B2B businesses to interact and connect with their target market in a more genuine and personal way. Embrace the social media wave and reap the rewards.

Paid Search Agency 62

Paid Search Agency Paid Content Social Media Advertising Agencies 62

Martech

NOVEMBER 10, 2022

For brand marketers scratching their heads at all the possibilities, and seeking to find real opportunities within all the buzz, the perspective from a top agency is welcome guidance. The offerings line up with three areas any brand needs to have covered in Web3 — content, networking and virtual goods.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Content Communities 115

Sprout Social

NOVEMBER 29, 2021

Social commerce , on the other hand, is the next frontier. We surveyed 1,000 US consumers to better understand what’s driving perceptions and behaviors around social commerce (i.e., According to our data, 65% of participants have already made purchases directly through social media. did TikTok really make me buy it?).

Buy 142

Buy Brand Identity Branding eCommerce 142

Brandpoint

AUGUST 21, 2023

In a world where social media has become an indispensable tool for manufacturing companies, navigating the optimal usage of your social media budget can be a perplexing puzzle. How do you effectively allocate your resources to achieve remarkable results? Here at Brandpoint, we understand the complexities involved.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

KoMarketing Associates

MARCH 9, 2012

B2B marketers should consider leveraging this opportunity, for applicable individuals of the organization, since thought leadership, public relations “buzz”, and marketing to a growing number of people involved in the buying process are B2B marketing goals. Occupation, Employment, and Education.

Display 120

Display Organization B2B Thought Leadership Profiling 120

Hubspot

DECEMBER 14, 2017

billion active users, it might seem like turning followers into paying customers on Facebook would be easy. Unfortunately, targeting a local market on Facebook is a little more challenging than that. Building a local Facebook marketing strategy is challenging, but extremely rewarding when executed correctly. Networking.

Facebook 78

Facebook Tactics Marketing & Strategy Marketing Strategy 78

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. It’s a Good Cross Between Facebook and LinkedIn.

Google 120

Google B2B Marketing B2B Case Study 120

Hubspot

APRIL 21, 2020

Not only is cross-platform development the way to go for more reach, but it's also more cost-effective in the long-run, especially if you use top-rated IDE software to accelerate app development. Claim Your Social Media Accounts. As of January 2020, market share between mobile operating systems were at 74.3% Image Source.

Paid Content 98

Paid Content Mobile Advertising Budget Programs Mobile Marketing 98

Buffer

FEBRUARY 21, 2023

Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities. Here are some of the surprisingly easy and affordable DIY strategies that my team and I used to get there, and the lessons learned that can help any business owner generate their own buzz.

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

Sprout Social

JANUARY 2, 2019

For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. How to use this social media marketing plan.

Paid Content 111

Paid Content Social Media Planning Campaigns 111

Webbiquity

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Social Media 100

Social Media Tools Buzz Media 100

Scoop.it

JULY 13, 2023

In a survey conducted in 2022, Thought Leadership was an effective tool used by organizations to provide value to customers during tough times. It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Zoominfo

JANUARY 29, 2018

There’s no way around it—industry conferences and networking events are expensive. But, live events provide a unique opportunity for your team to network, develop important skills, and ultimately improve your business. How to Find Networking Events Actually Worth Attending. Social Media Marketing Tips for Event Planners.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

Scoop.it

SEPTEMBER 7, 2021

Social media and email marketing go hand in hand. People may find your company’s products on social media. Both email marketing and social media strategy are crucial for future sales, so it makes sense to integrate the two activities. Why should you integrate email with social media strategy? Attract more subscribers.

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 95

Social Media Paid Content Media Viral Marketing 95

Hubspot

MAY 14, 2019

Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today. Buzz Marketing. Cause marketing is a type of corporate social responsibility that aims to simultaneously improve society and boost a brand’s awareness by promoting and supporting a charitable cause.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Webbiquity

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Social Media 100

Social Media Media Digg Webinar Metrics 100

KoMarketing Associates

MARCH 5, 2013

It can often be difficult to find a path through the clutter to discover the best option in which methods and tools will be most useful and effective in a B2B marketing campaign. LinkedIn: In recent months, LinkedIn has taken the top spot as the most popular social media platform for B2B content distribution.

B2B Marketing 120

B2B Marketing Work Management Marketing Management Tools 120

Webbiquity

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. Both require relationships with influential people in one’s industry to be effective. So why do corporate PR and social media efforts so often appear disconnected and out of sync? The social media release also links back to the company’s LinkedIn and Twitter accounts.

PR 100

PR Social Media Media Blogger 100

Biznology

FEBRUARY 2, 2016

I recently ended my stint as Content and Social Media Chair of MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. Why use Instagram as a starting point?

Promotion 64

Promotion Business Buzz Social Media 64

SpotMe Blog

JULY 25, 2021

Thus, hybrid experiences will become vastly more common and popular, as event organizers and attendees have first-hand experience with the benefits of attending a virtual and traditional event. Consider how hybrid aspects can work for these types of events for your organization: Conferences. Trade shows. Training seminars.

Examples 111

Examples Enterprise Management Work Management Conference 111

Valasys

MARCH 23, 2021

Owing to its importance, link-building is quite is in buzz nowadays. White-hat SEO strategies enable marketers to boost the visitors on their website organically. In future, if Google will update its algorithm, the authoritative, organically gained, and high-quality backlink will stay.

SEO 52

SEO Marketing & Strategy Link Building Lead Scoring 52

Webbiquity

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 100

Social Media Peer-to-peer Media PR 100

Biznology

OCTOBER 22, 2012

Social media measurement tools are one of the fast-growing areas of analytics and venture funding. To save you frustration, here are 10 social media metrics every marketer should know. TRAFFIC SOURCES ( GOOGLE ANALYTICS ): It may surprise you but, to me, Google Analytics is the most effective social media measurement tool available.

Social Media 80

Social Media Social Marketing Marketing Analytics Tools Media 80

Biznology

AUGUST 8, 2016

90% of marketers say social media is important to their businesses. 68% analyze their social media activities. Only 41% are able to measure their social activities. Social Media Examiner ). The numbers indicate almost all businesses now rely on social media for marketing, but less than half can measure if it’s working.

Case Study 80

Case Study Case Studies Social Media Paid Content 80

Buzz Marketing for Technology

JULY 28, 2008

Managing in the Virtual or Network(ed) Organization by Jon Husband. During my blogging over the past four years I have pointed several times previous to an article in The Economist from January 2006 titled The New Organization ( The way people work has changed dramatically, but the way their companies are organised lags far behind. .

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Biznology

JULY 29, 2014

During the height of my online community involvement, from ages 23-31, 1993-2001, even my home base online, The Meta Network , was a walled garden. The Meta Network, The WELL, EchoNYC , Howard Rheingold’s Brainstorms, and even Second Life are all alive, but only shadows of their original selves. The Walled Garden Versus the Wilderness.

Google 80

Google Network Marketing Social Networks Communities 80

Lenny's Newsletter

SEPTEMBER 5, 2023

Y Combinator (YC) especially is very effective at helping you get early users, but not the way you’d think (as you’ll see below). Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. PR can work, but rarely does.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

KoMarketing Associates

AUGUST 19, 2013

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Sprout Social

MARCH 27, 2019

With so many consumers sharing their thoughts and feelings on social media, it quite literally pays for brands to have a pulse on how their products make people feel. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. Crew’s product pages.

Analysis 109

Analysis Social Media Media Eye-Tracking 109

Webbiquity

OCTOBER 13, 2010

Until fairly recently, keeping track of your organization’s online presence was relatively easy. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. Links from social bookmarking sites can improve the rank of content-rich pages buried in your site’s navigational structure.

SEO 100

SEO Enterprise Management Digg Press 100

Marketing Insider Group

JULY 27, 2011

What makes one company’s social media strategy successful while others #fail? Recently I have been speaking with a number of marketers, customer service folks and even sales people about social media strategies that produce real business results. Without this, effective social strategies are simply impossible.

Social Marketing 100

Social Marketing Work Management Marketing Management Urgency Marketing 100

Single Grain

JUNE 24, 2019

Whether they want me to write the first ever blog post for their site that is so popular it’s syndicated on major publications all over the world or a video script that gets millions of social shares, it’s a common request. So What Exactly Is Buzz Marketing? That being said, if it works for you, it’s often exceptionally effective.

Buzz 105

Buzz Word of Mouth Paid Search Agency Advertising Agencies 105